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    Home » Tool Signs Director Leo Zuckerman, Continues Expansion In Live-Action Production

    Tool Signs Director Leo Zuckerman, Continues Expansion In Live-Action Production

    By SHOOTTuesday, July 16, 2024No Comments396 Views
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    Leo Zuckerman
    LOS ANGELES --

    Tool, a noted production partner for commercials, AI, and live experiences, has signed director Leo Zuckerman to its expanding directorial roster. Zuckerman, an award-winning director of automotive and action sports films, has delivered successful campaigns for clients like Lexus, Nike, Heineken, and Samsung. Zuckerman’s recent work includes “Bring It To Life,” an Olympic campaign for Toyota, “Sea to Sky” for Hyundai, and “The Night” for Nissan. Prior to joining Tool, he had most recently been repped in the ad arena by Golden LA.

    Nancy Hacohen, Tool’s managing director who heads up the live-action division, said, “Leo knows how to deliver visually powerful and inventive spots that make him perfect for automotive brands, sports, or bold creative campaigns that need energy and emotion. We’re thrilled to represent Leo in the U.S. market, and we know he’ll make a big impact.”

    Zuckerman, who’s also an acclaimed artist and photographer, shares Hacohen’s enthusiasm for the future, noting that “Tool has a proven reputation to help directors push the boundaries of commercial filmmaking.” He added, “I can’t wait to bring my passion for visually-driven storytelling to brands that want to stand out.”

    Raised in Canada, Zuckerman attended film school at the University of British Columbia.

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    Category:News
    Tags:Leo ZuckermanNancy HacohenTool



    Funny and Feminist Fashion Advances The Storytelling In “Palm Royale”

    Friday, November 14, 2025

    When Kristen Wiig steps out of a vintage Rolls-Royce in the opening scene of Season 2 of "Palm Royale," she's sporting a tall, yellow, fringed hat, gold platform sandals and sunny bell bottoms, with fabric petals that sway with every determined step. It's the first clue that the costumes on the female-driven comedy are taking center stage. The Apple TV show made a splash in its first season with the starry cast, high production values and ubiquitous grasshopper cocktail. Wiig's character, Maxine, tries to break into Palm Beach high society in 1969 and bumps heads with co-stars Carol Burnett, Allison Janney, Leslie Bibb and Laura Dern. But also playing a starring role are the vintage designer frocks that reflect each character. For Season 2, which premiered this week, Emmy-winning costume designer Alix Friedberg says she and her team coordinated "thousands" of looks that reflect the characters' jet-setting style. She says 50-60% of the brightly colored and graphic print costumes are original vintage designer pieces, sourced by shoppers and costume designers. "The looks are so iconic. Sometimes Kristen will walk in in something, and it brings tears to my eyes," Kaia Gerber — who plays Mitzi — said in a recent interview. The creative process entails more than shopping If not original vintage, Friedberg's team builds the costumes, and if a character has to wear an outfit in multiple scenes or in big dance numbers, the team may create duplicates to preserve continuity. Friedberg says she was lucky to find so many vendors with vintage designer pieces in great condition. "(Bibb's character) Dinah wears a few original Oscar de la Renta pieces that are really so perfect. Bill Blass was a big one, Oleg Cassini," Friedberg says. "There's a... Read More

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