Production company Good Times has added director Shelley Lewis to its roster of diverse talent.
She has helmed music videos, short films, and commercials for brands such as PetSmart, EA Sports, Panasonic, Starbucks, Angie’s List, the Paralympic Games, and dozens more. Creating worlds and unearthing the root of an idea drives Lewis in her creative pursuits, along with inspirations drawn from architecture, design, comedy, and art. She’s interested in what currently resonates within the cultural landscape, consistently seeking out underrepresented and emerging talent, finding humor in the uncomfortable, and thriving on differing perspectives.
Lewis’ work has been honored at The One Show, Cannes Lions, and the Clios. Prior to her directorial career, she was an advertising agency art director. As a junior creative, she helped develop a tampon spot featuring a bottle of red wine instead of industry-standard blue liquid. Controversial at the time, the work was awarded at Cannes Lions and sparked a new paradigm in advertising to women.
“The first time I spoke with [Good Times’ EPs] Eric [McCasline] and Corwin [Carroll], it felt like home,” said Lewis. “Good Times is a fresh, young company run by veterans with various rich experiences. To have EPs and a roster I connect with and who push me forward is something I really value. Our line of work is all about choices, and their approach to curating talent and work resonates with me. I’m thrilled to be a part of what they are building.”
“Shelley is a tenacious creative,” said company co-founder McCasline. “Her way of engaging and interrogating an idea to bring a campaign or product to life is not just inspiring, it’s fun. Interpersonal connection is the basis for all we do at Good Times, and we can’t wait to start collaborating with Shelley.”
Lewis joins Bonnie + Alison, Derek Westerlund, Jason Cook, Jaochim Zunke, Kevin Schowengerdt, Michelle Pak, and Oliver Davies on the Good Times roster. She is also represented by i-c in France and Suneeva in Canada. Prior to joining Good Times, Lewis had been repped for commercials in the U.S. by production company Magnetic Field.
