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    Home » Sarsgaard, Magnussen Perform “COUP!” For Writers-Directors Stark and Schuman

    Sarsgaard, Magnussen Perform “COUP!” For Writers-Directors Stark and Schuman

    By SHOOTThursday, August 1, 2024No Comments471 Views
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    This image released by Greenwich Entertainment shows Sarah Gadon, left, and Billy Magnussen in a scene from "COUP!" (Greenwich Entertainment via AP)

    By Lindsey Bahr, Film Writer

    LOS ANGELES (AP) --

    It’s the early days of the 1918 pandemic when a mysterious new chef descends on a wealthy family’s estate in the new film “COUP!”

    The chef, played by Peter Sarsgaard, is a worldly and questioning sort with a mischievous streak who torments his employer, Billy Magnussen, a self-styled progressive journalist looking out for the plight of the worker from his gilded fortress. As the world shuts down around them and the grounds become ever more isolated, tensions continue to rise with both comedic and tragic outcomes.

    “I fell in love with it right away,” Magnussen said.

    But ” COUP! “, in theaters Friday, is the kind of original script that doesn’t often see the light of day. Its tonal and aesthetic inspirations range from the works of playwright Harold Pinter to Luis Buñuel’s “The Exterminating Angel” and the genre-bending work of the Coen brothers. So, when co-writers and directors Austin Stark and Joseph Schuman asked Magnussen if he was interested, the actor went a step further. He brought his production company HappyBad Bungalow into the fold.

    “I was like, ‘Yeah, and I’ll help make this thing with you,'” said Magnussen. “This was us getting down and dirty, you know? Doing it all ourselves. It was finding the locations, getting the people organized, getting all the department heads together. It was a whole team effort.”

    Sarsgaard was one of their earliest asks, someone Stark and Schuman said they imagined while writing Floyd. He’s the kind of actor who they knew had the dexterity to handle the complex character, who may or may not have murdered someone, and whose arrival hastens the unraveling of Magnussen’s gentleman journalist and the delicate social structure of his household.

    “It was kind of unlike anything I’m usually offered,” Sarsgaard said. “I thought of him as really a man of the world. A guy who knew more than this rich fella sitting pretty in his castle. He doesn’t have the intellectual 30,000-foot understanding of what’s going on. But he certainly has the on-the-ground understanding, and something more interesting than street smarts.”

    Sarsgaard, too, became an executive producer, wanting to help make sure the film was made at the right price point that would also maximize creativity, like staying in one main location.

    “He elevated the character in ways we never imagined,” the co-directors said in an email. “Probably because he shares our twisted sense of humor.”

    Sarsgaard is also having a bit of a moment with his riveting small screen turn as prosecutor Tommy Molto on the AppleTV+ series ” Presumed Innocent,” and not just because of the bolo tie (his idea, by the way). Though both Tommy and his “COUP!” character are a little mysterious and odd, Sarsgaard insists he isn’t consciously toying with audience expectations in either case.

    “I think the filmmakers are doing that for you and not me. I truly just honored the way I thought a person would act in a given moment,” he said. “When people would tell me that the character seemed like he was up to something or, God forbid, said he was creepy, I truly didn’t understand.”

    “COUP!” debuted at the Venice Film Festival last year where it garnered strong reviews, but even so, it’s an uphill battle for a small distributor like Greenwich Entertainment to get something like it to audiences. It’s not one that you’re necessarily going to hear about from an ad during the Olympics, or through a flashy international press tour with stops in Tokyo and London. It’s the kind of film that needs word of mouth most of all.

    “It’s challenging when everyone’s like ‘the market doesn’t do this,'” Magnussen said. “You’re like what market? It’s art. Let’s remember that. And audiences are capable of elevated material and ideas.”

    This summer Hollywood has churned out its share of remakes, reboots and popcorn fare. But there’s also an undercurrent of enthusiasm for original gambles, with films as different as ” Thelma ” and ” Longlegs ” finding audiences without the marketing budgets of “Twisters” or ” Deadpool & Wolverine.”

    “It’s kind of a rollicking good time,” Sarsgaard said. “I think at this current moment, the news has taken over the slot for movies that make you think real hard. I respect that. This is not that: This is absurd and fun.”

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    Category:News
    Tags:Austin StarkBilly MagnussenCOUP!Joseph SchumanPeter Sarsgaard



    Effie UK and Ipsos Report Finds That Having Values Has Value For Brands

    Saturday, March 7, 2026
    “Causes and Effectiveness: What Marketers Need to Know About Aligning with Values,” a new report from Effie UK and Ipsos

    Great Britain’s cause landscape offers brand owners plenty of opportunities for nuanced brand building and a chance to tackle real issues affecting people, according to “Causes and Effectiveness: What Marketers Need to Know About Aligning with Values,” a new report from Effie UK and Ipsos. The report, the latest in Ipsos and Effie’s Dynamic Effectiveness series, was prompted by the uneasy world in which we live. At a time when backlash by some public figures against perceived “wokery” has contributed to many organizations diluting--if not abandoning altogether--cause-related marketing activities in the past few years. The starting point was a key trend in the 2025 Ipsos Global Trends report--the Power of Trust, and the role “aligning with values” plays in it. For the new report, Ipsos analyzed the responses of 4,200 GB adults about their relationships with 60 causes across 109 brands in seven product areas to unpack this trend further. Effie then illustrated the findings of the Ipsos data with recent Effie UK award-winning cases to show how these dynamics play out in the real world--and the business impact they have. Ipsos’ analysis shows that people do (still) care about causes--78% of Britons care deeply about at least one. However, it also reveals that the value exchange from brands is less clear-cut. 37% of Britons say they don’t care if brands are “ethical or socially responsible.” And a majority feel that the government, rather than private companies, should act for a cause. Despite this, across a broad range of categories, many brands are seen by Britons as doing “good” things for the planet and for their communities, with 32% of those surveyed agreeing companies have a “positive impact on society and the world we... Read More

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