The Directors Network, talent agency for freelance directors and DPs, has further fortified its roster, adding director Benzo Theodore and taking on representation for DPs Anthony Arendt and Graham Robbins. Theodore began his career as videographer and photographer for MTV’s infamous Jackass. He made his advertising debut with the viral video “Sunglasses Catch” for Ray Ban, which he wrote and directed. It was a success with over 15 million hits, and revealed the potential of a viral video as a legitimate marketing tool. His spot credits include Crayola, Verizon, Mountain Dew and Hyundai. DP Arendt has worked on award-winning national and international ad campaigns, documentary, feature film, and everything in-between. With 15-plus years in arm cars, he also operates the Russian arm over 80 days a year. His spot credits include, Coors, Porsche, TaylorMade, Verizon, and Wells Fargo. Robbins has years of experience shooting with brands like Geico, BMW, Disney, Sony and the NBA. He brings his narrative background to the world of commercials while shooting everything from kids to high speed, animals, cars, tabletop and VR in the commercial world….
DPs Andressa Cor, Matthew Woolf and Michael Lockridge have come aboard the roster of Dattner Dispoto and Associates (DDA) for representation….
DDA also booked the feature Shadow Girl for cinematographer Eric Robbins….
DP Florian Stadler has joined Innovative Artists for representation in features and commercials. Stadler hails from Zurich, Switzerland, and lives in Los Angeles. He has shot award-winning spots for NASCAR, Zippo, Lucky Brand Jeans, and Marvel. He has worked with production companies like Concrete & Clay, Backyard, Furlined, and Logan….
Snell Advanced Media has appointed Sandra White to serve as VP of sales for North America, starting Oct. 30. White had previously been with Tandberg Television and Ericsson…..
Havas Study Finds Resilience, Optimism In Time of Global Crisis
Havas has released the 2024 edition of its Global annual Meaningful Brands™ study, revealing newfound resilience and optimism during a period when global crisis has become the norm. Havas has measured Meaningful Brands™ annually since 2009, furthering a commitment to bringing data science, insights, and an understanding of people to the core of its strategic methodology across businesses, brands, and markets. “We have been investing in our landmark Meaningful Brands™ study for more than 16 years, and these insights now take on even greater prominence in our work for clients through our shared Converged strategy and operating system. We launched Converged to transform our client experience by building even more strategic bridges between creativity, media, production, and technology, and a shared understanding of today’s consumers is essential to this vision and to unlocking more meaningful growth for our clients and their brands,” said Yannick Bolloré, chairman and CEO, Havas. Commissioned with YouGov, “The Rise of the Change Makers” surveyed more than 156,500 respondents, finding that while 70% of people feel the world is going in the wrong direction globally, 69% won’t let the tough times keep them down. Across 24 markets and more than 2,600 brands, 67% of respondents reported being happy today and 59% feeling optimistic about the future. In 2022, The Collins Dictionary named ‘polycrisis’ its word of the year, but, as 2024 comes to a conclusion, ‘permacrisis’ is a more apt descriptor for a landscape where climate change escalates, the cost of living continues to soar, political differences are dramatized amidst the biggest democratic election year in history, and conflict, violence and humanitarian crises affect millions around... Read More