Displaying 141 - 150 of 436
Friday, Jun. 8, 2007
spot.com.mentary
With this week's wrap-up coverage of SHOOT's New Directors Showcase event at the DGA Theatre in New York, appropriately we also have in this issue several notable ad agency artisans chiming in on the importance of uncovering new directorial talent. At the event itself, panelist Peter Nicholson,...
Friday, May. 25, 2007
Gray Area
As this issue's coverage celebrates the talent in SHOOT's fifth annual New Directors Showcase--honored during a screening/panel discussion/reception event at the DGA Theatre in New York--I'd like to take the opportunity to reflect on the competition. Ironically while five years is a short span, my...
Friday, May. 11, 2007
Spot.com.mentary
In the lead entry of this week's Short Takes column, we cover the "Elect Susie" campaign created by Fallon Minneapolis for the Children's Defense Fund (CDF). The work is designed to help build awareness of CDF's legislative program called the "Healthy Child Campaign," which looks to address the...
Friday, Apr. 27, 2007
Spot.com.mentary
A dizzying array of HD-related products, announcements and discussion marked the recently concluded National Association of Broadcasters (NAB) convention in Las Vegas, generating much food for thought across all industry sectors, including ad agencies, production houses and the post community. And...
Friday, Apr. 13, 2007
spot.com.mentary
Fraught with irony is a case of truth in advertising in which advertisers have been truthful. But now in light of a massive recall, a number of those advertisers--or at least their attorneys--are trying to distance themselves from that very same truth. I'm talking of the creative ad strategy that's...
Friday, Mar. 23, 2007
spot.com.mentary
Golf never held any interest for me, until Tiger Woods. But even in the pre-Tiger era, I'd have been drawn to an upcoming event on the links designed to benefit Habitat for Humanity (HFH) International. Sponsored by HFH's Greater Los Angeles chapter, the first annual Dawn to Dusk Habitat For...
Friday, Mar. 9, 2007
spot.com.mentary
As a follow-up to last month's (SHOOT, 2/23) remembrance of the late Walter ("Wally") Tannenbaum--penned by Matt Miller, president/CEO of the Association of Independent Commercial Producers (AICP )--some fond recollections from director George Gage were relayed to us. In that Tannenbaum loved to...
Friday, Feb. 23, 2007
spot.com.mentary
In this politically correct era--or error, which might be a more apt description--some Super Bowl work didn't make the cut. Snickers' "Mechanics," in which two men meet in the middle of a Snickers bar and end up kissing, got pulled after objections from GLADD and others who felt that the ad was...
Friday, Feb. 9, 2007
Spot.com.mentary
According to political pundits, the Democratic Presidential hopefuls are doing a better job of deploying the Internet than their Republican counterparts. However, what remains to be seen is how the advertising industry will use the web in hopes of influencing the 2008 election. No matter what your...
Friday, Jan. 26, 2007
Spot.com.mentary
In an installment of this column last month (12/15), we promoted the first annual Downhill Derby, a soapbox derby race created to raise funds for The Boys and Girls Clubs of Los Angeles. The event, which took place on Jan. 7, was a major success made possible by assorted participants from the...

MySHOOT Company Profiles