- Wednesday, Oct. 2, 2013
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- NEW YORK
Greg Hahn has been named chief creative officer of BBDO New York. In his new role, Hahn will report to David Lubars, chairman and chief creative officer, BBDO North America.
Hahn joined BBDO New York as an executive creative director in 2005. Over the past eight years, he's worked on AT&T, FedEx, GE, HBO and more, creating and delivering effective and famous work such as "HBO Imagine," "Solutions that Matter" for FedEx, "Rethink Possible" for AT&T including the "New Possible" for the Olympics, the online series Daybreak and the Valentine's Day promotion, "Shout it from the Mountaintop." Prior to joining BBDO, Hahn worked with Lubars at Fallon, Minneapolis creating well-known work for Citibank, Timberland, EDS' "Catherders," BMW Films and Sports Illustrated.
"Greg is a brilliant and creative leader. Also a humble, great soul. He's someone who has been helping to lead his clients forward for as long as I have known him," said Lubars. "Greg was behind the award-winning 'HBO Voyeur' project which took home a record-setting ten Lions at Cannes. He's also pioneered new ideas in mobile and social. As chief creative officer, Greg will now be able to bring this thinking to a wider array of clients--it's how we can help them be that much more relevant to their customers and stay ahead of the game."
Hahn stated, "I'm really looking forward to working with the teams across the agency on such a broad range of accounts. I think our clients appreciate that doing work in new types of media is not just a side project or a nice to have, but a necessity."