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| CALL FOR ENTRIES THE 10th ANNUAL SHOOT 2012 NEW DIRECTORS SEARCH IS ON... CLICK HERE FOR DETAILS & ENTRY FORM ARE YOU ONE OF TOMORROW'S HOT NEW DIRECTORS... SHOOT editors are now conducting a worldwide search to discover the best up-and-coming directors. GO FOR IT! | | SHOOT Magazine Announces First Quarter Special Issues Kicking Off 2012 Publishing Schedule.... Get Details Today. | | CURRENT SHOOT PRINT ISSUE PDF AVAILABLE FOR FREE DOWNLOAD Read, View Work, & Download the Digital PDF version of SHOOT. | | EVERYONE HAS A STORY... "SPW IT" IN YOUR OWN WORDS! SPW is a powerful low-cost PR tool reaching film, entertainment, commercial & TV content creators. And, of course, journalists, bloggers & news aggregators. The SHOOT Publicity Wire.... TRY IT YOU’LL LOVE IT... Join the growing list of happy clients. NOW is the ideal time to try it - get your story out there! | | Follow SHOOTonline & The SHOOT Publicity Wire on Twitter: Follow SHOOT & you'll get all site updates (SHOOT Tweets) on your homepage, your phone, or any application (like Tweetie, Twitterberry, etc.) you use. | |
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 The Best Work You May Never See: Amnesty International's "Letters"
Kat Mansoor of The Hobo Film Company, London, directed this public service spot which through personal stories shows the power of letter writing to help fight injustice. In an era of emails, blogs, tweets and the like, putting pen to paper can still be a most powerful tool of rights advocacy for those most in need, including the unjustly imprisoned. Editor was Chris McKay of Cut+Run. |  The Best Work You May Never See: The Corner's "Knot Yourself"
Matt Lenski of Supply&Demand Integrated directed this DIY video for fashion clothier and accessories shop The Corner. "Knot Yourself" is a "4 In-Hand" knot tutorial created for menswear designer Alexander Olch and his signature tie collection. While sexy, playful and complete with the alluring French model, Aurélie Claudel, the film also sports humor that's atypical for the fashion genre. |  Top Spot of the Week: IBM's "All in the Cloud"
Psyop/Smuggler and Ogilvy & Mather, NY, teamed on this ambitious spot which depicts a world one could imagine in the clouds. Creating this world entailed contributions from 32 animators, illustrators, designers and modelers over an eight-week span. Everything in the spot was painted by hand and then mapped onto 3D wireframes to create the completely bespoke look. The Psyop collective directed. |
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 A Look Back At Three Notable Super Bowl Commercials From Last YearTwo hits, one miss as ads generated buzz after the gameBy Mae Anderson, Retail Writer NEW YORK (AP0, February 03, 2012 -- Companies hope you'll be gabbing about their Super Bowl ads on Monday morning. But the ultimate score is if those conversations continue throughout the year. Here are three of the most talked-about ads from last year's Super Bowl and what happened to the companies that created them... |  Top Gunns: One Streak Broken, Another Continues For Those Most Awarded In 2011LONDON, February 02, 2012 -- The 13th annual Gunn Report--a compilation and analysis of award show results over the past year--shows that while one production company's chart-topping streak has ended, an agency network's went merrily on in 2011. The latter was BBDO which earned Agency Network of the Year distinction for the sixth consecutive year (and nine of the past 13). Meanwhile MJZ saw its run as the most awarded production company halt at five straight years... |  Advertising Generated 85 Percent Of Facebook's Revenue Last YearFacebook surrenders its privacy in IPO documentsBy Michael Liedtke, Technology Writer SAN FRANCISCO (AP), February 02, 2012 -- Facebook is baring its business soul. The unveiling came late Wednesday when the company that depends on people to share their lives online filed its plans to raise $5 billion in an initial public offering of stock. It's a revelatory moment that prospective investors, curious competitors and nosy reporters have been awaiting for two years. |  OgilvyEntertainment Unit's First Project Debuts At SundanceAisle C Productions' Escape Fire Screened in Competition; A Rundown Of Directors With Spotmaking Affiliations Who Scored At FestivalBy Robert Goldrich PARK CITY, UTAH, February 02, 2012 -- Aisle C Productions, an OgilvyEntertainment unit established two years ago to develop and produce original, non-branded entertainment, made an auspicious debut at Sundance with Escape Fire: The Fight to Rescue American Healthcare, which was selected for the festival's U.S. documentary competition. Aisle C teamed with directors/producers Susan Froemke and Matthew Heineman to produce Escape Fire, which examines the country's healthcare crisis... |  Director Lance Acord, Deutsch LA Team On VW's Super Bowl Spot, "The Dog Strikes Back"LOS ANGELES, February 01, 2012 -- What do you do for an encore when last year's Volkswagen Super Bowl spot, "The Force," registered some 50 million online hits and counting? Well Deutsch LA has again turned to director Lance Acord of Park Pictures, retained a Star Wars theme that isn't evident until the very end, and come up with "The Dog Strikes Back." The :60 is set for the second quarter of this Sunday's Super Bowl telecast on NBC. But an extended 75-second version is now online. Read the story and see the :75. | | Get more Current News, Articles, and Special Reports which can be viewed by all visitors for seven days prior to being archived. Read, Save, Email & Print. | |
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