Tuesday, December 12, 2017

POV (Perspective)

Displaying 31 - 40 of 384
Thursday, Dec. 12, 2013
POV: Why Have A Dog And Bark Yourself?
A funny thing happened to me during a recent shoot. I got what I wanted. I mean everything. I didn’t think storyboards would be helpful. Said the Agency, “We think they’re silly anyway, no need to be locked in.” I recommended an editor and they said “fine.” Same thing with wardrobe; Client said, “...
Sunday, Nov. 24, 2013
POV: Once Upon A Grassy Knoll
“It’s November 22nd, 1963, every single day, every single year, here in Dealey Plaza,” our tour guide announced, as he drove a packed trolley bus through the intersection of Houston and Elm Streets this past Saturday afternoon (11/23/13.) I’d gone to Dallas from LA to attend the Official JFK 50th...
Friday, Oct. 18, 2013
Viewfinder
We are all cinematographers now. With any camera we can afford--Alexa, RED, Sony, Go Pro, iPhone--we're producing images. But is this a great time for cinematography? Kodak's recent demise is not only an economic or technical issue; it is also a cultural life "drama." The ease with which digital...
Friday, Aug. 16, 2013
Viewfinder
A panelist in last month's installment of the ongoing Marc Davis Lecture Series--presented by ACM SIGGRAPH and the Academy of Motion Picture Arts and Sciences as the keynote attraction at SIGGRAPH 2013--animation director Henry Selick shared his take on the state of the biz as well as hearkened...
Friday, Aug. 9, 2013
Opportunities for Women in Today's Ad Industry
The advertising world is a fantastic place for women to develop their careers and leverage their creative talents in a variety of ways that can help clients achieve their marketing goals. There are opportunities for women up and down the corporate ladder--and across the various departments that...
Wednesday, Jun. 26, 2013
POV: Cannes 2013 and 2002- what's changed and what will never change
Bob Nelson writes about the 2013 Cannes Lions Festival followed by a column he wrote after the festival in June 2002 when he was on the ad agency side of the business. The two columns offer some context, reminiscing, and a feel for what makes Cannes special and how it's evolved over the past decade...
Friday, Jun. 14, 2013
Viewfinder
Earlier this year Kramer Morgenthau, ASC , won his first ASC Award on the strength of his fourth career nomination, topping the One-Hour Episodic Series category for "The North Remembers" installment of HBO's Game of Thrones . He is also a five-time Emmy nominee, earning that status the last two...
Friday, May. 17, 2013
POV
Opening Nunchaku's Santa Monica headquarters was an adventurous project I must say. There have been plenty of ups and downs, but with very happy results right now after all. First, no one could deny how enticing the American market is with its global brands and bigger budget campaigns. But for us,...
Friday, Apr. 19, 2013
POV
I just returned from a whirlwind trip to NAB . Two things stood out as "technologies to watch" that the advertising industry should be considering now with an eye to the future. With Sony's game-changing price reduction in 4K/ULTRA HD Home Televisions to under $5,000 (from $30K List at CES), many...
Friday, Mar. 29, 2013
POV: Protecting Your Assets
The evolution of online media sites like YouTube and Hulu into fully developed, mainstream entertainment platforms has created a seemingly infinite audience demanding engaging entertainment content, be it a webseries, feature-length or short films, tutorials or music videos. Thanks to this demand...