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| Crowning The New Kings: Ben GregorEmerging Directors Take Center StageBy Kristin Wilcha October 21, 2005 -- "I've got a dirty secret. I used to be a planner," jokes director Ben Gregor of Godman, London. "It is quite a change," he says of his of 360-degree career turn. Gregor, who began directing spots two years ago, was previously a planner at Fallon, London. "I think working there was great," he says. "I got to see some great work being made, and I think the main thing I learned was that I actually wanted to create stuff." | Agency UpdateBy Kristin Wilcha May 27, 2005 -- Creatives Frederic Raillard and Farid Mokart—a.k.a. Fred & Farid—are opening an agency in Paris called Marcel, which will be backed by the Publicis Group, but operate independently with Fred & Farid serving as co-presidents. The award-winning pair had been creatives at Goodby, Silverstein & Partners, San Francisco…. | | | | | Dir. Chel White Stretches To Create Rubberband ManBy Christine Champagne December 17, 2004 -- OfficeMax's Rubberband Man supply guy is immortalized in clay in a new :60 stop-motion animated spot created by DDB Chicago and directed by Chel White of Bent Image Lab, Portland, Ore. | A Close Encounter Of The Tutu KindBy Millie Takaki December 17, 2004 -- This :60 opens on a man smoking a cigarette and holding a cup of coffee. Next we see a woman nervously tugging at her ear. | "We Gave Blood"By Millie Takaki December 17, 2004 -- This :60 opens on a hand repeatedly squeezing a padded object, a sight common to those of us who donate blood. The camera and an accompanying identifying super then reveal that this hand belongs to "the director of this commercial." | | | |
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