ArsenalFX Amplifies The 'One of a Kind' Abs of Josh Button For Diet Dr. PepperMay 21, 2013 -- Visual effects studio ArsenalFX teams up with Deutsch LA to turn up the heat on Diet Dr Pepper's 'one of a kind' taste with a steamy new :30 "Josh Button," starring the model/actor. The spot features the hunky Button demonstrating the fine art of being burdened with singular good looks as he seductively poses for a beachfront photo shoot.

Animal Gives Red Bull WingsMay 16, 2013 -- When Smith Brothers Agency landed the national launch of Red Bull's first-ever new flavors, they turned to Animal, Inc for help. With a small team, and an even tighter deadline, the Animal team, led by director Samm Hodges, designed a :30 & :15 to announce Red Bull's three new flavors: cranberry, lime and blueberry.

Athena Studios Produces Stop Motion Short Film on Self-Accountability in Association with Author Dr. Rick KirschnerMay 01, 2013 -- Athena Studios, an Emeryville, CA-based company that provides full production services for film, TV, advertising, and multimedia clients and projects (and is also the production arm of AthenaOnline), has produced an original, stop-motion, animated short film. The announcement was made today by Jon V. Peters, CEO/Founder, Athena Studios.

Saints LA Contributes 145 VFX Shots To "G.I. Joe: Retaliation" From Paramount PicturesApril 10, 2013 -- Saints LA, a full-service visual effects house, specializing in the creation of visual imagery for feature films, TV commercials, television programs, promos, web content, and music videos, has delivered 145 VFX shots to Paramount Pictures' "G.I. Joe: Retaliation," which was released in theaters March 28th.

Proof Inc. Founder & Creative Director Ron Frankel to Speak on the Role of Previs in Filmmaking at Three Upcoming, High Profile Industry Events;Frankel to Participate at Academy of Motion Picture Arts & Sciences Craft Series, at FMX in Germany, and at Production Pipeline Expo in Santa Monica
April 08, 2013 -- Ron Frankel, the Founder and Creative Director of Proof Inc., one of the film industry's leading pre-visualization houses, will participate in three high profile industry events in the coming weeks. Mr. Frankel is participating in these events to promote the critically important role of Previs within the filmmaking industry.

A Burgeoning Mission: Venice VFX House Doubles Space And Adds New TalentApril 01, 2013 -- VFX house The Mission doubles the size of its Venice-based studio and expands their talent roster with the addition of Rick Grandy as CG Supervisor and Raul Dominguez as a Creature Modeler. With over 6,000 square feet, the new space doubles their overall studio capacity, allowing for additional artist and client suites. A larger studio allows The Mission to be nimble and to accommodate larger projects.

STEELE Opens New Santa Monica Location with SuperBowl Spots, Feature Film, and Stereo 3D Project for CI/SonySTEELE Also Provides VFX, Conform, Online, Color Grading and Beauty Work on Mariah Carey's Music Video "Almost Home" from "OZ: The Great and Powerful"
March 28, 2013 -- STEELE Studios, a leading creator and producer of visual content for Films, Commercials, Television, Broadcast, Music Videos and Online/Viral Media, has relocated its offices to 1131 Olympic Blvd., Santa Monica, CA, 90404. Ph: 310/450-0600. Jo and Jerry Steele, co-founders, STEELE Studios, made the announcement.

ArsenalFX Heightens A 911 Kidnap Pursuit With Halle Berry In "The Call"March 18, 2013 -- Bicoastal visual effects studio ArsenalFX teams up with director Brad Anderson to deliver a pulse-quickening pursuit of an evasive kidnapper in the new thriller, "The Call." ArsenalFX handled over 100 visual effects-enhanced shots in the film, utilizing a variety of VFX techniques including CG compositing, 3D shots, rig removal, green screen shots, as well as countless blood and gore effects shots.

Rogues Gallery Combines Sound With Style For New HP Envy CampaignMarch 06, 2013 -- To kick off Hewlett Packard's worldwide launch of their Envy 27 monitors featuring Beats Audio, visual effects house Rogues Gallery created an effects-laden video integrating the monitor's distinct style with Beats Audio's distinct sound. The short video for HP was directed by Rogues Gallery's Charles Paek and lensed by cinematographer Jeffrey Waldron, with original music by Kevin Riepl ("Gears of War"). Showcasing sound from Beats Audio, the video highlights Rogues Gallery's signature ability to create stunning computer graphics (CG) effects and showcase a brand.

Rodeo FX Creates Gold-Laden "Treasure Room" and Builds Digital London for Sequences Featured Within "Jack The Giant Slayer" March 05, 2013 -- Rodeo FX, one of the world's premiere visual effects companies, regularly contributing unique visual imagery to Hollywood's blockbuster motion pictures, has contributed a number of complex VFX shots to two sequences that are featured within "Jack the Giant Slayer," from director Bryan Singer. The film was released by Warner Bros. on March 1st.