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Sunday, December 10, 2017

spot.com.mentary

Displaying 81 - 90 of 403
Friday, Sep. 26, 2008
spot.com.mentary
While a primetime commercial Emmy nomination for Coca-Cola's "It's Mine" is hard to top, praise of another kind certainly ranks for me personally. In this case the praise comes in the form of a thought that first crossed my mind upon seeing "It's Mine" during this year's Super Bowl--that the spirit...
Friday, Sep. 12, 2008
spot.com.mentary
Maybe it's the baby boomer in me. With narrowcasting having taken firm hold, a part of me still missed the mass shared experience that used to rule the days when there were but three major television networks. Nonetheless, there are those increasingly rare events that bring us back to an almost...
Friday, Aug. 15, 2008
spot.com.mentary
At SHOOT , we're fans of great advertising. It's our beat, our business and our passion. That's why the political campaign season is one which makes me cringe in that--like it or not--there's a prevalent, sadly somewhat justified school of thought that negative advertising can help win elections...
Friday, Jul. 18, 2008
spot.com.mentary
The title of this spot.com.mentary column is also the title of an imaginative adidas spot from 2005 in which the centerpieces are beautifully crafted, life-like models of NBA players Kevin Garnett, Tracy McGrady and Tim Duncan. Directed by Rupert Sanders (now with MJZ ) for agency TBWA\Chiat\Day ,...
Friday, Jun. 20, 2008
spot.com.mentary
As reported in last week's SHOOT e.dition, the three-month Writers Guild of America (WGA) strike against the television/feature studios exacted a heavy toll on the California economy--at a time when our country's economy was already, and continues to be, besieged by rising fuel, food and healthcare...
Friday, Jun. 6, 2008
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Having held our SHOOT New Directors Showcase screening and panel discussion last week at the DGA Theater in New York, I'd like to briefly reflect on the event and its meaning for us. Though SHOOT has been identifying, new, up-and-coming directorial talent for many years--on a weekly basis in terms...
Friday, May. 23, 2008
spot.com.mentary
Over the years when I heard the words "Grammy Hall," two things came to mind. In the 1978 Oscar-winning best picture Annie Hall , Diane Keaton--playing the title role--tells Woody Allen (Alvy Singer) that the necktie she's wearing was a gift from her Grammy Hall. The sound of the name Grammy Hall...
Friday, May. 9, 2008
spot.com.mentary
Our remembrance of the late legendary ad man Hal Riney based on an interview with his long-time collaborator, noted editor Jacques Dury (4/11 SHOOT spot.com.mentary), hearkened back to the past. While that perspective was valuable in shedding light on Riney's indelible imprint on our industry and...
Friday, Apr. 25, 2008
spot.com.mentary
On April 10 at the Beverly Hills Hotel, the California Film Commission (CFC) held its third annual "Speed Dating" breakfast during which invited location filming decision-makers--feature and TV production executives, indie producers, location scouts and commercialmakers--were matched up for quickie...
Friday, Apr. 11, 2008
Remembering Riney
The last time I saw legendary creative director Hal Riney was in November 2002. He had come down from the Bay Area to Los Angeles to pay tribute to editor Jacques Dury who was being inducted into the Association of Creative Editors' (AICE) Hall of Fame. Riney's admiration of Dury's artistry came...