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Recent ScreenWork
The Best Work You May Never See: DICK's Sporting Goods' "Team Hoyt"

The Hudson Dusters of Greenpoint Pictures directed this documentary short about the father-and-son running team of Dick Hoyt and his son Rick, the latter unable to talk or move his limbs. Together, though, the duo--with Dick literally pushing Rick--have competed in over 1,000 athletic events, including dozens of marathons.
Top Spot of the Week: PETA's "98% Human"

BBDO New York and Mill+ teamed on this public service commercial which shows an ape pick up a gun and place it under his chin, about to commit suicide. The piece articulates the harm that is done to apes when they are cast in commercials and entertainment. The startling revelation is that an ape doesn't appear in this spot although viewers would clearly think otherwise.
The Best Work You May Never See: Ford Ecosport's "Reading Your Mind"

Carlao Busato of Hungry Man directed this spot in which a female researcher can read the mind of a man in a driving simulation machine as he enjoys the ride in a 2014 Ford Ecosport. She's enthused over what he's thinking as he puts the Ecosport to the test--that is, until his thoughts turn to her as his fantasy is revealed.
Latest News and Information
AICP, APA, CFP-E Unveil Set of Core Principles, Best Practices For Worldwide Spot ProductionDocument released during 9th World Producers Summit at Cannes Lions International Festival of Creativity
CANNES, FRANCE, June 19, 2013 -- The Association of Independent Commercial Producers (AICP), the Commercial Film Producers of Europe (CFP-E) and the Advertising Producers Association have released what they regard as a breakthrough document--the Universal Principles of Engagement--at today's World Producers Summit in Cannes. For the first time ever, producers associations from around the world have worked on and endorsed a set of core principles aimed at establishing a foundation for producing commercials that transcends borders and is truly universal.
Cannes Grand Prix Honors Span Mobile, Innovation, MediaThe Barbarian Group tops first Innovation Lions; DDB Manila leads Mobile; Ogilvy Amsterdam roars with marquee Media Lion
CANNES, FRANCE, June 18, 2013 -- A first-year competition and a category in its second year highlighted day two of the awards announcements at Cannes. The former was the Innovation Lions which were created to reward technologies and breakthroughs in such areas as platforms, apps, tools, programs, products and hardware. Taking the Grand Prix at the first Innovation Lions was The Barbarian Group on the basis of its open source platform for creative coding, named Cinder.
"Dumb Ways To Die" Proves Smart Choice At Cannes LionsScores Two Grand Prix Honors and a Gold Lion
CANNES, FRANCE, June 17, 2013 -- On the heels of picking up a Black Pencil at last week's D&AD Awards in London and Best of Show at the One Show Awards last month, McCann Melbourne's train-safety public service video for the Melbourne Metro, "Dumb Ways to Die," scored a pair of Grand Prix honors--in the Direct Lions and PR Lions competitions--on day one of the Cannes Lions International Festival of Creativity.
"Days of Our Lives" Scores Rare Daytime Emmy Win For Best DramaEnvelope mix-up, expletives highlight ceremony; CBS tops network tally followed by PBS
By Beth Harris
BEVERLY HILLS, CALIF. (AP), June 17, 2013 -- "Days of Our Lives" scored a rare win for best drama series at the Daytime Emmys in a show marked by an envelope mix-up, expletives and the constant din of audience chatter heard during the cable telecast that stretched beyond its time slot. NBC's "Days"--one of only four soaps still airing on the broadcast networks--won just its second ever drama series trophy and first since 1978.
Netflix Deal With Dreamworks Animation Continues Content TrendA look at original shows by online video services
LOS ANGELES (AP), June 17, 2013 -- Netflix's deal to air 300 hours of original television programming from Dreamworks Animation in a multi-year deal is part of a trend in which online streaming video services including Amazon and Hulu are increasingly producing original shows. The new content often stacks up in length and quality to regular TV fare, and that of pay TV services such as HBO and Showtime. Here's a rundown of leading online shows:
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SHOOT Publicity Wire
Saatchi & Saatchi Launches 'LOVEWORKS'

House of Salt Adds Flavor To Fox Sports Australia Rebrand

Universal Principles of Engagement Announced At World Producers Summit For Commercials Production

Award Winning Composer And Producer Christopher Lennertz Signs Agreement With BMG Chrysalis US

The Barbarian Group Wins Inaugural Cannes Lions Innovation Grand Prix


SURVEY: What's your take on the importance--or lack thereof--of attending the Cannes Lions Festival of Creativity?
* It's a must-attend event to get a global view of creativity and to connect internationally.
* You should only go if you have a decent shot at winning a Lion.
* A borderline call at best.
* No reason to go to yet another self-congratulatory event/party.