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    Home » Director Femi Oladigbolu Signs With PRETTYBIRD For UK Representation Spanning Spots and Music Videos

    Director Femi Oladigbolu Signs With PRETTYBIRD For UK Representation Spanning Spots and Music Videos

    By SHOOTThursday, May 21, 2026No Comments75 Views
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    Femi Oladigbolu
    LONDON --

    PRETTYBIRD has added writer-director Femi Oladigbolu to its U.K. roster for commercials and music videos.

    Hailing from South London with Nigerian heritage, Oladigbolu brings a talent for nuanced storytelling, creating warmth and affinity for characters through layered subtext, playful wit, and subtle surreal touches. At PRETTYBIRD, he joins recent signees Laura Marciano, Nono Ayuso, and Baloji. Prior to joining PRETTYBIRD, Oladigbolu had been freelancing for a stretch. Prior to that he was handled by Somesuch for commercial representation in the U.K.

    Oladigbolu’s work is marked by combining technical craft and a refined visual language with humanistic storytelling, resulting in work that feels layered and rich in meaning. With A Mustard Seed, a BBC Film short executive produced by Harris Dickinson and winner of the Genesis Award for Best Short Film, and the Afrofuturist Oba, which toured BAFTA and Oscar-qualifying festivals including the BFI London Film Festival, Oladigbolu continues to define a singular and globally resonant cinematic voice.

    Oladigbolu has an extensive background in commercials and music videos, with work that has collectively garnered millions of views. His collaborators include Stormzy, Jorja Smith, Chase & Status, Myles Smith, Leigh-Anne Pinnock, and Pa Salieu—whose track “My Family” earned Oladigbolu a UK Music Video Award win for Best Hip-Hop Video, alongside a nomination for Best New Director. Since then, he has received five additional UKMVA nominations across multiple categories.

    Emily Rudge, managing director, PRETTYBIRD UK, said, “Femi is a filmmaker who possesses that rare ability to make the everyday feel cinematic and the surreal feel entirely human. What first struck me about his work is the sheer depth of his visual language. He doesn’t just capture a scene; he builds an atmosphere that stays with you. Femi’s unique blend of technical precision and cultural soulfulness makes him a perfect fit for the PRETTYBIRD DNA, and we are beyond excited to have him join our roster.”

    Oladigbolu remarked, “I’m incredibly excited about this next chapter with PRETTYBIRD UK. They have a roster of directors I genuinely admire and to be in that company is a real privilege. Beyond the roster, it’s the ambition driving this company forward that really drew me in. There’s a clarity of vision at PRETTYBIRD that I find exciting, and I feel strongly that my perspective and what I bring to each project has a very specific place within it. I thrive in collaboration. I want to work on the brave, daring scripts and execute them with the best people in the room. PRETTYBIRD makes that possible. I can’t wait to get started.”

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    Category:News
    Tags:Femi OladigboluPRETTYBIRD UK



    Ewan McGregor and Danny Boyle Reflect On The Life-Changing Film “Trainspotting”

    Saturday, June 6, 2026
    This image released by Sony Pictures Classics shows Ewan McGregor in a scene from "Trainspotting." (Liam Longman/Sony Pictures Classics via AP)

    Ewan McGregor, for a fleeting moment after "Trainspotting" came out, felt like a rock star. It wasn't his first significant project; it wasn't even his first film with director Danny Boyle. And he was, in his words, fairly arrogant and cocksure at the time. But that kinetic film about four heroin addicts in late-1980s Scotland was and, 30 years later, remains defining — in his career, in the culture and in his understanding of what true artistic satisfaction can feel like. "It's very much in that early part of my career, and of course, even today, probably the most important piece of work that I was involved in, just because it had such a massive effect on my life. Not only because of what it did, but because of how it felt to make," McGregor told The Associated Press in a recent interview. "It set the bar unknowingly high because it's been quite hard to match ever since." Both McGregor and Boyle are a little wistful about the time, and what they made, as the film marks its 30th anniversary re-release. A 4K digital restoration started in theaters nationwide on Friday (6/5). Though "Trainspotting" was very much of its moment with its Britpop soundtrack, its Thatcher-era grit, its darkly comedic tone and shrewd blend of giddy highs and tragic lows, it's also one that has stood the unforgiving test of time. "You get kids coming up to you who are 17 who said they'd just seen it," Boyle said. "I could be their grandfather … yet it still spoke to them." Putting Hollywood on hold Boyle was a hot commodity after "Shallow Grave," a 1994 black comedy about flatmates in Edinburgh starring McGregor, and Hollywood was calling. Literally. A peak-famous Sharon Stone cold-called him and asked if he'd want to come make a film with her. But he had... Read More

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