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    Home » Park Pictures Signs Directorial Duo Samantha & Arturo For Commercial Representation

    Park Pictures Signs Directorial Duo Samantha & Arturo For Commercial Representation

    By SHOOTMonday, August 12, 2024No Comments469 Views
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    Samantha & Arturo

    Filmmakers' credits include the "Mean Girls" movie musical

    LOS ANGELES --

    Park Pictures has signed the directing team Samantha & Arturo–consisting of Samantha Jayne and Arturo Perez Jr.–for commercial representation. Partners in life and directing, Jayne and Perez hail, respectively, from New Jersey and Mexico City. Their work is a blend of Jayne’s sharp comedic wit and Perez’s cinematic ingenuity.

    Samantha & Arturo directed the 2024 movie musical adaptation of Tina Fey’s Mean Girls, which earned $104.4 million at the box office worldwide and was the number one movie in America on opening weekend. Their first collaboration, a narrative short Less Than One, quickly led to many more filmmaking ventures, including the series Quarter Life Poetry starring Jayne, based on a book she wrote of the same title that Grand Central published. The series premiered at the Sundance Film Festival, with the episode “Damn I Love This Friday Night” winning for Best Music Video at The One Show in 2020. It is currently streaming on Hulu as part of the short-form comedy series Cake from FX.

    Commercially, Samantha & Arturo helmed assorted campaigns for brands like Apple, Starbucks, and Mini Cooper, bringing their cinematic sensibilities and storytelling skills to the world of advertising. Prior to joining Park Pictures, Samantha & Arturo had most recently been repped in the spotmaking arena by We The People.

    Perez won Best Pop Music Video at the International Music Video Awards for “What They’ll Say About Us” by FINNEAS. The film captures songs, poetry, and more from the Grammy-award-winning artist, inspired by the early stages of the global pandemic. Perez directed additional music videos through the French collective La Blogothèque for The Lumineers’ “Stubborn Love,” Justin Timberlake and Chris Stapleton’s “Say Something,” and the live-streamed concert from Paul McCartney’s “Grand Central Station,” which kicked off his world tour. This led to a continued partnership with McCartney, with Samantha & Arturo tapped to direct the larger movie encompassing this tour, Paul McCartney: Magic, which includes phone calls shared between the superstar and Perez.

    In a joint statement, Jayne and Perez shared, “We have always admired the work coming out of Park Pictures and have always been huge fans of [filmmakers/cinematographers] Lance Acord and Chivo Lubezki. Come on! Being John Malkovich and “Misunderstood” for Apple on the one hand and a certified true Mexican hero on the other! We are thrilled and humbled to join the incredible roster of filmmakers at Park!”

    Jackie Kelman Bisbee, founding partner at Park Pictures, added, “After first seeing Quarter Life Poetry, everyone at Park Pictures became enamored with Sam & Art. ‘Take a beat and circle back’ became our company motto for years. Their ability to thrive and be so well-versed in nearly every filmmaking medium comes from their innate curiosity and desire to learn and try something new. We’re excited to have them on board at Park Pictures. We can’t wait to see what they make next.”

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    Category:News
    Tags:Jackie Kelman BisbeePark PicturesSamantha & Arturo



    Kim Gehrig Wins The DGA Award For Outstanding Achievement In Commercials

    Saturday, February 7, 2026

    Kim Gehrig of Somesuch has won the Directors Guild of America (DGA) Award recognizing Outstanding Directorial Achievement in Commercials for 2025. The honor was announced and celebrated during the gala 78th DGA Awards ceremony on Saturday evening (2/7) at the Beverly Hilton.

    This marked the third time in the last four years that Gehrig has won the coveted honor. She's been a nominee each of those four years.

    This time around, Gehrig won on the basis of two entries: Nike’s “You Can’t Win. So Win.” for Wieden+Kennedy, Portland, Ore.; and the Apple film “I’m Not Remarkable” via in-house agency Apple Marcom.

    The latter piece celebrates how “disabled” students around the world use Apple products and accessibility features to get the full college experience--studying, socializing and achieving on their own terms.

    Driven by the song “I’m Not Remarkable” by Kittyy & The Class, Deaf and “disabled” college students perform in a stirring musical number spanning college campuses, in dormitories at house parties and more. Through their collective voices, the students express a strong singular sentiment--that “remarkable” is a word that should be reserved for everyone.

    Gehrig has an award-winning pedigree with Apple. She directed its accessibility short “The Greatest” in 2022 which went on to garner the primetime commercial Emmy Award, and helped her win the DGA Award for Outstanding Directorial Achievement in Commercials for 2022.

    As for Nike’s “You Can’t Win. So Win,” that spot made its broadcast debut on the 2025 Super Bowl. The work tackles the misconceptions that have perennially shackled women sports. Women athletes can’t stand out--or so they’re told. They can’t have an... Read More

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