Brandon, a North Carolina-based integrated marketing agency, has appointed Austin Scott as its new creative director. He will report to Tyler Easterling, president and COO of TBA Worldwide. Brandon is part of TBA Worldwide, a fast-growing independent collective of specialized agencies offering holistic, data-driven marketing services.
Scott, a leader with extensive experience in driving transformative growth through innovative marketing campaigns, joins Brandon from Charlotte-based marketing agency Union. Previously, he held creative director roles at Laughlin Constable in Milwaukee and Erwin Penland in Greenville, South Carolina.
Scott is passionate about leveraging the power of creativity and cutting-edge technologies such as generative AI to enhance client assets and achieve breakthrough results. Throughout his career, he has worked with a diverse clientele across various industries, including Pepsi, Verizon, Lenovo, Bud Light, The UPS Store, AstraZeneca and Raid Pest Control. At Brandon, he will lead creative efforts for such clients as Primal Pet Foods, Idahoan Foods, Capital Vacations, RETAY, stayAPT Suites and ScanSource.
“This is a pivotal moment for our agency,” said Scott Brandon, CEO of Brandon. “Austin is a transformational leader with a proven track record, and we are confident our creative team will reach new heights and deliver exceptional value to our clients under his direction.”
