- Wednesday, Apr. 4, 2012
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Interactive agency, Secret Location, has affirmed Canada's place as a global leader in the development of large-scale digital entertainment and brand experiences with an International Digital Emmy® Award for Endgame Interactive, a highly engaging and immersive transmedia experience created for the Canadian procedural drama series, Endgame (Showcase). Just four years old, the Toronto-based agency has developed an impressive body of commercial and broadcast work, while simultaneously developing two technology-driven concepts into successful IP and venture-funded businesses. The International Digital Emmy® Awards were handed out at an invite-only event during MIPTV, a major international TV market.
"We're incredibly excited to win such a prestigious award," said James Milward, President and Executive Producer, Secret Location. "It represents a significant achievement both for our team and for our brand and broadcast partners and enables us to work with a much bigger canvas."
View Endgame Interactive video online here.
Working at the intersection of brand, entertainment and technology, Secret Location has scored digital gold for such projects as Storming Juno (History Television), Stanfield's: The Guy at Home in His Underwear and In Real Life Interactive (YTV). The company is already a three-time Webby Awards honoree, was shortlisted for a 2011 Cannes Lion, and is a Gemini, AToMiC, Creativity, Clio and Marketing Awards winner. IP and venture-funded businesses include the mobile music discovery application, Herd.fm, and FanViewr, a Facebook distribution platform for TV properties that extends and deepens the TV experience for fans.
Endgame Interactive, an original online episode created for the TV drama Endgame, weaves information from viewers' Facebook profiles directly into the online narrative, plunging the audience and their friends deep into the heart of a personalized mystery. The Endgame Interactive experience also features three engaging mini-games, which can be played as stand-alone experiences.
Endgame Interactive was produced by Secret Location and Thunderbird Films for Shaw Media's Showcase channel. Endgame is produced by Thunderbird Films in association with Front St. Productions and is distributed in North America by Lionsgate (NYSE: LGF). The series premiered exclusively in the U.S. on the free, ad-supported Hulu and Hulu Plus subscription service.
Secret Location recently announced new project wins with Astral's The Movie Network, Entertainment One, History Television and john st. The award-winning agency is led by President/Executive Producer James Milward and partners, Creative Director/VP Pietro Gagliano and Technical Director/VP Ryan Andal. Secret Location has a full time team of 25, and another 10 to15 on freelance at all times.
Credits Endgame Interactive
Executive Producer: James Milward
Executive Producer: Alan Sawyer
Producer: CJ Hervey
Creative Director: Pietro Gagliano
Technical Director: Ryan Andal
Writer / Director: Steve Cochrane
DOP: Samy Inayeh
Editor: Dev Singh
Flash Programmers: Michael Phan, Gino Fazari
Sound Design: Lodewijk Vos
Creator: Avrum Jacobson
Head of Production Thunderbird Films: Alex Raffe
Head of Online Content: Chris Harris
Manager, Dramatics & Factual: Zach Feldberg