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 | Duration: 60 seconds Antoine Bardou Jacquet of Partizan directed this spot in which a young couple learns they are going to have a baby. The father to be is overjoyed--but then a worrisome look crosses his face. We then see his two-seater sports car in the driveway. Clearly he's going to have to give this up for a more practical model--but then again, maybe not.... | |
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 | Duration: 30 seconds Psyop directed this fantastical journey from sea to land reflecting the benefits of broadening out beyond one's confines to discover a whole new world. Conceiving this 3D cinema spot was a creative ensemble at BBDO NY. Psyop and Smuggler were production companies on the job. | |
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 | Duration: 30 seconds Matt Aselton of Epoch Films directed this spot in which a discarded security blanket talks in disbelief to those who have discarded him and other remnants of their childhood--while continuing to eat Chef Boyardee Ravioli which they continue to enjoy as grownups. Agency is Venables, Bell & Partners, San Francisco. | |
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 | Duration: 60 seconds Klaus Obermeyer of Aero Film directed this music video parody commercial in which the Fruit guys of Fruit of the Loom fame go from the desert to the sea singing a ballad to underwear and the quest to find the right kind. Ballad composers were Scott Wojahn and Roger Wojahn of Wojahn Bros. Music. Advertising agency is The Richards Group, Dallas. | |
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 | Duration: 60 seconds Max Malkin directed and shot this spot via Prettybird in which small businesses awaken across the country to the stirring sound of reveille, as interpreted by music and sound house Beacon Street Studios in Venice, Calif. The concept of this spot centered on a dynamic both driving and reflecting an economic recovery came from Crispin Porter+Bogusky. | |
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 | Duration: 30 seconds Brian Billow directed this tongue-in-cheek commercial via Prodigy Films/Hungry Man in which a piano man performs and sings an ode paying tribute to the virtues of the White Pages. Agency is Clemenger Proximity in Melbourne, Australia. "Piano Man" is one of three spots in this offbeat campaign. | |
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 | Duration: 30 seconds Stylewar's Oskar Holmedal of Smuggler directed this spot in which Lance Armstrong reflects on his 20 years of cycling seemingly always looking at vehicles and pollution-belching exhaust pipes. Well now he's peddling and breathing much easier as we find him situated behind the Nissan Leaf electric car which has no tailpipe. | |
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 | Duration: 60 seconds Director Dante Ariola of MJZ teamed with visual effects studio MPC on this spot in which predator and prey are no longer in the fight for survival but instead live together harmoniously and cooperatively, underscoring the benefit of "taking the scary out of life." | |
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 | Duration: 30 seconds Gary Freedman of The Glue Society via Moonwalk Films and Park Pictures directed this tale of a movie gone topsy turvy for French TV network Canal+ and agency BETC Euro RSCG, Paris. It seems the cinematic scene has been disrupted by a person holding an iPhone on which the film is playing. | |
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 | Duration: 30 seconds Joachim Back of Park Pictures directed this spot in which a modern-day man turns up in a World War I trench, asking soldiers if he's at a Men's Wearhouse. The answer is no, but there's one nearby which positions the clothing chain as "A Place Where Men Belong." Agency behind the campaign is Mullen in Winston-Salem, N.C. | |
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