• Thursday, Sep. 25, 2014
MPC London adds colorist Matthieu Toullet
Matthieu Toullet

MPC London is bringing on board colorist Matthieu Toullet who comes over from Digital District Paris with over 12 years experience grading commercials, films and music videos.

Toullet work includes the Jeppe Ronde directed Come 4: “The Lover” spot which was awarded a Gold Lion in Cinematography at the Cannes Lions 2013, the urban street campaign for adidas’ “Unite all Originals” with SoMe and Sid Lee, and glamorous fashion films for Cacharel and Jean Paul Gaultier. His work spans such prominent directors such as Terry Hall, Bart Timmer and Jean-Baptiste Mondino.

Mattieu joins the global team of colorists at MPC on Sept. 29. The lineup includes colorists Adrian Seery, Antonio Ramirez, Derek Hansen, George K, James Tillett, Jean-Clément Soret, Kai Van Beers, Mark Gethin, Richard Fearon and Ricky Gausis. These colorists are available to clients in 20 locations throughout Europe and the U.S. via the MPC remote grading network.

  • Thursday, Sep. 25, 2014
Michael Epstein promoted to Carat’s chief client officer in U.S.
Michael Epstein

Global media agency Carat has promoted chief strategy officer Michael Epstein to chief client officer U.S. In his new role, Epstein will oversee all of the U.S. client teams across Carat’s offices in New York, Atlanta, Boston, Chicago, Detroit, Los Angeles and San Francisco.

Epstein will retain oversight of the agency’s strategy, insights and intelligence, and convergence planning teams, and will continue to report to Doug Ray, U.S. & Global President of Carat.

Since joining Carat as its first chief strategy officer in May 2013, Epstein has helped to drive Carat’s agenda, contributed to the agency’s ongoing new business success, including Danone and MasterCard, and brought a sense of community and greater connectivity to the planning, strategy and insights teams.

Prior to joining Carat, Epstein was president of strategic resource and client services at Mindshare, where he was responsible for overseeing all digital media services for North America, new business, multicultural and promotions, and key client relationships. He also served as client leader, Team Unilever North America.

  • Monday, Sep. 22, 2014
B-Reel lands Fran McGivern as EP
Fran McGivern

Veteran executive producer Fran McGivern has joined B-Reel as executive producer for commercials, after a five-year stint running ACNE Production in Los Angeles preceded by a long run at RSA Films. McGivern will work out of B-Reel’s Los Angeles office.

McGivern came aboard RSA Films, first as head of production, then as an executive producer for directors including Jake Scott, Jordan Scott, David Slade, The Malloys, and Laurence Dunmore.

“I’ve been an admirer of Fran over the years,” said Michael McQuhae, managing director, B-Reel. “She brings a perfect blend of traditional film and digital experience.”

McGivern described B-Reel as “the perfect place where good old-fashioned storytelling can be coupled seamlessly with innovative technology. I’ve been watching B-Reel position itself as one of the most successful and forward thinking production companies in the industry.”

  • Monday, Sep. 22, 2014
Bloom, Powell become co-presidents of KBS NY
Jonah Bloom

Chief strategy officer Jonah Bloom and chief information officer Matt Powell have added co-president of KBS New York to their titles.

Bloom, co-founder of KBS’s Content Labs, and Powell, who helped start KBS’s creative technology arm, Spies & Assassins, will continue to champion invention and drive business for the agency.

These promotions come after Lori Senecal was elevated to global executive chairman of KBS, and Ed Brojerdi moved up to CEO of KBS New York.

  • Sunday, Sep. 21, 2014
Hugh Boyle to become CEO of TracyLocke
Hugh Boyle

TracyLocke, part of Omnicom Group (OMC : NYSE), has announced that Hugh Boyle will be joining as the agency’s CEO, effective in November.

Prior to TracyLocke, he served as global chief digital officer of Geometry Global in London and most recently, Chicago. During this time, he was responsible for guiding and overseeing the development of its digital shopper marketing centers of excellence in major global hubs, as well as crafting the network’s digital thought leadership platforms.

Before his role at Geometry Global, Boyle joined the Ogilvy Group as part of an acquisition in 2005 to build OgilvyAction’s global digital activation business. Upon coming aboard Ogilvy, Boyle established significant digital practices and credibility for OgilvyAction in all markets. He also formed his own digital media production company in 1996.

Boyle has been responsible for a wide range of high profile digital and integrated solutions throughout his career including assignments for Virgin Mobile, Motorola, Coca-Cola, HSBC, Toshiba, Panasonic, GSK, Volvo and Vodafone.

  • Tuesday, Sep. 16, 2014
MPC NY promotes Brukman to managing director, De Biaggi to EP
Justin Brukman (l) and Camila De Biaggi

MPC New York has made two key promotions within its leadership team: Justin Brukman has been formally appointed managing director while Camila De Biaggi has been upped to executive producer.

Brukman joined MPC London in 2002, before crossing the pond in 2008 to be a founding member of MPC NY.  He has played a pivotal role in the development and growth of the New York studio’s creative offering in the U.S. market. In addition to his contributions to new business and award-winning VFX and digital projects, Brukman has spearheaded the recent partnership with The Warhol and MoMA to digitize 500 of Warhol’s mostly unseen films. In his new managing director role, Justin will oversee strategic direction, growth and the studio’s 50 creative, production and VFX staff.

De Biaggi joined MPC NY as head of production in 2013 from The Mill, and has produced some of the studio’s most notable projects including PS4’s “Second Son” directed by Adam Berg and “Killzone” directed by Noam Murro. She will work with Brukman to advance the business, oversee all aspects of production and manage client relationships.

  • Tuesday, Sep. 16, 2014
Exec producer Emily Fincher joins Foodchain
Emily Fincher
PORTLAND, Ore. -- 

Foodchain--which has been expanding its interactive development capabilities with clients such as Tommy Hilfiger, APC and Warby Parker--has added veteran exec producer Emily Fincher.

With a background spanning all facets of production, Fincher has produced commercials, music videos, branded content and documentary projects for over 20 years. Fincher comes to Foodchain from Wieden+Kennedy, where she was executive producer for its in-house production division Don’t Act Big from 2009 to 2014 and oversaw award-winning projects for Old Spice, Coca-Cola, Target Levi’s and Nike. 

Foodchain has taken a new model production approach that combines a curated roster with a network of guest directors and creatives. Fincher should prove valuable within this structure with her combination of production company and agency experience, and her skill in shepherding modern content projects to completion.

  • Monday, Sep. 15, 2014
David Morgan joins Havas Japan as exec creative director
David Morgan

Havas Worldwide Japan has appointed David Morgan as executive creative director. In addition to leading the agency’s creative offering, he will also serve on the Havas executive committee.

Prior to joining Havas, Morgan’s leadership experience in Japan and across Asia-Pacific was honed over eight years with Ogilvy & Mather Japan, resulting in Gold wins at Cannes, PMAA, ADFEST, and AMEA, along with a range of other international prizes. In his new role at Havas, Morgan will help to serve such clients as Air France, Alcon, Alpine Electronics, BMW Motorrad, Evian, IBM, Orbis and Pernod Ricard. Morgan will also oversee the consumer-facing work of Havas Life Japan’s portfolio of healthcare clients.

  • Monday, Sep. 15, 2014
Carrie Holecek named exec producer at charlieuniformtango
Carrie Holecek

Carrie Holecek has joined charlieuniformtango as executive producer. Her recent postproduction background includes having served as managing director of Red Car Chicago after a tenure as executive producer at Whitehouse Post, Chicago.

Prior to that, she was at Company 3, Santa Monica, and worked at EFILM and Technicolor as an executive producer on such feature films as Mr. & Mrs. Smith, Frida, Looney Tunes: Back in Action, Pleasantville, The Island,  and The SpongeBob SquarePants Movie.  Her career has led her to work with agencies including Leo Burnett, DDB, Fallon, Draftfcb, mcgarrybowen, and The Richards Group. Holecek has overseen post on multiple award-winning ad campaigns for Allstate, Discover, McDonald’s, BMW, Nintendo, and Bud Light, among others.

Lola Lott, charlieuniformtango owner/CEO, noted that Holecek has already contributed as part of the company team on campaigns for AT&T out of GSD&M in Austin, and Ford for Team Detroit.

Holecek is from Marion, Iowa. She studied business, marketing, and speech communications at the Minnesota State University at Mankato and started her career in advertising in Minneapolis, including serving as an associate producer at Fallon.

  • Monday, Sep. 15, 2014
Eleven promotes Chidley, Valero, Wakeman to creative directors
Margie Chidley

Margie Chidley, Ricard Valero and Matthew Wakeman have each been promoted to creative director at Eleven San Francisco. In their new roles, Valero, Wakeman and Chidley head the creative teams for the agency’s ARIA and Dignity Health business, as well as the recently won Oakley account.  The trio will report directly to chief creative officer Mike McKay and be tasked with leading the charge on high-level concepts for creative campaigns, developing visual product development, design projects and content creation.

Previously Chidley worked as a sr. copywriter for Eleven, working on accounts like ARIA Hotel Las Vegas, Taylormade and Apple. Prior to Eleven she worked with Goodby Silverstein & Partners, Strawberry Frog, R/GA and JWT. Her experience spans a wide range of expertise in TV, viral videos, interactive site experiences, print, branded content and radio for brands including Corona Light, Kleenex, Comcast and Chevrolet.

Valero rises from the previously held role of associate creative director at Eleven, where he worked on accounts like Virgin America, Adidas, TaylorMade and Dignity Health.  Prior to joining Eleven, Valero was associate creative director at Evolution Bureau, where he worked with clients Chivas Regal, Intel, NFL, and Sunglass Hut. Valero has worked extensively in Europe and the US, and his creative has been recognized at numerous awards shows including Cannes Lions, Clio Awards and Eurobest.

Wakeman leaves the role of sr. brand designer, which he held when earning an International Young Gun for his digital and social work with Virgin America. Since then, he has been integral in shaping campaigns for Adidas, Apple, AAA, Facebook, Dignity Health, TaylorMade, ARIA and the Oakley account. Prior to joining Eleven, Wakeman led design and branding experiences for a range of companies including The North Face, Fisher-Price, Reef, Target and Oracle. 

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