• Wednesday, Nov. 1, 2023
Dawn Mjoen joins Sound Lounge as casting director
Dawn Mjoen
NEW YORK -- 

Sound Lounge, an artist-owned and operated audio postproduction studio in New York City, has brought Dawn Mjoen on board as its casting director. Mjoen’s career spans over two decades in commercial production and casting.

“Dawn is a respected and seasoned casting director,” said Marshall Grupp, COO and partner at Sound Lounge. “For its 25 years in existence, Sound Lounge has always recognized the importance of offering a casting director to all our clients whose only interest is delivering the best talent for television and radio campaigns.”

Mjoen has worked at several boutique and large studios, booking talent on acclaimed projects with AT&T, Mr. Peanut, Starry Lemon Lime and Revlon, among others. Her broad range extends to serving as an adjunct professor at Pace University, where she shared her knowledge of commercial voiceovers and the industry while teaching students the techniques of voice acting, microphone usage, and recording.

Over the past seven years, Mjoen has thrived as an independent contractor under Dawn Mjoen Productions, directing, recording, and booking talent for a multitude of platforms, including commercials, podcasts, video games, and animation. 

Mjoen said, “Having spent over two decades immersed in this dynamic industry, I am eager to bring my passion for storytelling and my commitment to excellence to this division. I look forward to collaborating with the incredibly talented team at Sound Lounge and contributing to projects that captivate audiences and leave a lasting impact.”

Mjoen will oversee Sound Lounge’s casting division, with plans to expand into animation, dramas and podcasts. In her inaugural casting assignment at Sound Lounge, she filled several key voiceover parts for “Courage to Act: Rescue in Denmark,” a new exhibition about the extraordinary rescue of Denmark’s Jewish population in 1943, which opened at New York’s Museum of Jewish Heritage--A Living Memorial to the Holocaust.

  • Wednesday, Oct. 25, 2023
Adrea Lavezzoli, Nathan Dubin join Racket Club
Adrea Lavezzoli
CULVER CITY, Calif. -- 

Bicoastal audio post studio Racket Club bolsters its newly established presence in Southern California with the addition of executive producer Adrea Lavezzoli and sound designer and mixer Nathan Dubin. Since its inception in 2019, Racket Club has turned out work for such clients as Impossible Foods, Volvo, BMW, Toyota, Benjamin Moore, and Google. As Racket Club continues to grow with a new state-of-the-art studio in Culver City, Calif., Lavezzoli and Dubin bring their decades of experience to the L.A. market.

Dubin started sculpting soundwaves as a teenager, writing and recording music. His career as a sound designer and mixer began shortly after that, with a career spanning the past few decades. With a Clio Award for his work scoring commercials, Dubin’s versatile sonic style can be heard on many global spots for brands like Kia, Pepsi, Universal Studios, Toyota, Jack In The Box, and more. 

EP Lavezzoli has a diverse and storied career producing music and sound that includes thousands of commercials, collaborating with Will Ferrell on Anchorman 2, working with professional football players on EA Madden NFL games, and recording a New Orleans band in the historic United Recording Studios. Previously at Beacon Street Studios, Lavezzoli later worked at Netflix during the pandemic before joining Racket Club. Lavezzoli’s work has been nominated for AICP and Clio awards, with her work on the opening credits for the comedy series Spoils of Babylon earning an Emmy nomination.  

Racket Club creates sound for picture. Its sister company is Uppercut, a creative postproduction boutique in New York, Atlanta, and Los Angeles.

  • Wednesday, Oct. 25, 2023
Mr. Bronx launches facility
Hanna Choi
NEW YORK -- 

Audio post studio Mr. Bronx has relocated from its SoHo site and opened a 12,500-square-foot facility in the heart of NYC’s Flatiron district. The combined studio and office space pairs advanced audio rooms and technologies with custom-built accommodations to meet agency and brand client needs.

Led by founder and mixer David Wolfe and exec producer Hanna Choi, Mr. Bronx and its new studio rooms have already been home to work on campaigns for Adidas, Coca-Cola, American Express, LG, Sephora, Kia, and the ACLU; Supercell games such as Clash of Clans and Brawl Stars; and the trailer for Hayao Miyazaki’s The Boy and the Heron, which opens in the U.S. come December. Senior sound designers/mixers Eric Hoffman and Geoff Strasser additionally have created the soundscapes for an experiential motion ride and two documentary films: Lakota Nation vs. United States, an IFC Films release, and a New York Times Critic’s Pick this summer; and Boil Alert, which premiered at the Toronto International Film Festival last month. Other TV and film credits include Beyonce’s Black Is King, Homecoming and Lemonade; HBO’s Random Acts of Flyness and 2 Dope Queens; Hulu’s Ramy; FX’s Welcome to Wrexham, and film premieres at the Venice, Tribeca, Sundance, and SXSW Film Festivals.

Mr. Bronx’s audio bays feature two 7.1.4 Dolby Atmos control rooms with isolation booths and a third room configured for 5.1 surround. Studio A includes a 160-inch projection screen and projector, while all three rooms connect to the 145-sq-foot ADR stage via Dante audio networking and live webcam feeds. The audio engineers utilize OBS to screencast visuals from multiple sources in a custom layout, meaning clients on Zoom can view screenshares of picture references alongside webcam feeds of the control room and talent booths all at once. The strategic room configurations allow clients to quickly plug in audio from their laptops to the speaker system, while wired and wireless talkback remotes and mics are at all three listening positions of the main control rooms. These features come together to provide an elevated listening experience.

Choi joined Mr. Bronx in 2021 as EP, connecting with Wolfe who founded the studio in 2011. As a part of Alanda Ltd, Mr. Bronx’s sister companies include BANDIT Editorial, BUTTER Music and Sound, Honor Society, and Scout Design and Animation.

  • Thursday, Oct. 19, 2023
Joe Earle to receive Cinema Audio Society's Career Achievement Award
Joe Earle CAS
HOLLYWOOD, Calif. -- 

The Cinema Audio Society will honor award-winning sound mixer Joe Earle CAS with its 2024 Career Achievement Award. This recognition will be presented during the 60th Annual CAS Awards on Saturday, March 2, 2024.
 
“The Career Achievement Award is the Society’s highest honor,” said CAS president Peter Kurland. “Joe Earle’s skill, collaboration, and profound contributions to the art of sound in the entertainment industry make him a very fitting recipient of this prestigious award.”
 
“I am humbled to be honored by my CAS colleagues,” said Earle. “Each year at the CAS Awards, I’m moved to be part of this incredible group, so many whose work I admire. Being honored by these collaborators and friends is simply amazing. My sincere gratitude to the CAS for this remarkable honor.”
 
Earle boasts an impressive tally of nearly 40 award nominations and wins, including CAS Awards, Primetime Emmys, MPSE Golden Reels, and other industry accolades. His illustrious career features an array of top-tier projects with intricate sound demands, including Ryan Murphy series American Horror Story, American Crime Story, Pose, The Politician and Glee; acclaimed series Six Feet Under, Monk, Insecure, Dexter and Roots; and films such as Monster’s Ball, Boycott and City By The Sea, showcasing his prowess and versatility in the craft.

Earle was accepted to three of the most prestigious film schools in the country: Columbia, New York University, and University of Southern California (USC). He chose USC, recognizing that his future lay in Hollywood. After graduating from USC Film School, he pursued his passion, securing various production roles from PA to greensman, and many more in between, learning about postproduction along the way. He became adept at cutting and working with the key tools needed and took on a role in a facility cutting countless trailers, teasers, and low-budget horror films.  While still focused on cutting sound, he transitioned from running Scott Sound to working at Todd-AO and Glen Glenn Sound, where he worked for over a decade, leading a diverse sound editorial department. While at Todd-AO, Chris Jenkins offered him an opportunity at mixing.  In 2002 Earle left Todd-AO for a spot with Technicolor Creative Services.  Eventually they offered him his own stage, and he remained there until Technicolor Sound was acquired by Formosa Group, where he continues to thrive.

Earle has left an indelible mark on the field of sound. Throughout his career, he has nurtured and guided numerous sound peers, many of whom have evolved into leading artists in the industry today. 

He currently serves as a Governor of the Sound Peer Group at the Academy of Television Arts and Sciences.
 
Earle joins an illustrious group of past CAS Career Achievement honorees including Peter J. Devlin, Anna Behlmer, Willie Burton, Tom Fleischman, Les Fresholtz, Ed Greene, Tomlinson Holman, Doc Kane, William B. Kaplan, David MacMillan, Paul Massey, Scott Millan, Mike Minkler, Walter Murch, Andy Nelson, Chris Newman, Lee Orloff, Richard Portman, John Pritchett, Don Rogers, Gary Rydstrom, Dennis Sands, Randy Thom, Jim Webb, Jeffrey S. Wexler and Charles Wilborn.

  • Wednesday, Oct. 11, 2023
Composer Marc Shaiman named winner of HMMA’s Career Achievement Award
Marc Shaiman
HOLLYWOOD, Calif. -- 

The Hollywood Music in Media Awards (HMMA) will honor composer and songwriter Marc Shaiman with the Outstanding Career Achievement Award at the 14th annual awards ceremony on the evening of Wednesday, November 15, at The Avalon in Hollywood. Submissions for all categories are open now until October 15.

The HMMA honors composers, songwriters, and music supervisors for their contributions in music for film, television, and video games. The HMMA is the bellwether of nominees and winners at the Golden Globes, Oscars, Grammys, and Emmys that occur months later. The HMMA event features music performances, celebrity presenters, tributes to music industry icons, and awards for composers, songwriters, and artists.

Tony, Grammy, Emmy winner, and five-time Oscar-nominated songwriter/composer Marc Shaiman (ASCAP) has written music for film, television, stage, and concerts. Shaiman most recently composed the score and co-wrote the songs for the 13-time Tony nominated musical, Some Like It Hot. As a film composer, his credits include Mary Poppins Returns, for which he received two Oscar nominations (song and score), Sleepless In Seattle, Patch Adams, The First Wives Club, The American President, South Park-Bigger, Longer & Uncut, Beaches, When Harry Met Sally, City Slicker, The Addams Family, A Few Good Men and Sister Act. As a songwriter, he and co-lyricist Scott Wittman also wrote all new songs for Rob Marshall’s Mary Poppins Returns, their on-tour musical Charlie & The Chocolate Factory and Hairspray. Shaiman’s television credits include Only Murders in the Building, SNL’s The Sweeney Sisters, Smash, appearances with Billy Crystal, Neil Patrick Harris, Nathan Lane, Jenifer Lewis, Jennifer Hudson, Jack Black, Will Ferrell and Bette Midler on Johnny Carson’s penultimate Tonight Show, and many featured Oscar performances. Other performers Shaiman has collaborated with include Kristen Chenoweth, Eric Clapton, Christine Ebersole, Diane Keaton, Patti LuPone, Steve Martin, Barbra Streisand, and Robin Williams. Additionally, Shaiman has co-produced/arranged recordings and was the musical director for Bette Midler (“The Wind Beneath My Wings” and “From A Distance”). He has also collaborated with Harry Connick Jr. (“It Had to Be You”), and Mariah Carey (title song for the animated film The Star, for which he and Carey received a Golden Globe nomination).

Past HMMA Career Achievement Award recipients include Kenny Loggins, Smokey Robinson, Diane Warren, Earth Wind & Fire, Glen Campbell, Dave Mason, John Debney, and Christopher Young. Past HMMA winners who went on to win Oscars include Billie Eilish and FINNEAS for No Time To Die, Hans Zimmer for Dune, Trent Reznor, Atticus Ross and Jon Batiste for Soul, Hildur Guðnadóttir for Joker, Ludwig Goransson for Black Panther, Alexandre Desplat for The Shape of Water, songs from Judas & The Black Messiah, Justin Hurwitz for La La Land, A Star Is Born and more. The HMMA voting academy consists of select journalists and Oscar, Grammy, Golden Globe, and Emmy voters.

  • Monday, Oct. 9, 2023
Yessian Music expands as EP Evelyn Brown returns
Evelyn Brown
NEW YORK & AUSTIN, Tex. -- 

Yessian Music is expanding into the Austin and Southwest markets, and has brought Evelyn Brown back on board as executive producer. 
  
“We are thrilled to welcome Evelyn back into our Yessian teams as we expand our offerings throughout the U.S.,” said Brian Yessian, chief creative officer of Yessian Music. “In addition, this next year we will continue our global expansion through strategic partnerships with composers, producers and creative partners to facilitate creative projects that include commercials, film and immersive experiences in all corners of the world.”

Brown’s first tour of duty at Yessian was as a sr. producer in its NYC office. She worked for six-and-a-half years under the aegis of Marlene Bartos, executive producer/managing director of Yessian NY, and grew into the role of EP.

Brown felt a calling which caused her to take a sabbatical from Yessian. She explained, “Since I was a child I’ve carried around an obsession with medicine and making people feel better. It was something that always took a back seat to my other calling of music performance and then production, but it certainly never went away. As life shifted beyond COVID, I was pulled into the frame of mind of exploring this. Without expectation, I had applied to Saint Mary of The Woods College for their post graduate music therapy program to allow me to extend my already existing Bachelor’s in music into the dream of becoming an MT-BC, a board certified music therapist. Once I was accepted though, I understood that for the foreseeable future working full-time wasn’t going to yield the best results for me or for Yessian. With a heavy heart, I made the decision to part ways to spend some time studying. Having done that, perhaps the best part of it all is that I have found that my itch for music production and working alongside the team at Yessian is still very much alive and possible as I continue this journey.”

Brown continued, “On a basic level most people understand that there is music that helps with mood elevation, or perhaps music or sounds that when listened to might calm someone down. Beyond the tip of that iceberg, there are people that spend their lives dedicated to researching and clinically proving that not only does music offer the power above but if used in the right way and context it can aid in someone learning to speak again post a traumatic brain injury, or help a child walk whose disability otherwise wouldn’t allow.

“Music around the world and through time has been the center of our most celebrated cultural experiences - you can hear this in lullabies, hymns, battle songs, storytelling, and one of my favorite, entertainment. If organized in a certain way, music enhances feelings and experiences and this isn’t always purely random emotion, it’s science and psychology. In advertising, experiential - even the ending of the little song that plays when your dryer finishes a cycle...This combined knowledge of how music works in context allows for calculated decisions that yield best results for manipulating the emotions of consumers.” 

Brown has moved back to hometown of Austin. And Yessian has been open to tapping into her expertise in music and music therapy. “What I loved about this return to Yessian is how empowered they have allowed me to feel,” shared Brown. “There was no ‘you can’t do both’ or ‘we are worried about your capacity...’ It was ‘we know how wonderful this is for you and we are excited to see how this informs our environment.’ BUT what I am most excited about is seeing the growth of the people within the team I have missed so much. Everyone has learned new ways of working, and some people, like our associates, have grown into newer and exciting roles and they are slaying it. My managers and team have expanded with added value and new talent has given us a fresh and exciting perspective for what the future can hold. My fire is lit by the ability to believe that anything is possible with who I believe are some of the most talented people in our industry working together. The coming years are going to be no exception as we expand our horizons and continue to grow alongside this ever evolving world of music and sound.”

Brown added, “Yessian has a rich history working outside of the box, and if the last years have taught us anything there’s a strong desire and pull towards human connection on a global level. One of my focuses in the next year is to help our team continue to expand our capabilities not only here in Texas and the surrounding areas, but on a much larger scale globally where we can connect to people all around the world who share a common goal of making the best work sound the very best it can.”

Bartos related, “Timing is everything. During her previous six years at Yessian in New York, Evelyn’s talents, knowledge and enthusiasm were a winning combination that contributed immeasurably to our success. As we continue to expand into new markets and restructure internally, the timing of her move to Austin created the perfect opportunity for us to join forces again. We are a formidable team and it’s a pleasure to be working with her again after a brief hiatus.”

  • Monday, Sep. 18, 2023
Ana Velasco joins Swell Music + Sound as exec producer
Ana Velasco
SAN FRANCISCO -- 

Swell Music + Sound, a Bay Area studio that specializes in original music, sound design, sonic branding and audio mixing and post, has tapped music veteran Ana Velasco as its new executive producer. 

Prior to joining Swell, Velasco was with Format Entertainment, a music licensing and supervision company serving the entertainment and media industries. She’s worked as a music coordinator on such films as Cocaine Bear, as well as Unfrosted, Jerry and Marge Go Large and Shotgun Wedding, as well as music supervisor for a variety of short films. Prior to joining Format she worked with brands and agencies as creative sync manager at Position Music; while there she worked closely with music supervisor Michael Frick, a colleague of Swell founder and creative director Elad Marish.

A published poet and writer, Velasco was born and raised in Mexico City, and after a stint in New York she relocated to Los Angeles, and now divides her time between there and her hometown. She’ll be working with Swell out of both cities, and her Latin heritage represents an opportunity for Swell to connect with Hispanic agencies and brands, Marish noted. 

Velasco met up with Marish at an awards show in L.A. earlier this year, and the connection clicked. “We bonded over our passion for music and its indispensable role in storytelling, from ads to videogames and of course film and TV,” she said.

Marish noted that Velasco will be on hand to meet the company’s San Francisco clients and friends at the upcoming AICP Awards screening and panel, set for mid-October at the Exploratorium. Swell Music +Sound is the official music sponsor for the event, and will be DJing the reception after the panel discussion and screening.

Founded in 2009, Swell’s client list includes such brands as Pepsi, Meta, Nike, Airbnb, Old Navy, Fitbit, Barefoot Wines, Uber and Google. It’s also produced work for local faves like the NBA’s Golden State Warriors and MLB’s San Francisco Giants. In addition to providing original and licensed music, sound design and audio post for brands and agencies, the studio has extensive credits working in music videos and short films, and has created #Beatific, a psychedelic indie pop band that’s been releasing original tunes online.

  • Wednesday, Sep. 13, 2023
Taylor Swift and her "Anti-Hero" top MTV VMAs in a show dominated by hip-hop, K-pop and Latin jams
Taylor Swift accepts the award for video of the year for "Anti-Hero" during the MTV Video Music Awards on Tuesday, Sept. 12, 2023, at the Prudential Center in Newark, N.J. (Photo by Charles Sykes/Invision/AP)

Taylor Swift took home the top prize at the 2023 MTV Video Music Awards for her "Anti-Hero" music video on a night full of surprises.

"This is unbelievable. The fact that this is a fan-voted award means so much to me," Swift said in her acceptance speech. "I can't believe it was a year ago that I announced the 'Midnights' album."

The show, held at the Prudential Center in Newark, New Jersey, was Swift's from nearly the beginning. The night's first presenters were none other than NSYNC, who reunited to hand the best pop video award to Swift.

In coordinating suits, Justin Timberlake, Joey Fatone, Lance Bass, Chris Kirkpatrick and JC Chasez shared the stage with Swift. Bass handed her a friendship bracelet, just as fans do at the superstar's shows. "You're pop personified," she told the group.

The night's top nominee later returned to the stage to pick up the song of the year trophy for "Anti-Hero" and also the best direction award.

Swift took home nine of the 11 awards she was up for, including artist of the year in a category made up entirely of women nominees for the first time in VMA history.

Her "Karma (Remix)" collaborator, Ice Spice, won best new artist. "Oh my God, this is so cool," she said. "I just want to thank my munchkins."

New music was abundant throughout the show. Host Nicki Minaj performed her latest single, the dreamy "Last Time I Saw You" before jumping into a brand-new tease of a fiery new trap cut from her highly-anticipated "Pink Friday 2" album.

"I ain't nothing like you," she raps, "I'm on a whole other level."

As much as Swift dominated, the VMAs centered on music's global power. K-pop boy band Tomorrow X Together and Brazilian superstar Anitta premiered their new collaboration, the glossy retro-pop of "Back for More."

Another K-pop group, Stray Kids, brought "S-Class" to the stage, regional Mexicana star Peso Pluma performed "Lady Gaga" and reggaetonera Karol G delivered "Oki Doki" and "Tá OK (remix),"

Comedian Tiffany Haddish presented the award for "Best Afrobeats" in the category's inaugural year, given to Rema and Selena Gomez for their massive hit "Calm Down."

"Africa in the house!" Rema started his acceptance speech. "Shout out to Fela (Kuti) who started Afrobeats in the first place…and I want to give a big shout out to the next generation of Afrobeats."

Gomez stood a few feet from the microphone but jumped in when Rema asked her to, telling the crowd: "I want to send all of my love to Nigeria, thank you."

Colombian icon Shakira received the Video Vanguard Award and performed an incredible bilingual medley of her decades of hits — "She Wolf," her collaboration with Rauw Alejandro "Te Felicito," the viral, record-breaking "Shakira: Bzrp Music Sessions, Vol. 53" with Bizarrap among them — in a set introduced by her "Hips Don't Lie" collaborator Wyclef Jean.

"MTV, thank you for being such a big part of my career since I was only 18 years old," Shakira said, also thanking her parents and her children, who she brought to the show.

"This is for you my people, my Latin American people, inside and outside this country," she said, switching to Spanish. "Thank you for inspiring me and for injecting me with so much strength and so much desire to move forward, I love you so much."

She also took home the award for best collaboration for "TQG," her song with Karol G. The duo gave their acceptance speech entirely in Spanish. "If collaborating with the legendary Shakira had been impressive, having an award with her is something from another planet," Karol G exclaimed.

Diddy received the Global Icon Award from Mary J. Blige and his daughter Chance Combs. He is third recipient of the award, following the Red Hot Chili Peppers in 2022 and the Foo Fighters in 2021.

The legendary rapper also performed at the VMAs for the first time since 2005. It was an incredible collection of some of his biggest hits like "Bad Boy for Life" and "Mo Money Mo Problems," joined by some of his greatest collaborators: Yung Miami, Keyshia Cole, and sweetest of all, his son, King Combs.

"Love wins, y'all, love wins," he started his speech. "I started out as a paper boy, I didn't know I was going to be here." He then led the audience with a chant of "bad boy."

"This is for 30 years," he continued. "I pray to God that you get to do what you love for 30 years."

Lil Wayne opened the show with a performance of his new single "Kat Food." Immediately afterward, Olivia Rodrigo brought her "Vampire" music video set to the stage, before launching into her cheeky pop-punk single "Get Him Back!"

Between the two tracks, snippets of her sold singles played aloud – at the same moment, she was rushed from the staged in a pre-planned "malfunction," further mirroring the "Vampire" video and symbolizing a move from her first record to her second.

The live sets were many: Cardi B and Megan Thee Stallion brought "Bongos" to life with big choreography; Demi Lovato played a rock 'n' roll medley of her biggest hits: "Heart Attack," into "Sorry Not Sorry," "Cool for the Summer" before the best K-pop award was given to Stray Kids.

Later, Anitta would win the "best Latin" award for the second year in a row, delivering one of the more endearing acceptance speeches of the night — "I wanna thank myself," she laughed. "Because I work so hard!"

French Montana used his position as best R&B presenter alongside Ashanti to draw attention to Morocco earthquake relief, spotlighting a relief fund that he said he would personally donate to. Montana grew up in Morocco.

Near the end of the show, the MTV Video Music Awards celebrated 50 years of hip-hop with a star-studded finale performance. Grandmaster Flash and the Furious Five started with "The Message," which led to Doug E. Fresh and Slick Rick's "The Show." Nicki Minaj, Lil Wayne, LL Cool J and DMC of Run-DMC closed it out — an energetic celebration of a multigenerational culture.

Maria Sherman is an AP music writer

  • Friday, Sep. 8, 2023
Machine launches NY sound & music studios
Matej Oreskovic (l) and Michalis Anthis
NEW YORK -- 

Sound and music production company Machine has opened a New York audio facility. The sound designers, composers and producers at Machine’s London office--who have built longstanding creative partnerships with clients in the U.S,--are looking to build on that momentum in the American market with new technologically advanced studios in the Flatiron District, purposefully built and equipped for fluid, creative collaboration, whether in person or remotely across the globe.

At the helm of Machine’s venture into the U.S film and advertising community is executive producer Matej Oreskovic. Having worked at some of the industry’s top sound and music companies, he joined Machine’s London team in 2018, leading the company’s evolution from a boutique studio to an award-winning, transatlantic audio company.

Alongside Oreskovic is sr. sound designer and mixer Michalis Anthis who joins the New York team with over 10 years of experience in sound design, composition and mixing. Having honed his craft at multi award-winning studios Big Kahuna and 750mph,
Anthis has a body of work which includes celebrated films for Samsung, Rapha and The Winter Olympics, for which he has been awarded at Ciclope, LIA, Creative Circle, The Music+Sound Awards, The AICP Show and The British Arrows. Acclaimed projects for McDonald’s, Delta Airlines, Oakley and Lurpak also rank amongst Anthis’ myriad sound and music credits.

Machine is part of the Final Cut family of partner companies. Justin Brukman, U.S. managing director of the Final Cut Group, said of the launch in NY, “We are very excited to be introducing some fresh and insanely talented people to the New York market. Building upon our heritage and passion for craft and creative excellence, our studios’ technological innovations will allow us to be even more nimble as we continue to provide creative solutions across all mediums.”

  • Friday, Sep. 8, 2023
Heard City promotes Jackie James and Liana Rosenberg
Jackie James
NEW YORK -- 

Audio postproduction facility Heard City has promoted Jackie James to head of production/executive producer and Liana Rosenberg to exec producer. Rosenberg’s experience in producing audio, color and finishing has contributed to projects for brands including McDonald’s, Hilton, Squarespace, Netflix series Karma’s World, and the documentary Sesame Street: 50 years of Sunny Days. With more than 12 years of experience in the industry spanning, production, VFX, animation, audio and music, James has collaborated on a range of projects with brands such as Google, McDonald’s, Paramount+, Geico and organizations including The Obama Foundation: Global Girls Alliance, and Sandy Hook Promise.

Heard City partner Phil Loeb said of James and Rosenberg, “They are two of the most talented and experienced producers I have collaborated with in my career, and their creativity and foresight will be instrumental in helping Heard City continue to be leaders in our ever-evolving industry. With our 12th anniversary just around the corner in 2024, these promotions--as well as more news to come--are a testament to Heard City’s continued commitment to innovation, growth and mentorship.”

“Both Jackie and Liana bring a deep sense of empathy, attention to detail, and dedication to every project,” added managing partner and founder Gloria Pitagorsky. “With Jackie James leading our production department as head of production/EP and Liana Rosenberg serving as our executive producer, we can consistently deliver at the highest level.”

With a Bachelor of Science degree from Carnegie Mellon University and a Master’s degree from Universidad de Alcala in Spain, Rosenberg has gained considerable knowledge over the last decade working in the postproduction Industry. Holding multiple leadership and management roles as sr. producer, head of production and executive producer across various teams, she has turned out work spanning delivery on various types of media, including animation, podcasts, feature films, television/streaming series and commercials.

She is also an advocate for mental wellness, recently speaking on the Association of Music Producers’ Mental Health in the Creative Industry panel in February 2023. In her off hours, she serves the community as a yoga instructor affiliated with a local studio in Brooklyn to promote a healthy work-life balance for all individuals.

“When Gloria reached out to me at the end of 2021 about an opening on the Heard City team, I jumped at the opportunity to work alongside an incredible team (particularly women in management roles) within the advertising post-production landscape that I had always looked up to and respected,” shared Rosenberg.  “I was excited to re-engage with commercial production all while incorporating my new skillsets--taking the lead with Heard’s first HBO series, Random Acts of Flyness, in 2022 and quickly settling into more of a leadership role as the team restructured.”

James began her career at a feature animation and commercial production/post studio in Dallas and L.A. After starting in production, she soon transitioned to the business development team working closely with seasoned sales directors and mentors traveling throughout the U.S. While in Dallas, she also freelanced as a production coordinator and had the opportunity to work on the filmmaker services teams for the Dallas International and Lonestar Film Festivals. In 2015, after about five years of building her career in sales, she joined to work as director of development for a music and audio company where she helped foster relationships within the commercial industry, as well as expanded her experience into audio post for indie films having the opportunity to represent the company at Sundance and SXSW for films such as, In A Valley of Violence, Mississippi Grind and Fresh Dressed. She joined the Heard City team in April 2017 running the Dumbo studio and continued building the business out in Brooklyn while working alongside the Manhattan leadership team.

“I’ve always been someone who thrives in a collaborative environment and believes being a team player is just as important as being a leader,” said James. “That’s why I’m so thankful for the way we work at Heard City. Every one of us has an integral part in putting out the best work for our creative partners.”

MySHOOT Company Profiles