Facebook Twitter Instagram LinkedIn RSS
    Facebook Twitter Instagram LinkedIn RSS
    SHOOTonline SHOOTonline SHOOTonline
    Register
    • Home
    • News
      • MySHOOT
      • Articles | Series
        • Best work
        • Chat Room
        • Director Profiles
        • Features
        • News Briefs
        • “The Road To Emmy”
        • “The Road To Oscar”
        • Top Spot
        • Top Ten Music Charts
        • Top Ten VFX Charts
      • Columns | Departments
        • Earwitness
        • Hot Locations
        • Legalease
        • People on the Move
        • POV (Perspective)
        • Rep Reports
        • Short Takes
        • Spot.com.mentary
        • Street Talk
        • Tool Box
        • Flashback
      • Screenwork
        • MySHOOT
        • Most Recent
        • Featured
        • Top Spot of the Week
        • Best Work You May Never See
        • New Directors Showcase
      • SPW Publicity News
        • SPW Release
        • SPW Videos
        • SPW Categories
        • Event Calendar
        • About SPW
      • Subscribe
    • Screenwork
      • Attend NDS2024
      • MySHOOT
      • Most Recent
      • Most Viewed
      • New Directors Showcase
      • Best work
      • Top spots
    • Trending
    • NDS2024
      • NDS Web Reel & Honorees
      • Become NDS Sponsor
      • ENTER WORK
      • ATTEND
    • PROMOTE
      • ADVERTISE
        • ALL AD OPTIONS
        • SITE BANNERS
        • NEWSLETTERS
        • MAGAZINE
        • CUSTOM E-BLASTS
      • FYC
        • ACADEMY | GUILDS
        • EMMY SEASON
        • CUSTOM E-BLASTS
      • NDS SPONSORSHIP
    • Contact
    • Subscribe
      • Digital ePubs Only
      • PDF Back Issues
      • Log In
      • Register
    SHOOTonline SHOOTonline SHOOTonline
    Home » Native American Voices Streaming In Peacock’s “Rutherford Falls”

    Native American Voices Streaming In Peacock’s “Rutherford Falls”

    By SHOOTFriday, April 23, 2021Updated:Tuesday, May 14, 2024No Comments2778 Views
    Facebook Twitter LinkedIn Telegram Pinterest Tumblr Reddit WhatsApp Email
    • Image
    This image shows Sierra Teller Ornelas, writer and producer of “Rutherford Falls,” a new series on the Peacock streaming service. (Reginald Cunningham via AP)

    By Lynn Elber, Television Writer

    LOS ANGELES (AP) --

    In Sierra Teller Ornelas' family, those who could spin a good tale earned a seat at her grandmom's expansive dining table, with lesser voices banished to the living room.

    "There was the feeling of holding court that was really big in my family," said Teller Ornelas, who happily recalled another of the perks: "If I was in trouble and I could say something funny, I would get in less trouble." 

    The Native American writer is now sharing her narrative gifts with the world at large in "Rutherford Falls," a new Peacock comedy she co-created and produces with Michael Schur ("The Good Place") and actor Ed Helms ("The Hangover"). 

    The small Northeastern town of the show's title has, unwisely, kept a statue of its founder in an intersection. A safety relocation plan lacks the ring of a political hot-button but upsets Nathan (Helms), a Rutherford descendant enamored of his family history, and he clumsily goes to war.

    In ever-widening circles, the conflict involves Nathan's family, his best friend Reagan Wells (Jana Schmieding), a Native American with her own vision for cultural preservation, and the neighboring tribal-owned casino and its powerhouse CEO, Terry Thomas (Michael Greyeyes).

    The 10-episode series, released in full this week on the streaming service, has drawn critical praise for its smart and endearing humor, and attention as the rare TV series to feature indigenous perspectives and characters minus stereotyping.

    Schur ("Parks and Recreation") and Helms worked together on "The Office" and know what makes for appealing TV. But when they began to develop the concept of "Rutherford Falls," they saw what was missing: Teller Ornelas.

    "We couldn't write the show without an equal representation of voices at the creative stage, not just in the writers' room, but literally from the ground up, who understood the world we wanted to talk about," Schur said. "Without her it was impossible, for the simple reason that we couldn't tell the story … of these two Americas and these two histories."

    Teller Ornelas, who is Navajo and Mexican American and was raised in Tucson, Arizona, programmed films at the Smithsonian Institution's National Museum of the American Indian before chasing her Hollywood dreams. She honed her creative skills on Schur's "Brooklyn Nine-Nine" and on "Superstore."

    She was finishing a three-year contract as a "Superstore" writer and producer and planned to develop a Native American anthology series when the invitation came to join with Schur and Helms. It was at a telling point in the project.

    "It's very rare that you get the call in the beginning of the process where they say, 'Hey, we have half an idea. Would you like to develop it with us?'" Teller Ornelas said. 

    Usually, she said, native people are asked to give their stamp of approval to stories made about them, but without them: "'We're about to shoot. Can you read it now, tell us it's OK and sign off on it?'" was how she described the cavalier approach.

    She serves as an executive producer and showrunner, the person who oversees a production and the holy-grail ambition of TV writers. As important as her ethnicity is to the series, Schur said, her talent and competence are more so.

    "The more important thing is that she's really good at her job," he said, excelling as a first-time showrunner and despite the added burdens imposed by the pandemic.

    The result of their collaboration is a show framed by what Schur describes as America's entrenched tendency to ignore its past rather than "engage in a nuanced discussion about what our history says about us."

    That alone would get the show canceled and possibly bring down Peacock, Schur joked, but he's banking that the talented cast and "a roomful of really funny people who write funny jokes" will engage viewers.

    The writing staff is half indigenous, reflecting the emphasis on fiction with an honest voice. The casting does as well: charming newcomer Schmieding is a member of the Cheyenne River Sioux. Greyeyes, a veteran actor ("True Detective," "Fear the Walking Dead") who excels as the ambitious casino boss for the show's fictional Minishonka tribe, is Plains Cree.

    In one scene, a journalist gets uncomfortably schooled about what's at stake for the tribe in a soliloquy delivered by Greyeyes' character, who we also see as a husband and dad.

    "It was really important for us to make sure that every character wasn't flattened," Teller Ornelas said. " Everyone on any given Sunday could be the protagonist on this show."

    But "Rutherford Falls" offers a native perspective, "not THE native perspective," she said. She welcomes the prospect of more indigenous-focused projects, including FX's upcoming "Reservation Dogs," a comedy set on an Oklahoma reservation and co-created by filmmaker Taika Waititi, a New Zealander of Maori descent.

    In modern style, Teller Ornelas is carrying on a family and cultural tradition that's reflected in the maternal half of her surname. It was born of the 19th-century Navajo Long Walk, the brutal relocation of tribal members from what is now Arizona to eastern New Mexico.

    At a holding and processing point she compared to New York's Ellis Island, "they asked my great-great grandfather, 'What do you do for a living?' He said, 'I'm a storyteller. I'm the keeper of my stories, my people.' That's why they named him Teller."

    "I really hold that dear to me, knowing that I am doing what he did," she said.

    REGISTRATION REQUIRED to access this page.

    Already registered? LOGIN
    Don't have an account? REGISTER

    Registration is FREE and FAST.

    The limited access duration has come to an end. (Access was allowed until: 2021-04-25)
    Category:News
    Tags:Ed HelmsMichael SchurPeacockRutherford FallsSierra Teller Ornelas



    Effie UK and Ipsos Report Finds That Having Values Has Value For Brands

    Saturday, March 7, 2026
    “Causes and Effectiveness: What Marketers Need to Know About Aligning with Values,” a new report from Effie UK and Ipsos

    Great Britain’s cause landscape offers brand owners plenty of opportunities for nuanced brand building and a chance to tackle real issues affecting people, according to “Causes and Effectiveness: What Marketers Need to Know About Aligning with Values,” a new report from Effie UK and Ipsos. The report, the latest in Ipsos and Effie’s Dynamic Effectiveness series, was prompted by the uneasy world in which we live. At a time when backlash by some public figures against perceived “wokery” has contributed to many organizations diluting--if not abandoning altogether--cause-related marketing activities in the past few years. The starting point was a key trend in the 2025 Ipsos Global Trends report--the Power of Trust, and the role “aligning with values” plays in it. For the new report, Ipsos analyzed the responses of 4,200 GB adults about their relationships with 60 causes across 109 brands in seven product areas to unpack this trend further. Effie then illustrated the findings of the Ipsos data with recent Effie UK award-winning cases to show how these dynamics play out in the real world--and the business impact they have. Ipsos’ analysis shows that people do (still) care about causes--78% of Britons care deeply about at least one. However, it also reveals that the value exchange from brands is less clear-cut. 37% of Britons say they don’t care if brands are “ethical or socially responsible.” And a majority feel that the government, rather than private companies, should act for a cause. Despite this, across a broad range of categories, many brands are seen by Britons as doing “good” things for the planet and for their communities, with 32% of those surveyed agreeing companies have a “positive impact on society and the world we... Read More

    No More Posts Found

    MySHOOT Profiles

    Facebook Twitter LinkedIn Telegram Pinterest Tumblr Reddit WhatsApp Email

    Previous ArticleTool Signs “SNL” Directors Hannah Levy, Adriana Robles For Spots, Branded Content
    Next Article “Nomadland” Wins Big At Spirit Awards In Possible Oscar Preview
    SHOOT

    Add A Comment
    What's Hot

    “One Battle After Another” and “The Studio” Take Top Film and TV Honors, Respectively, At SOC Awards

    Sunday, March 8, 2026

    Effie UK and Ipsos Report Finds That Having Values Has Value For Brands

    Saturday, March 7, 2026

    Steve Carell and Good Dad Intentions Are At The Heart Of Bill Lawrence and Matt Tarses’ “Rooster”

    Friday, March 6, 2026
    Shoot Screenwork

    The Best Work You May Never See: Writer-Director Steve Fuller’s AI Spec Spot For The Amazon Fire TV Stick

    Friday, March 6, 2026

    Steve Fuller wrote, directed and served as artificial intelligence creative lead on this AI spec…

    Top Spot of the Week: Pearson Student Advises Younger Self In AI-Enabled Encounter From VaynerMedia, Hummingbird and Tool

    Thursday, March 5, 2026

    Apple, TBWA\Media Arts Lab, Director Francois Rousselet Find The Creative, Rhythmic Jazz Flow

    Wednesday, March 4, 2026

    LOLA Madrid Sheds Light On Winter, Finds Summer For Magnum

    Tuesday, March 3, 2026

    The Trusted Source For News, Information, Industry Trends, New ScreenWork, and The People Behind the Work in Film, TV, Commercial, Entertainment Production & Post Since 1960.

    Today's Date: Fri May 26 2023
    Facebook Twitter Instagram LinkedIn RSS
    More Info
    • Overview
    • Upcoming in SHOOT Magazine
    • Advertise
    • Privacy Policy
    • SHOOT Copyright Notice
    • SPW Copyright Notice
    • Spam Policy
    • Terms of Service (TOS)
    • FAQ
    STAY CURRENT

    SUBSCRIBE TO SHOOT EPUBS

    © 1990-2021 DCA Business Media LLC. All rights reserved. SHOOT and SHOOTonline are registered trademarks of DCA Business Media LLC.
    • Home
    • Trending Now

    Type above and press Enter to search. Press Esc to cancel.

    Type above and press Enter to search. Press Esc to cancel.