Register

    Grey Ups Patroulis To Global Creative Chair & President, Campopiano To Worldwide CCO

    By SHOOTUpdated:No Comments3141 Views
    Grey's (l-r) John Patroulis, Javier Campopiano and Michael Houston

    Campopiano also appointed creative leader of WPP’s global Coca-Cola account

    NEW YORK --

    John Patroulis has been promoted to global creative chairman and president, creative business, while Javier Campopiano has been upped to worldwide chief creative officer of Grey and appointed creative leader of WPP’s global Coca-Cola
    account.

    “We have transformed the global structure of Grey during the last 18 months, reducing the number of studios across the world, and focusing more than ever in the density of talent, especially on the creative side. This new leadership model is the next logical step. It aligns perfectly with our strategy of being a creatively-led, borderless organization dedicated to delivering what our clients want: the best talent regardless of geography,” said Michael Houston, worldwide CEO of Grey.

    Campopiano’s expanded role puts him in charge of Grey’s creative performance across the global network. Core to his duties, Campopiano will oversee the creative product for WPP’s global Coca-Cola Company account. The veteran creative played an integral role in the successful global pitch. He will lead the creative team drawing upon the very best talent from Grey and across all the WPP agencies that make up Open X.

    Patroulis’ expanded role gives him a seat at the creative as well as the executive boardroom table. Along with his creative leadership duties, he will partner with Houston on business strategy, new offerings, talent investment, growth plans and business transformation for Grey and its global clients.

    This follows the Grey strategy of focusing on creativity not just in the output, but in the business itself. Recent examples have been Laura Jordan Bambach, who is president and CCO of the London office, and Diego Medvedocky, the highly-awarded LATAM creative leader who is currently president of Grey LATAM.

    Both Patroulis and Campopiano will work closely together to set and implement the agency’s creative vision, recruit top talent and drive new business growth.

    Patroulis joined Grey as worldwide chief creative officer in 2017, also overseeing the New York flagship’s creative department for years. He has won every top creative honor, including The One Show “Best in Show,”
    The Grand Clio, The Grand Effie and the Cannes Grand Prix, which he has earned several times.

    Campopiano joined Grey in 2019 as chief creative officer, Europe and global clients. Most recently, he has served as global creative partner. Under his leadership, Grey has produced acclaimed campaigns for Volvo, Pringles, P&G and Carlsberg. He gained worldwide fame for the “It’s a Tide Ad” campaign that swept award shows in 2019. He is the recipient of 50+ Cannes Lions including Grand Prix and Titanium as well as the Clio, LIA, ANA, D&AD, and The One Show.

    REGISTRATION REQUIRED to access this page.

    Already registered? LOGIN
    Don't have an account? REGISTER

    Registration is FREE and FAST.

    The limited access duration has come to an end. (Access was allowed until: 2021-12-04)
    Category:News
    Tags:GreyJavier CampopianoJohn PatroulisMichael Houston



    Sandra Oh, Kumail Nanjiani and Bowen Yang Are In Eugene Yi’s HBO Doc On Being Asian American, Pacific Islander

    Wednesday, May 13, 2026

    Director Eugene Yi has always been interested in the term Asian American and Pacific Islander and which ethnicities it includes.

    "When we're talking about Asian Americans or Asian people in the U.S., oftentimes it's people who might look like you and me, and maybe not people who look like (New York City Mayor) Zohran Mamdani," Yi told The Associated Press. "Why is that when this term is supposed to be so capacious and so inclusive?"

    So Yi, who is Korean American, was beyond excited when approached to helm a new HBO documentary dedicated to AAPI identity and community.

    Timed for release during AAPI Heritage Month, "The A List: 15 Stories from Asian and Pacific Diasporas" drops Wednesday on HBO Max. It's the latest in "The List Series" created by Timothy Greenfield-Sanders. The franchise has previously produced documentaries on prominent Black, Latino and LGBTQ+ Americans.

    In the documentary, Yi captures no-frills, intimate interviews conducted by journalist Jada Yuan with 15 people of AAPI heritage across industries. They include TV broadcaster Connie Chung, Democratic Sen. Tammy Duckworth and "Basement Bhangra" creator DJ Rekha. Actors Sandra Oh, Kumail Nanjiani and Bowen Yang — who are sometimes more associated with comical roles — also shared their thoughts about identity and belonging.

    "When talking to people who are professionally funny, oftentimes they're really comfortable not being funny," in unscripted conversation, Yi said. "I appreciated that chance to get a little bit deeper into some of their stories."

    Stars say talking about growing up AAPI on camera was cathartic
    Yia Vang, chef and owner of Vinai, a popular Hmong restaurant in Minneapolis, filmed his "A List" interview three years... Read More

    MySHOOT Profiles


    Add A Comment