Synthetic Pictures has signed director Erik Anderson whose specialities include docu-style, lifestyle and automotive content. His clients include Microsoft, Riddell, Maria Stopes International, and the Rockefeller Foundation. Anderson’s new Riddell spot was recently shortlisted for the Clio Sports competition.
Anderson’s first projects with Synthetic include co-directing with Justin Corsbie a real people campaign for Williamsburg, Virginia Tourism through Luckie & Co., and collaborating with Team
Detroit on a potential docu-style campaign for Ford.
Anderson earned inclusion into SHOOT’s 2013 New Directors Showcase largely on the basis of his Chevrolet spec piece titled “Heirloom.” While at Art Center College of Design, Anderson directed his speculative work for Chevrolet, as well as the documentary, Hands in the Mist.
Anderson said he was drawn to Synthetic by company founder Corsbie and executive producer Allison Smith and their ability and commitment to nurture and steer his career.
Founded in 2002, Synthetic Pictures has offices in L.A., Austin and New York. In addition to a roster of live-action directors, Synthetic has a visual effects division, SP/FX. Synthetic specializes in commercials, branded content and filmed entertainment. The company has worked with agencies including BBDO, Leo Burnett, Doner, Pitch, Agencies of Change, Pereira & O’Dell, Publicis, JWT, R&R, Loomis, Ramey, Integer Group, White & Partners, and Wunderman on projects for clients such as Chrysler, Dell, Vegas Tourism, Dodge, HBO, Jennie-O, Shell, MasterCard, Procter & Gamble, Special K, Land Rover, Dairy Queen, Burger King, Reebok, Sony, Wal-Mart, DreamWorks, and the American Red Cross.
Review: Director John Crowley’s “We Live In Time”
It's not hard to spend a few hours watching Florence Pugh and Andrew Garfield fall and be in love. In "We Live In Time," filmmaker John Crowley puts the audience up close and personal with this photogenic British couple through the highs and lows of a relationships in their 30s.
Everyone starts to think about the idea of time, and not having enough of it to do everything they want, at some point. But it seems to hit a lot of us very acutely in that tricky, lovely third decade. There's that cruel biological clock, of course, but also careers and homes and families getting older. Throw a cancer diagnosis in there and that timer gets ever more aggressive.
While we, and Tobias (Garfield) and Almut (Pugh), do indeed live in time, as we're constantly reminded in big and small ways — clocks and stopwatches are ever-present, literally and metaphorically — the movie hovers above it. The storytelling jumps back and forth through time like a scattershot memory as we piece together these lives that intersect in an elaborate, mystical and darkly comedic way: Almut runs into Tobias with her car. Their first chat is in a hospital hallway, with those glaring fluorescent lights and him bruised and cut all over. But he's so struck by this beautiful woman in front of him, he barely seems to care.
I suppose this could be considered a Lubitschian "meet-cute" even if it knowingly pushes the boundaries of our understanding of that romance trope. Before the hit, Tobias was in a hotel, attempting to sign divorce papers and his pens were out of ink and pencils kept breaking. In a fit of near-mania he leaves, wearing only his bathrobe, to go to a corner store and buy more. Walking back, he drops something in the street and bang: A new relationship is born. It's the... Read More