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Displaying 331 - 340 of 421
Friday, Jan. 25, 2002
In The Cards
As agencies and clients grapple with what's appropriate in terms of humor and/or emotion in their commercial messages for the Super Bowl (see page one story) and the Winter Olympics (to be previewed in our 2/1 issue), examples of the proper balance sit on my desk. No, they're not reels. Though to...
Friday, Jan. 18, 2002
We're gratified whenever an entry in our "The Best Work You May Never See" gallery goes on to actually be seen by an audience larger than expected. This week, we're particularly proud to see what last year was a regional spot now attain international exposure. The PSA, titled "Bus," reminds us of...
Friday, Jan. 11, 2002
The situation unfolding relative to the Washington State Film Office prompts my hearkening back to Father Guido Sarducci's comedy routine—I think it was called "the minute university"—on the original Saturday Night Live. During the bit, he cited various subjects, distilling them down to what we...
Friday, Jan. 4, 2002
Tis better to give than to receive. This time-honored adage is among the most valuable lessons learned from 2001 as we make our resolutions for the New Year. The events of '01—as reflected in SHOOT's forecast for '02 (see page 1 story) and this week's feature article on Brotherhood (see page 7)—...
Friday, Dec. 14, 2001
If they were foreign films, three of the articles on this week's front page would carry subtitles that include the headline on this column. Indeed, a caveat for U.S. support service companies is unfortunately apropos in light of such factors as runaway production—as reflected in the lead story on...
Friday, Dec. 7, 2001
Launched in 1995, Santa Monica-based The Finish Line has extended its Southern California reach with the opening last week (11/27) of a second facility, this one in the Orange County community of Costa Mesa (see story, p. 7). The Finish Line's decision to expand regionally grew out of global and...
Friday, Nov. 30, 2001
Runaway production and its profoundly negative impact on the industry's infrastructure were once again articulated at a couple of recent industry sessions. During a panel discussion in Beverly Hills sponsored by the Creative Coalition, director/producer/writer Tony Goldwyn worried openly about the...
Friday, Nov. 23, 2001
Ironically, Propaganda Films—which closed earlier this month (SHOOT, 11/16, p. 1)—finished once again in the top five of commercial production houses worldwide in the third annual Gunn Report, a compilation of results from 31 TV/cinema competitions (see story, p. 1). The Propaganda/Satellite combo...
Friday, Nov. 16, 2001
As a follow-up to last week's column about the Peace Council, we have a couple of stories in this edition of SHOOT that similarly underscore the importance of public service advertising. In our page 7 feature, we report on MTV's Fight For Your Rights/Take A Stand Against Discrimination campaign...
Friday, Nov. 9, 2001
Nearly three years ago, we first reported on the Peace Council. At that time one of the group's co-founders, Brent Ladd, senior VP/creative director at GSD&M, Austin, Texas, described the nonprofit foundation's goal as simply to create advertising that will raise awareness about issues of...