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    Home » “Wonder Woman” Director Patty Jenkins Reflects On A Breakthrough Year

    “Wonder Woman” Director Patty Jenkins Reflects On A Breakthrough Year

    By SHOOTMonday, December 18, 2017Updated:Tuesday, May 14, 2024No Comments2574 Views
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    In this June 8, 2017 file photo, director Patty Jenkins poses at the 45th AFI Life Achievement Award Tribute to Diane Keaton at the Dolby Theatre in Los Angeles. Jenkins has officially signed on to direct the sequel to “Wonder Woman,” a Warner Bros. representative confirmed Monday.(Photo by Chris Pizzello/Invision/AP, File)

    By Gina Abdy & Austin Haeberle

    NEW YORK (AP) --

    Some people have breakout years. Director Patty Jenkins had one with "Monster" in 2003, a movie that earned Charlize Theron a best actress Academy Award.

    And then there are breakTHROUGH years.

    This year, Jenkins' "Wonder Woman," starring Gal Gadot, was a mega-hit worldwide. Pulling in $816 million worldwide last summer, it was the most successful live-action film ever directed by a woman. And it was clearly a breakthrough in what was otherwise a less-than-spectacular summer at the box office.

    "I think we tried very hard to stay true to the spirit of the Wonder Woman that I love and grew up loving," Jenkins said. "But really, it's an opportunity to rediscover what that Wonder Woman is and because that Wonder Woman is so near and dear to my heart, it actually ended up being an opportunity to make this incredibly personal film for many of us about just struggling to be a good person and find her inner hero."

    Jenkins personal vision of "Wonder Woman" obviously appealed to anyone who loves a great action movie.

    "Keeping up with the phenomenon of what it was meaning to people, what people were taking it on to be and what people were finding … it was something that I really wasn't prepared for," Jenkins said.  "But, obviously is an incredible honor to do."

    She added: "The biggest challenge was … being able to engage with the incredible ride we were on."

    While the silence-breakers of the "#MeToo" movement were Time Magazine's "Person of the Year," Patty Jenkins was No. 7 on the short list. The tagline said it all: "The director re-defining how the world sees women."

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    Category:News
    Tags:Patty JenkinsWonder Woman



    A “Masters” Class In Branding and Fashion

    Saturday, April 11, 2026

    If the world of high fashion has Fashion Week in Milan, with sleek models dressed in avant-garde looks strutting down the runways, then the golf world has the Masters, where players bound down verdant green fairways in azalea-inspired polos, exotic bird prints, the yellows of jasmine and the pinks of the dogwoods.

    Over the last few years, golf apparel companies have begun treating the first full week of April as their moment to shine, unveiling lineups of Masters-inspired drops they hope can capture the attention of those focused on the season's first major.

    The surf-style company Johnnie-O, for example, dips into the Deep South with its classic, understated Azalea Collection. Rhobak likewise offers an Azalea Collection, though with bold flower patterns designed to invoke the feel of being on the grounds of Augusta National. Malbon Golf, meanwhile, offers a "Birds of Georgia" set featuring images of those typically found about the course.

    Yet none of them carry the iconic Masters logo. Or reference Amen Corner. Or use the words "Green Jacket."

    All of those are trademarked by the club — three of nearly 100 trademarks on file — and force outside apparel companies to creatively build their connections to both the tournament and Augusta National without infringing on their intellectual property.

    "Makers of products for mass market dream of becoming a supplier to Walmart. Likewise, high-end brands salivate at the idea of winning a mandate from the Masters," said John Sabino, author of "The Augusta Principles: Timeless Business Lessons from the World's Premier Golf Club." "Apparel companies want to tap into the Masters' high-quality association and leverage the club's exalted brand."

    Yet tapping into that association is... Read More

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