RSA Films has added director and artist Anthony Leonardi III to its roster for commercial representation in the U.S.

Leonardi’s extensive credits include brand partnerships with the Marvel universe on campaigns for Lexus, Tide, Audi and the Super Bowl spots “Mini Marvel” for Coca-Cola and “No Shrinking and Drinking” for Heineken. He was a second unit director on blockbusters Lilo & Stitch and Transformers: Rise of the Beasts. He’s worked with a list of talent including Robert Downey Jr., Ana de Armas, Paul Rudd, Eric Andre, Elizabeth Olson, Kamail Nanjiani, Brie Larson, The Rock, Danai Gurira, Chris Hemsworth and Anthony Mackie. And Leonardi has partnered with agencies to direct campaigns for brands such as Old Spice, Chevy, Mountain Dew, Miller Lite, Hyundai, Hertz and more. Prior to joining RSA, Leonardi had most recently been repped in the ad arena by production house Eleanor.

An expert in world building, with a distinctive style that delivers a visually rich, action packed and entertaining cinematic experience, Leonardi has a visual aesthetic which grew from a childhood obsession with comics. “There was a comic shop in my hometown that I went to every day after school,” he said. “Eventually the owner’s son started letting me hang around after closing. He’d hand me a stack of paper and tell me to try drawing from any of the books I wanted. It blew my mind wide open and was the first time I realized I had a skill with art that was unique to me. It gave me my voice.”

Leonardi refined his talent studying character animation and film at CalArts, then later directing, at The AFI Film Conservatory where he first met Luke Ricci, who is now president of RSA Films US. “Luke was one of the first people... Read More