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    AMV BBDO London Wins 6 Best Of Discipline Honors At The One Show

    By SHOOTUpdated:No Comments3066 Views
    Essity Bodyform/Libresse's "#wombstories" earned three Best of Discipline honors for AMV BBDO London at The One Show 2021. AMV BBDO London topped the field with six Best of Discipline wins.
    NEW YORK --

    AMV BBDO London has garnered six Best of Discipline wins in The One Show 2021, as voted by global juries of top creative leaders. 

    All Best of Discipline winners were revealed today (6/1), with all One Show 2021 Pencil and Merit winners to be announced on June 10. 

    All of AMV BBDO’s Best of Discipline wins were on behalf of Essity Bodyform/Libresse. The agency won three for “#wombstories” in Branded Entertainment, Moving Image Craft and Music & Sound Craft, two for “#painstories” in Creative Use of Data and Digital Craft, and one in Integrated for “#wombpainstories”.

    FCB New York picked up three Best of Disciplines for “Michelob ULTRA Courtside” on behalf of Michelob ULTRA, Microsoft and the NBA in Experiential & Immersive, Interactive & Online and Out of Home. 

    A pair of One Show 2021 Best of Discipline wins went to McCann New York in IP & Products and Public Relations, both for Mastercard “True Name”.

    Other Best of Discipline winners in The One Show 2021 are:

    • Creative Effectiveness: BBDO New York for Sandy Hook Promise’s “Back to School Essentials”
    • Design: FCB Chicago for City of Chicago’s “Boards of Change”
    • Direct Marketing: Saatchi & Saatchi Australia Southbank for The Royal Australian Mint’s “Donation Dollar”
    • Film: Translation Brooklyn for Beats by Dr. Dre’s “You Love Me”
    • Health, Wellness & Pharma: McCann Health New York for Change the Ref’s “The Unfinished Votes”
    • In-House: Ecox Paris in collaboration with Wunderman Thompson Paris for “Emergency Bikes”
    • Mobile: DDB Chicago for Starburst Swirlers’ “Best Enjoyed Vertically”
    • Print: Impact BBDO Dubai for An Nahar newspaper’s “The New National Anthem Edition”
    • Radio: Edelman New York for Good Humor’s “A New Jingle for a New Era”
    • Social Media: The Community Miami for Mondelez/Oreo’s “The OREO Doomsday Vault”

    Creative teams from all agencies responsible for The One Show 2021 Best of Discipline winners have been confirmed to speak about their work on June 10 at Creative Week.  The live streaming panel sessions will provide a rare opportunity for creatives around the world to get an inside look at what went into the work, and why judges selected the entries for this high honor.

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    Category:News
    Tags:AMV BBDO LondonFCB New YorkMcCann New YorkThe One Show



    While Aware Of Potential Oscar History Ahead, Ryan Coogler Is Focused On “Sinners” Team Before Ceremony

    Friday, March 13, 2026

    Ryan Coogler understands what Sunday night could mean for Oscar history. He's just not dwelling on it.

    Instead, the Oscar-nominated filmmaker is looking forward to spending one more night with his "Sinners" collaborators who helped bring the film to life.

    Coogler could become the first Black filmmaker to win best director in the Academy Awards' nearly century-long history. While speaking before the eighth annual Macro Pre-Oscars party Thursday night in Los Angeles, he said he's trying to stay present as the ceremony approaches.

    "I'm just trying to enjoy the days as they come, stay present in the moment," Coogler told The Associated Press. "When Sunday comes, man, I'm pull up and enjoy celebrating all the movies that's being celebrated here, including our own."

    For Coogler, the Oscars also mark the final stop in a monthslong journey shared with the cast and creative team behind "Sinners."

    Since early January, the group has traveled the awards circuit together, appearing at major stops including the Golden Globes,Actors Awards and NAACP Image Awards as the film built momentum ahead of the Oscars, where it's the leading nominee with 16.

    Coogler said that experience helped turn the production into something closer to a family.

    "We made a big ole family," he said. "Sunday kind of represents the last time that we all get to hang with each other in an official capacity as the 'Sinners' team."

    After the ceremony, those gatherings will likely become less frequent.

    "The next time we see each other, it won't be for this movie unless it's doing like a reunion or something," Coogler said. "I'm looking forward to hanging out with a lot of people that I love. We were able to do something very specific... Read More

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