• Friday, Jul. 24, 2015
Odd Machine adds EP Lisa Burke
Lisa Burke

Production/post company Odd Machine has hired executive producer Lisa Burke to helm its operations in Chicago and Los Angeles. She spent the past year freelancing and prior to that served as head of production at mcgarrybowen. Earlier she was EP for JWT and a sr. freelance producer throughout Chicago.

During her career, Burke has worked with assorted brands including Disney, Miracle Whip, Nestle, McDonald’s, Bud Light, Sears and Pizza Hut.

Odd Machine opened their second Chicago location earlier this year. The new location has allowed the company to expand both its production studio as well as postproduction services which now include three editorial suites, color correction, 2D and 3D graphics and the addition of audio and mix, provided by a partnership with Soundcake audio.

Burke joins fellow producers Elizabeth Collins of the L.A. office and Alec Pinkston who oversees the company’s west side Chicago studio and animation department. Recent work includes pieces with Fenton in San Francisco, Grey NY and Upworthy plus a collaboration with Nick Offerman on the Jeff Tweedy “Low Key” music video.

Editor Chris Shegich, Odd Machine co-founder, said, “Our brand and culture are pretty unique, a little different from other companies, and Lisa fits right in. We’re looking forward to her spearheading business development and overseeing clients.”

  • Friday, Jul. 24, 2015
Ntropic adds creative director Ryan Duggan
Ryan Duggan

Bicoastal post, VFX and design studio Ntropic has brought Ryan Duggan aboard as creative director in its NYC office. He comes to Ntropic after a three-and-a-half-year stint at Click 3X where he was sr. art director for commercial and broadcast clients including Verizon, HBO, Olay, MasterCard, Nat Geo, Wendy’s, and Movado. Duggan is best known for his work on Wendy’s Tweetathon.

At Ntropic, Duggan joins top industry talent including EP Kathrin Lausch and sr. producer Kara Holmstrom in New York. He will work on a variety of accounts with a focus on visual design and animation for beauty, fashion and consumer products brands. Duggan also has a keen interest in ways to combine emerging technologies like VR and AR with art and design.

“We love Ryan’s focus and level of craft around design,” said Tom Wright, managing director, Ntropic. “He consistently creates appropriately elegant and transformative images for his clients and we’re thrilled to have him bring his sensibility to our offering in New York.

  • Monday, Jul. 20, 2015
Andy Amendola named director of digital strategy at the community
Andy Amendola

Cross-cultural agency the community, part of SapientNitro, has named Andy Amendola as director of digital strategy. Based in Miami, Amendola will report directly to Andrew Speyer, head of strategy, ensuring the seamless integration of digital and social thinking into all strategic work at the agency.

“Andy will lead digital and social media strategies for our clients, while also helping redefine how we connect with consumers in today’s fragmented and frenetic communications landscape,” Speyer said. “He’ll work closely with creative, strategy and account teams to help them think and develop work that is mobile and digital first.”

Prior to joining the community, Amendola was director of digital strategy at the Miami office of Y&R/Bravo where he developed the U.S. Hispanic digital strategy for Coors Light and SC Johnson brands such as Glade and Scrubbing Bubbles. Before that, he helped Campbell’s Soup Company drive social strategy across all its brands. Amendola was also director of strategy at the New York office of Fanscape, part of The Marketing Arm, overseeing social strategy for brands such as Snickers, TruTV and HISTORY. He has also held digital strategy positions with increasing responsibility at Universal McCann, DeVries Global, 360i and Ogilvy & Mather.

Amendola said he was drawn to the creative savvy and dedication of the community team, including company founders Jose and Joaquin Mollá.

  • Monday, Jul. 20, 2015
Chris Kyriakos joins Pitch as exec director, integrated production
Chris Kyriakos
CULVER CITY, Calif. -- 

Pitch, a full-service creative advertising agency, has brought Chris Kyriakos on board as executive director, integrated production, a new title at the shop. He will report directly to CFO/COO Pej Sabet and will lead the agency’s broadcast, print and digital production teams. Kyriakos will also help supervise operations at Bicep Productions, the agency’s in-house production and postproduction studio.

Kyriakos has more than 15 years of experience working with top ad agencies, including CP+B, 72andSunny, TBWA\Chiat\Day and Made Movement.  While VP and executive producer at CP+B, Kyriakos produced award-winning integrated campaigns including Burger King’s “Whopper Freak Out” and Microsoft’s “I’m a PC.”

His work has been recognized at numerous industry award shows including winning honors at the AICP Next Awards, the Clio Awards for an Integrated Campaign and Interactive Branded Content, and the Cannes Lions Festival of Creativity in multiple categories including Titanium, Integrated, Cyber, Film and Ambient Lions.

  • Thursday, Jul. 16, 2015
Enso adds sr. digital producer Catherine Nieves
Catherine Nieves
SANTA MONICA, Calif. -- 

Catherine Nieves has joined enso as a sr. digital producer. In her role, Nieves will help create innovative solutions for enso’s clients that will inspire, engage and activate audiences online and spark cultural movements around shared values.

Nieves will oversee digital across all of enso’s clients, with her largest account being Google. The most recent launch is Google News Lab, a destination that aims to connect journalists with programs, data and other resources to aid in their reporting and is, according to Business Insider, Google’s commitment to “build the future of media.” Nieves will report directly to Carla Fernandez, enso general manager.

Prior to enso, Nieves served as a sr. digital producer at Havas Worldwide where she worked on the Hershey’s, Mondelez, Atlantic City, and Reckitt Benckiser accounts. Prior to Havas, she worked at Huge, LA and Blitz in Santa Monica producing websites, apps and social campaigns for clients such as VIZIO, Riot Games, Oakley, and Tempurpedic.

Nieves’ appointment marks a successful year of agency growth within enso’s leadership team to build out a diverse roster of talent in core disciplines, specifically innovation, brand impact and creative. The company recently increased its leadership team headcount, including the appointment of Niklas Lilja as innovation lead, Shelley Ong as brand impact lead, and most recently, Kendra Wan as sr. creative.

  • Wednesday, Jul. 15, 2015
Le Cube joins Not To Scale's directorial roster
Le Cube consists of (l-r): Juan Manuel Freire, Ralph Karam and Gustavo Karam

Film and animation content studio Not To Scale has added Le Cube to its directorial roster for representation worldwide (except for Spain and Portugal where they are handled by The Mushroom Company, and China).

Consisting of creative director Ralph Karam and executive producers Gustavo Karam and Juan Manuel Freire, Le Cube specializes in animation, illustration and character design. The team is known for award-winning work for Greenpeace, Red Bull and Havaianas.

Brothers and industry veterans Ralph and Gustavo Karam joined forces with Freire, former owner of Animal in Buenos Aires, in 2013. Prior to coming aboard Not to Scale, Le Cube was with London production company Fieldtrip.

Not To Scale is a production and animation studio that was founded in London in 2005. The company also maintains studios in Amsterdam and New York City.

  • Wednesday, Jul. 15, 2015
Resh Sidhu named creative director of Framestore’s VR Studio
Resh Sidhu

Oscar-winning studio Framestore has brought Resh Sidhu aboard as creative director of its Virtual Reality Studio. In her new role, Sidhu will report directly to Christine Cattano, who was recently promoted to executive producer of the VR Studio. She will use creative direction, storytelling and conceptual ideation to help lead the growing VR team in creating groundbreaking work for clients.

Framestore’s VR studio opened its doors in April of last year. Since then, Framestore has broken new VR ground, initially with the massive success of the “Ascend the Wall” activation for HBO’s Game of Thrones at SXSWi, and then with nearly a dozen pioneering projects for brands across Oculus Rift, Google Cardboard, and Samsung Gear VR. Other highlights have included Merrell’s “Trailscape,” billed as being the first-ever commercial “walk around” use of virtual reality; a zero-gravity tour of the spaceship in Interstellar; “The Teleporter” for Marriott Hotels; the “Volvo Reality” app to test-drive the auto brand’s XC90 vehicle; and the recent Avengers experience for the new Samsung Gear VR.

“We have grown so much since we opened the VR studio last year, and expanding our team is essential for us to further the possibilities for our upcoming projects,” said Cattano. “Resh has a one of a kind skillset and high caliber experience in creating seamless visual work for a variety of clients. Over the next year, we’re focusing on brokering new partnerships with some of the most anticipated VR platforms in the industry. With that will also come opportunities for creating proprietary VR content--pushing the boundaries of what the industry thinks we’re capable of. Adding Resh to the team was vital as we continue to be a pioneering force in virtual reality.”

Prior to Framestore, Sidhu was a creative director at AKQA London, where she lead multi-disciplinary teams serving clients like Xbox, Nivea, M&S, Nissan Global & Nissan Europe, Infiniti, Kraft Mondelez and Beiersdorf. Sidhu’s most recent work includes the award-winning Nissan IDx experience featuring the world’s debut of Oculus VR technology. Sidhu is also the founder of Virtual Realms, an online blog and community that centers on developing VR creative technologies and innovations.

  • Tuesday, Jul. 14, 2015
Kimberly Abels joins Wondersmith as sr. producer
Kimberly Abels

Veteran agency and creative producer Kimberly Abels has come aboard the staff of Charlotte-based production company Wondersmith as sr. producer.

For more than five years, Abels has held the position of broadcast producer for Trone Brand Energy, where she has managed productions for the North Carolina Education Lottery and numerous national and regional accounts. Through this role, Kimberly has worked with Wondersmith founder/EP Joe Murray and creative director Thom Blackburn time and again, including several collaborations on the NC Lottery and Greenies, as well as the award-winning campaign for North State Communications.

Prior to joining Trone, Abels was senior producer for bicoastal production company Thornberg and Forester in New York for two years, and that position followed previous stints as a producer for eyeball and J. Walter Thompson Worldwide, also in NYC.

“Since we’ve worked very closely with Kimberly over the past five years, we know that we are adding an all-star in terms of production and client management,” said Murray. “Her experience has been earned on the agency side, but also inside very high profile design and production companies, both in New York and in North Carolina. Her skillset aligns with our trajectory perfectly.”

  • Thursday, Jul. 9, 2015
Carbon VFX adds design director Leo Nguyen
Leo Nguyen

Design director Leo Nguyen has joined creative studio Carbon VFX. His skillset spans art direction, illustration, 3D, motion graphics and editing. Prior to Carbon VFX, he spent two years at Light of Day as design director and eventually, creative director. 

Nguyen has applied his talents to everything from branding to commercials, short films, music videos and broadcast promos. Recently he completed a manifesto for Royal Canin pet food, and the animated Christmas short Window Washer for DDB NY, as well as “The Big Picture,” a collection of shorts scored by acclaimed jazz musician David Krakauer. Nguyen also directed a series of broadcast promos for the 54th and 55th Grammys and Australia’s Next Top Model.

Over his design career, Nguyen has been honored with five PromaxBDA Awards: one International Rocket Award for Best Up-and-Coming Broadcast Designer and four for his design work on hit Australian TV shows Cricket Superstar and Slide. As a director, his short film Paper Boats & Paper Planes was also an official selection at the Sydney International Film Festival in 2010.

  • Wednesday, Jul. 8, 2015
Karen Kaufman joins Gain Theory
Karen Kaufman

Gain Theory--a global WPP marketing foresight consultancy that brings together data, analytics, technology solutions and consumer-insight capabilities--has named Karen Kaufman to serve as managing partner, client development for North America and Latin America. In this newly created role, Kaufman will be developing new and existing client relationships in these territories. She will report to Jason Harrison, who in April was named worldwide CEO of Gain Theory.

Having worked within WPP for 16 years--with the likes of Ogilvy & Mather, Maxus and Mindshare--Kaufman has acted as a consultant advisor to some of the biggest advertisers in the world. Her heavyweight experience has seen her create custom analytical approaches to complex marketing challenges, connecting analytics and insights to execution and taking clients through the journey from challenge to solution.

Kaufman joins from GroupM Consulting Practice which saw her partner closely with a leading CPG client, to develop strategies that drive long-term profitable growth.

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