R/GA has appointed Jesse Brihn as VP, head of content production, U.S. Brihn will bring 15+ years of production and industry expertise to new clients such as TurboTax and the BBC as well as long-term relationships with Nike, Verizon, Google, Samsung, and more. He will play a key role in how R/GA continues to advance storytelling and experiences through the lens of media platforms, emerging technology, and new strategic partnerships.
Reporting directly to global chair and chief creative officer Tiffany Rolfe, Brihn will partner closely with R/GA’s multidisciplinary talent as part of their Distributed Creativity model across the globe, with both their full-time and /Associates talent to execute and deliver innovative content and experiences.
“I’ve followed Jesse’s career and have always been impressed with his ambitious maker mindset and ability to make amazing creative work happen. He brings the right mindset and skill set to partner with the creative and tech teams to push on what’s possible with technology and platforms today and to create never before been ideas,” said Rolfe.
Brihn related, “Throughout my career, I’ve always admired work that duly connects art, technology, culture, and context and R/GA has an enviable legacy for consistently doing just that. It is a place where immersive storytelling, design thinking, product innovation, and creative ambition thrive. I’m absolutely thrilled to be joining this amazing team and look forward to partnering with R/GA’s clients to continue the growth and success of their businesses.”
Brihn joins R/GA from Droga5 where he was co-head of film and content production and, most recently, was named the agency’s first sustainable production lead. He previously was lead producer for Jordan Brand at Wieden+Kennedy, and held producer roles at BBDO, Cutwater, and ChiatDay San Francisco.
Among his many personal accolades are: Cannes Lions Grand Prix (Film Craft 3x & Titanium 3x), Grand Clio 3x, One Show Gold & Best of Disciplines, Best Advertising Film at Annecy Animation Festival, Guinness Book of World Records for Most Nations in an Online Sing-Along, and helping develop the song “Feel Again” by OneRepublic (#36 on 2012 U.S. Billboard charts).
Brihn most recently served as executive jury chairman at NY Festivals (2021) and as Cannes Lions executive grand juror (2021 & 2020).
R/GA is part of The Interpublic Group of Companies (NYSE: IPG).