Syndrome(James Larese, Micah
Hancock, Mars Sandoval)
Robot Films, Los
Estelle's (featuring Kanye West)
"American Boy" (music video)
How did you get into directing?
three of us started out as an L.A.-based art collective under the name
Syndrome. We were doing gallery shows around L.A. showcasing experimental
work, and always had a strong respect and passion for directing. After a
chance meeting with Will.I.Am of the Black Eyed Peas, he gave us the
opportunity to direct a video for the Peas. That video opened doors to
other amazing experiences and opportunities that helped us pursue our goal
of directing, and we ultimately signed with director Chris Robinson's
company Robot Films.
What is your most recent spot project?
haven't done a recent commercial, what is your most recent
As well as having directed videos for artists such as
Estelle featuring Kanye West, we recently did a spot for CÓroc Vodka with
Diddy, and we did the post for Chris Robinson's Boost Mobile "Anthem 2.0"
commercial. We are currently working on our next body of
experimental work, which will be exhibited at our solo show in L.A. at
Crewest Gallery opening Sept. 6. The show is entitled "I Learned It From
What is the best part about being a
When we were starting out, we could really only take
our concepts so far based on what the three of us could physically
execute. With the collaboration and support of amazing crews, we can now
bring concepts to fruition that were once only sketches on