Erich and Kallman has appointed Andrew Speyer as chief strategy officer. Speyer joins the independent agency after several years as a strategic consultant, advising early-stage, high-growth brands on internal culture and implementing consumer data to drive business. In his new role as a member of Erich and Kallman’s executive leadership team, Speyer takes on responsibilities which include overseeing strategy practice across all departments.
“We believe in strategy as a key component of great creative, but also in keeping it simple and connected to the work and clients’ goals,” said Eric Kallman, founder and chief creative officer, Erich and Kallman. “Andrew gets that balance, and wants to help us keep making great work that delivers great results.”
Speyer was an Erich and Kallman agency client twice before joining the agency: on Landing.com, the technology platform that offers flexible, deposit-free home rentals in 200 markets, and as a consultant on Lucid Motors, a start-up luxury automotive company. Given his deep background in start-ups, he also brings an innovative viewpoint to agency leadership. Speyer will report to Kallman and Steven Erich, founder and president.
“I have known Erich and Kallman for a long time, as a client and as a consultant, and I have known from day one that I would love to work alongside them, in house. This move was a long time coming, and I am really excited to get started with the team and their clients!” said Speyer.
Speyer began his career at Crispin Porter + Bogusky, working on the agency’s historic “Truth” anti-tobacco campaign. Born and raised in Spain, he led strategy on Ford’s U.S. Hispanic advertising for seven years and BMW’s for two. At Erich and Kallman, his multicultural background promises to contribute a fresh perspective.
He holds a Bachelor’s Degree in English and Latin American studies from the University of Miami. Since 2007, he has been an instructor at Miami Ad School.
