Facebook Twitter Instagram LinkedIn RSS
    Facebook Twitter Instagram LinkedIn RSS
    SHOOTonline SHOOTonline SHOOTonline
    Register
    • Home
    • News
      • MySHOOT
      • Articles | Series
        • Best work
        • Chat Room
        • Director Profiles
        • Features
        • News Briefs
        • “The Road To Emmy”
        • “The Road To Oscar”
        • Top Spot
        • Top Ten Music Charts
        • Top Ten VFX Charts
      • Columns | Departments
        • Earwitness
        • Hot Locations
        • Legalease
        • People on the Move
        • POV (Perspective)
        • Rep Reports
        • Short Takes
        • Spot.com.mentary
        • Street Talk
        • Tool Box
        • Flashback
      • Screenwork
        • MySHOOT
        • Most Recent
        • Featured
        • Top Spot of the Week
        • Best Work You May Never See
        • New Directors Showcase
      • SPW Publicity News
        • SPW Release
        • SPW Videos
        • SPW Categories
        • Event Calendar
        • About SPW
      • Subscribe
    • Screenwork
      • Attend NDS2024
      • MySHOOT
      • Most Recent
      • Most Viewed
      • New Directors Showcase
      • Best work
      • Top spots
    • Trending
    • NDS2024
      • NDS Web Reel & Honorees
      • Become NDS Sponsor
      • ENTER WORK
      • ATTEND
    • PROMOTE
      • ADVERTISE
        • ALL AD OPTIONS
        • SITE BANNERS
        • NEWSLETTERS
        • MAGAZINE
        • CUSTOM E-BLASTS
      • FYC
        • ACADEMY | GUILDS
        • EMMY SEASON
        • CUSTOM E-BLASTS
      • NDS SPONSORSHIP
    • Contact
    • Subscribe
      • Digital ePubs Only
      • PDF Back Issues
      • Log In
      • Register
    SHOOTonline SHOOTonline SHOOTonline
    Home » Does The Success Of “Anora” Underscore A New Oscars Era?

    Does The Success Of “Anora” Underscore A New Oscars Era?

    By SHOOTMonday, March 3, 2025No Comments803 Views
    Facebook Twitter LinkedIn Telegram Pinterest Tumblr Reddit WhatsApp Email
    • Image

      Lindsey Normington, from left, Alex Coco, Vache Tovmasyan, Sean Baker, Samantha Quan, Karren Karagulian Mikey Madison, Drew Daniels, Luna Sofía Miranda, Mark Eydelshteyn, and Yura Borisov accept the award for best picture for "Anora" during the Oscars on Sunday, March 2, 2025, at the Dolby Theatre in Los Angeles. (AP Photo/Chris Pizzello)

    Samantha Quan, from left, winner of the award for best picture for "Anora, Sean Baker, winner of the awards for best original screenplay, best film editing, best director, and best picture for "Anora," and Alex Coco, winner of the award for best picture for "Anora," attend the Governors Ball after the Oscars on Sunday, March 2, 2025, in Los Angeles. (AP Photo/John Locher)

    By Jake Coyle, Film Writer

    NEW YORK (AP) --

    Last fall, Sean Baker was sitting in a Manhattan restaurant, talking about a poll. The survey, about sex in movies and television, showed that Gen Z moviegoers were mostly turned off by sex in film.

    “That broke my heart. I thought, there’s something wrong here,” said Baker. “You’re OK with all the violence that’s out there? Sex is a vital part of existence. Why don’t you want to see sex in our stories?”

    “I remember being on set and being like: We’re pushing against that poll.”

    When Baker’s “Anora” swept the 97th Academy Awards on Sunday, its five wins, including best picture, heralded a different kind of Oscar winner. “Anora,” about an erotic dancer (Mikey Madison, the best actress winner ) who marries the son of a Russian oligarch, is atypically sexually explicit for a best picture winner — a class that includes more staid movies like “The King’s Speech” and “Driving Miss Daisy.” A young woman’s relationship to her own sexuality has not been, historically speaking, in the Oscars’ wheelhouse.

    But that’s just one quality that makes “Anora” unique as a best picture winner. The film, made for $6 million and distributed by Neon, was made with little interest in the mainstream. If anything, “Anora” was more oriented to the Cannes Film Festival, the French citadel of cinema, where it won the Palme d’Or last May — a prize that Baker said meant the most to him.

    But, increasingly, these are converging movie worlds. In the last five years, four Palme d’Or winners have been nominated for best picture at the Academy Awards, including Bong Joon Ho’s “Parasite” (also distributed by Neon), which became the first non-English language movie to win Hollywood’s top prize.

    “Anora,” a film that inverts a Hollywood fairy tale like “Pretty Woman,” is — like many of the winners on Sunday — an unabashedly modern movie and a film comfortable, even proud of the label of “cinema.” In a movie industry where manufactured franchise stewardship rules the day, “Anora” was celebrated, in part, because it’s the real deal.

    It’s also a more traditional choice than it might seem. Baker, a filmmaker who has sworn off making a series, a studio film or anything for streaming, is an apostle of ’70s cinema. At an Oscars that host Conan O’Brien called “the 97th Longform Content Awards,” “Anora” — which shared some of the same Brooklyn streets as “The French Connection” — stood for upholding an increasingly threatened theatrical legacy, with Baker ardently defending a very old-fashioned thing: the big screen.

    “Filmmakers, keep making films for the big screen. I know I will,” Baker said from the Dolby Theatre stage. “Distributors, please focus first and foremost on the theatrical releases of your films. Parents, introduce your children to feature films in movie theaters and you will be molding the next generation of movie lovers and filmmakers. And for all of us, when we can please watch movies in a theater and let’s keep the great tradition of the moviegoing experience alive and well.”

    The coronation of “Anora” was a triumph for independent moviemaking, but that’s also been a battle waged and won before. We’ve seen “The Hurt Locker” best “Avatar” and “Moonlight” defeat “La La Land.” Last year’s crowning of “Oppenheimer” was, if anything, an exception in a string of smaller best pictures that haven’t fit the Oscar mold. “Everything Everywhere All at Once,” the 2023 winner, was antic, lewd and about the furthest thing possible from “Oscar bait.”

    What was different this year was that the stiffest competition for “Anora” wasn’t “Wicked” or “Dune: Part Two” or any other studio product. It was “Conclave” and “The Brutalist.” All of the major award winners on Sunday hailed from movies made independently. At the Oscars, the studios are out of the picture.

    That trend has been developing for years, but the 97th Academy Awards showed just how much things have changed. In the best animated category, where Universal and DreamWorks’ “The Wild Robot” was the heavy favorite, “Flow,” a wordless Latvian movie made with open-source software, triumphed instead.

    “Any kid now has tools that are used to make these now Academy-winning films,” “Flow” director Gints Zilbalodis said backstage. “So I think we’re going to see all kinds of exciting films being made from kids who might not have had a chance to do this before.”

    That win, like those for “Anora,” suggested the academy’s international voters have emerged as a dominant bloc. When the academy, reacting to pressure to diversify its ranks, brought in new members in recent years, it cast a wide net overseas. Hundreds of new international voters — people more likely to favor what succeeds in Cannes or Venice — now significantly sway the Oscars.

    What does that mean for the Academy Awards going forward? A further tilt toward indie and arthouse cinema will surely alienate some viewers. “Anora,” with $16 million in domestic ticket sales, is one of the lowest-grossing best picture winners ever. Oscar producers did everything they could to lean into bigger films, opening with a lavish medley by “Wicked” stars Ariana Grande and Cynthia Erivo, cutting repeatedly to a mascot sandworm from “Dune: Part Two” and even paying James Bond tribute.

    The 007 musical number was oddly timed, coming on the heels of the franchise’s creative takeover by Amazon MGM Studios after decades of Broccoli family stewardship. It seemed to only highlight how much of Hollywood’s regular, day-to-day business of brand management lay outside the new Oscar landscape.

    But just as assuredly as an “Anora” Academy Awards might turn some away, it could also inspire a new generation of cinephiles. “Anora” is at turns screwball farce, neorealistic drama, capitalism satire and devastating tragicomedy. It’s arguably one of the best best picture winners of recent years, a movie that tries on nearly every genre before concluding in an unforgettable scene that catapults “Anora” into something classic and outside of time.

    What aftershocks will follow Baker’s Oscar romp remains to be seen. But shortly after the Academy Awards concluded, 3.9 magnitude tremors were felt in nearby Burbank — a fitting coda for the small quake of “Anora.”

    REGISTRATION REQUIRED to access this page.

    Already registered? LOGIN
    Don't have an account? REGISTER

    Registration is FREE and FAST.

    The limited access duration has come to an end. (Access was allowed until: 2025-03-05)
    Category:News
    Tags:AnoraOscarsSean Baker



    California May Fine Content Creators Who Don’t Disclose They Were Paid To Post About Politics

    Saturday, August 8, 2026

    Weeks before voting ended in California's primary for governor, Los Angeles-based influencer Shaka Smith took to Instagram to tell his more than 700,000 followers whom he was voting for and why.

    "Healthcare shouldn't bankrupt you, housing should not feel impossible, polluters shouldn't pass their bill to us and artists should not be replaced by AI," Smith said. "That's why I'm supporting Tom Steyer for governor."

    But Smith started the video with a disclaimer: "This is an ad, and honestly, I wish more political content said that first." His caption specified that he was paid by Steyer's campaign.

    California is one of two states, along with Texas, that have passed policies requiring content creators to say if they've been paid by a political campaign to post, and the Golden State is considering cracking down by fining people who don't.

    Campaigns have long worked with celebrities and major influencers to win over voters, but now they are teaming up with smaller creators — sometimes with fewer than 100,000 followers — to reach more tailored audiences. That has sparked debates about whether disclosure rules for political advertisements should apply to content creators, who are expected to play prominent roles in the upcoming midterms and the 2028 presidential election.

    "If you're running for president and you are not currently trying to court some of these people or lining up your own people to act as surrogates for you, you're already behind," said Mike Nellis, a Democratic strategist who worked for Kamala Harris' presidential campaign.

    Campaigns tap creators to spread their message
    Questions about transparency have been fueled by high-profile instances of influencers making content intended to... Read More

    No More Posts Found

    MySHOOT Profiles

    Facebook Twitter LinkedIn Telegram Pinterest Tumblr Reddit WhatsApp Email

    Previous ArticleDirector Lu Villaca Joins MADRE
    Next Article Tim LeGallo Named Chief Production Officer Of Ogilvy North America
    SHOOT

    Add A Comment
    What's Hot

    A New Mexico Judge Ordered New Child Safeguards For Meta. Advocates Hope Other Courts Follow

    Saturday, August 8, 2026

    California May Fine Content Creators Who Don’t Disclose They Were Paid To Post About Politics

    Saturday, August 8, 2026

    Megan Gallagher Finds “Fault”–and Her First 2 Emmy Nominations–Through Collaboration, Trust and Social Relevance

    Friday, August 7, 2026
    Shoot Screenwork

    Top Spot of the Week: Majority, Comedians Byer and Walker Make HIV Prevention Sexy In Gilead’s “Up to Date”

    Friday, August 7, 2026

    Creative agency Majority has launched “Up to Date,” a campaign for Gilead Sciences’ Care For…

    Serena Williams, LePub, Dolsten & Co. Put Old U.S. Open Tickets Back In Play Courtside

    Thursday, August 6, 2026

    ELVIS and Director Jesse Lewis-Reece Declare “This Club Matters More” In Film For Prostate Cancer UK

    Wednesday, August 5, 2026

    Gymnast Jordan Chiles Takes The Floor, Promotes Mental Health For The Ad Council

    Tuesday, August 4, 2026

    The Trusted Source For News, Information, Industry Trends, New ScreenWork, and The People Behind the Work in Film, TV, Commercial, Entertainment Production & Post Since 1960.

    Today's Date: Fri May 26 2023
    Facebook Twitter Instagram LinkedIn RSS
    More Info
    • Overview
    • Upcoming in SHOOT Magazine
    • Advertise
    • Privacy Policy
    • SHOOT Copyright Notice
    • SPW Copyright Notice
    • Spam Policy
    • Terms of Service (TOS)
    • FAQ
    STAY CURRENT

    SUBSCRIBE TO SHOOT EPUBS

    © 1990-2021 DCA Business Media LLC. All rights reserved. SHOOT and SHOOTonline are registered trademarks of DCA Business Media LLC.
    • Home
    • Trending Now

    Type above and press Enter to search. Press Esc to cancel.

    Type above and press Enter to search. Press Esc to cancel.

    We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.