By Michael Liedtke, Technology Writer
SAN FRANCISCO (AP) --An environmental group accused three major television manufacturers Wednesday of misleading consumers and regulators about how much energy their high-definition screens devour by designing them to draw less power during government testing than in ordinary use.
The Natural Resources Defense Council concluded that the TVs made by Samsung, LG Electronics and Vizio saddle households with an extra $120 million in electricity bills each year and generate tons of additional pollution.
The added expense works out to about $10 to $20 per household annually over the anticipated decade-long life of the typical widescreen TV.
Both Samsung and LG Electronics disputed the findings.
"It appears that some major manufacturers have modified their TV designs to get strong energy-use marks during government testing but may not perform as well in consumer homes," said Noah Horowitz, senior scientist and director for the NRDC's center for energy efficiency standards.
The report called to mind elements of the Volkswagen emissions scandal in which the automaker duped U.S. regulators by using sophisticated software to turn on emissions controls when the cars were being tested and turn them off during real-world driving.
Samsung and LG did not break any laws, according to the report, but rather exploited weaknesses in the Department of Energy's system to measure electricity usage.
The behavior "smacks of bad faith," Horowitz said.
The findings were based on an analysis of high-definition TVs with screens spanning at least 55 inches made in 2015 and 2016. The estimates on electricity costs are based on high-definition TVs with screens 32 inches and larger.
The study concluded that Samsung and LG exploited the testing system to get better scores on the yellow "EnergyGuide" labels that appear on sets in stores. Those scores often influence the buying decisions of consumers looking to save money on utility bills.
Samsung and LG sets have a dimming feature that turns off the screens' backlight during the 10-minute video clip used in government tests, according to the study. But that does not typically happen when the sets are being used in homes to watch sports, comedies, dramas and news programming.
The reason the TVs perform differently during tests is because the government relies on an 8-year-old clip that stitches together 260 separate scenes that rapidly change, keeping the backlight off. The NRDC study found scenes lasted longer in a football game, the HBO comedy "Silicon Valley," the AMC drama "Breaking Bad" and a CNN program. The longer scenes resulted in the picture staying brighter, drawing more electricity than in government tests.
LG spokesman John Taylor wrote in an email that the company was "confident that our products are being tested properly and are delivering energy efficiency in real world use."
Samsung said the government-tested ratings are based on the factory settings for the picture — something that most consumers do not change. That is consistent with the report, which assumes that two-thirds of consumers leave those settings in place.
The company did not comment on what happens to energy usage when the settings are changed except to say that consumers should have the option to choose the picture they want.
Vizio did not respond to requests for comment.
The NRDC called on the Department of Energy to test energy usage with a montage of clips mirroring how TV is typically watched in homes. The department said Wednesday that it is reviewing whether it needs to change its testing to keep up with the latest TV technology.
The analysis also found that Samsung, LG and Vizio disable energy-saving features in their TVs when consumers change the factory setting on the picture with a remote control. The report estimated that happens in one-third of all homes.
The energy-saving feature is turned off with little or no warning on the screen, sometimes doubling the amount of electricity consumed, according to the NRDC report. This potential uptick in energy usage is not detected in government testing either.
Other TV sets made by Sony and Philips did not deactivate their power-saving features when changes were made to the default setting for the picture, according to the study.
Add it all up, and the report estimates that total electricity bills during a decade of watching the high-definition TVs will be $1.2 billion higher than the energy ratings imply. The higher energy usage generates an additional 5 million metric tons of carbon pollution, potentially affecting the climate, the report warned.
Apple, WWF, CeraVe, Sydney Opera House Among Those Having A Grand Time At CICLOPE
An awards ceremony last night (10/10) capped three days of CICLOPE in Berlin, marked by talks by notable speakers, collaborative Craft Sessions, and attendees making global connections.
Drawing nearly 1,700 entries, culled down to 370 finalists across 18 different countries, the competition saw judges award seven Grand Prix winners, 45 Gold, 51 Silver and 61 Bronze trophies.
Grand Prix winners were:
--Apple’s “Flock” directed by Ivan Zacharias of SMUGGLER for TBWAMedia Arts Lab, Los Angeles.
--WWF’s “Up In Smoke” directed by Yannis Konstantinidi via production company NOMINT.
--A$AP Rocky’s “Tailor Swif” from directors Vania & Muggia of production company Iconoclast.
--Spotify’s “Spreadbeats” directed by Maldita via production house The Youth for FCB NY.
--CeraVe’s “Michael CeraVe” from directorial duo Tim & Eric via production company PRETTYBIRD for WPP Onefluence team, led by Ogilvy PR North America.
--Sydney Opera House’s “Playit Safe” directed by Kim Gehrig via Revolver x Somesuch for agency The Monkeys.
--Gucci’s “Who is Sabato De Sarno? A Gucci Story” directed by Henry Joost & Ariel Schulman via Moxie Pictures.
Special Awards--Year’s Best
CICLOPE Special Awards went to:
Production Company of the Year: SMUGGLER
Director of the Year: Ivan Zacharias
Editing Company of the Year: Work Editorial
VFX Company of the Year: Electric Theatre Collective
Animation Company of the Year: Untold Studios
Sound Company of the Year: Barking Owl
Music Company of the Year: String & Tins
Agency of the Year: TBWAMedia Arts Lab
Brand of the Year:... Read More