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ScreenWork :: Search Results

Welcome to the ScreenWork Database which includes work featured in SHOOT's ScreenWork columns (Top Spot of the Week, The Best Work You May Never See, iWork, and BrandStand) and work featured in iSPOT. The database also contains work featured in SHOOT's Top Ten Music & Sound and Top Ten Visual Effects & Animation Charts as well as work featured on SHOOT's New Directors Showcase Reels plus other new work that merits recognition. Users can view work searchable by Key words, Delivery Type, Media Type, Genre, Content, etc.  Work & credits link to information in The SHOOT Directory and to related articles in the SHOOT Archives. 

To view ScreenWork posted within the last thirty days, credits without hot links, and links to related articles posted within the last seven days, you must register or login if already registered.  To view all ScreenWork, all credits with hot links &  links to related Directory information and archived articles, you must subscribe.

 

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Top Spot of the Week: PETA's "98% Human"
Duration: 30 seconds
BBDO New York and Mill+ teamed on this public service commercial which shows an ape pick up a gun and place it under his chin, about to commit suicide. The piece articulates the harm that is done to apes when they are cast in commercials and entertainment. The startling revelation is that an ape doesn't appear in this spot although viewers would clearly think otherwise.
Top Spot of the Week: Volkswagen Jetta's "Wedding"
Duration: 30 seconds
Jim Jenkins of O Positive directed this commercial which shows a groom chasing and about to beat up his best man for a betrayal, until the latter explains that the writing will wash right off since it's water soluble. The camera then reveals the "Just Married" written on the rear window of the groom's beloved Volkswagen Jetta. Advertising agency is Deutsch LA.
Top Spot of the Week: Tempur-Pedic's "Bear"
Duration: 60 seconds
Mike Mills of The Directors Bureau directed this commercial in which young twin daughters tell us about the bear in their lives. The bear is hard to be around, knocking over cereal boxes in the supermarket aisle, rocking the family car back and forth, coming onto the soccer field and disrupting the kids' game. Advertising agency is Carmichael Lynch, Minneapolis.
Top Spot of the Week: Kimpton Hotels' "Meet Mat"
Duration: 2 minutes
Creative production company Portal A turned out this video which depicts a woman overloaded with work on a business trip, her hotel room serving as an office. But a hotel amenity--a yoga mat, which becomes a talking character--gets her to break out of her room and enjoy life a bit. VFX house was Cinesaurus.
Top Spot of the Week: Tok&Stok's "Village"
Duration: 2:30
Mariana Youssef of Fulano Filmes directed this long-form ad for client Tok&Stok and agency DDB Brasil which takes us back in time to the 1700s in a small village nestled in the wilderness. Young men get ready to go on an "initiation trip" into the woods to become grown men. They carry with them tools passed down from their grandfathers and fathers.
Top Spot of the Week: GE's "Agent of Good"
Duration: 60 seconds
David Gordon Green of Chelsea directed this spot featuring the iconic Agent Smith from The Matrix who serves as the ideal narrator/spokesperson for GE's innovative Healthcare technology. As a software program created to remove human instability from The Matrix, he can't help to feel admiration for GE's software designed to work with data and machines to improve the patient experience.
Top Spot of the Week: AFLAC's "Physical Therapy"
Duration: 60 seconds
Baker Smith of harvest films directed this :60 starring the AFLAC duck--but uncharacteristically our feathered friend never quacks the brand cry "AFLAC." Instead the duck is silent throughout as we see him progress through sessions of physical therapy, initially barely able to climb stairs, lift weights or paddle in the water.
Top Spot of the Week: Nike's "No Angel"
Duration: 30 seconds
Brigg Bloomquist--who's being handled by GO Film--directed this :30 which depicts the sprawling, image-obsessed Los Angeles market. Boutique agency Union Made Creative was tasked with developing a grand theme that could not only hold all the disparate sports in the region but also nod to the city's preoccupation with fame and the oft-overlooked work it takes to attain it.
Top Spot of the Week: Verizon's "Science Project"
Duration: 60 seconds
Jim Jenkins of O Positive directed this spot which shows what an ambitious youngster can do for his science project once he accesses the Fios Quantum Internet network. The results make for an entertaining tie-in to the upcoming "Iron Man 3."
Top Spot of the Week: Wheat Thins' "Puppet"
Duration: 30 seconds
Ulf Johansson of Smith and Jones Films directed this offbeat spot which introduces us to John, a puppet, who is facing the moment every puppet dreads--being told that he can't eat Wheat Thins. The bringers of bad news are two doctors who try to explain to John that he needs to no longer think about Wheat Thins.