Monday, March 18, 2019

POV (Perspective)

Displaying 71 - 80 of 395
Friday, Nov. 18, 2011
Technological advances in communication and sharing information--cloud computing, mobile platforms, custom software, wireless networks--have brought about fundamental changes to the way we do business in the creative industry. As software engineers, we thrive on this type of innovation. We're...
Friday, Oct. 21, 2011
For my documentary Cavedigger, a portrait of a solitary and undiscovered earth artist who creates large-scale cave/installations, I faced an age-old film challenge: how to bring viewers into a space. The art caves that Ra Paulette creates are cathedral-like, dug with hand tools and intricately...
Friday, Oct. 21, 2011
Produce Stand: Surviving Production and Magic Thrones.
The Producer Real Deal If you make the choice to produce, your job will be chaotic, test your bladder, and most likely produce stars out of everyone but you. If you can handle that and want to be a "good" producer, you must be capable of doing at least 10 jobs simultaneously. For example, you will...
Friday, Sep. 23, 2011
It's certainly no secret that people have been licensing music from up and coming bands for ad campaigns for the last decade. What hasn't been discussed as much is the appeal for brands and, more recently, how that trend is influencing the advertising world of today and breathing life back into the...
Friday, Aug. 19, 2011
Creative professionals today work under such pressures, of time, budget, and creative restraints, that remote workflow processes all too often take the place of traditional face-to-face, client/creative collaboration. There is good and bad to be said about both styles. And, what works for one firm...
Friday, Jul. 15, 2011
Tech Talk: Firsthand Experiences With Technology
Motorz's host and executive producer, Chris Duke, shares his perspectives and insights on keeping up with technology, improving workflow, his recent experiences switching to DSLRs and changing from Final Cut Pro 7 to Final Cut Pro X. It's amazing what you can do these days with a limited production...
Friday, Jul. 8, 2011
POV: Ten Points To Consider When Preparing to Sell Your Media or Entertainment Industry Business
Are you the owner of a small or medium size business in the creative, media or related industries (including advertising, graphics, communications, or branding) who dreams of "getting out" and retiring? Writing memoirs? Or simply getting away from it all and moving to Montana? Thinking about...
Friday, Jun. 24, 2011
POV: 4D Vision
At RedMagmaMedia , we have been investigating the new forms of storytelling for a long time. We have also tested many different methods and we have even developed proprietary technologies to recruit and engage large communities of participants around different types of content. We have reached the...
Friday, Jun. 17, 2011
We don't live in a 2D world, so why do we produce spots in two dimensions? It's like living with one eye shut. We've come a long way from cardboard glasses and the humble origins of the ever-evolving 3D medium. The two-toned colored glasses have been updated to new polarized versions (soon to go...
Friday, May. 6, 2011
It is overwhelming to consider the speed at which emerging platforms are changing the way that consumers interact with content. As creatives, we can no longer ignore the impact that new channels will have on our business model, or the pressures that our clients feel in terms of being represented in...

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