• Friday, Apr. 10, 2015
Betsy Decker joins Translation as executive creative director
Betsy Decker

Translation has expanded its leadership roster with the addition of executive creative director Betsy Decker whose work over the years has earned honors at the One Show, Art Directors Club, ANDYs, and Epica Awards. At Translation, she will partner with CCO John Norman in the oversight of the agency’s creative output.

Decker’s creative exploits span such brands as Nike, adidas, Coca-Cola, and Heineken. She signed on with Translation as ECD following a successful stint as a freelance creative on the agency’s “I’MPERFECT” campaign for American Eagle Outfitters.

Prior to joining Translation, Decker served as an ECD for global creative services firm Sid Lee, playing a key role in the launch of its NYC office. From 2007 to 2010, Decker acted as an associate creative director and copywriter at Wieden + Kennedy Amsterdam, where she first worked with Translation’s Norman. Before joining W+K Amsterdam, she spent time at 72andSunny—where she launched the popular DC Girls brand—and at TBWA\Chiat\Day.

  • Thursday, Apr. 9, 2015
Kristin Gerhart upped to editor at Cutters
Kristin Gerhart

Cutters has promoted Kristin Gerhart to editor. The announcement was made by executive producer Megan Dahlman and executive producer/partner Craig Duncan.

Gerhart landed with Cutters in Chicago soon after earning her B.A. from Columbia College Chicago in 2008.  Beginning as an assistant editor honing her craft alongside the company’s highly regarded editors, she relocated to California in 2012. “She has been cutting for the last year with clients,” noted Dahlman, “so we decided it was time to make it official.”

In the commercial realm, Gerhart has edited campaigns for BCBG, CVS Health, Esurance, Jack In The Box, Kellogg’s, and Toyota, among many others.  According to Duncan, not only is she actively sought-after for projects happening all across America, she is also largely responsible for earning many ongoing assignments related to network television upfront presentations.

Currently busy preparing presentations for dozens of new network dramas and comedies for ABC Television, Gerhart said, “I honestly love working on a wide variety of projects: documentary-style, montage, drama and comedy.  For me, I just love to tell a story in the best way possible.  I’ve edited commercials and films that are everything from comedy to crime dramas and even sci-fi.”

Following her interests, she has recently edited director Anthony Vietro’s narrative feature film “Collusions,” which is set to debut later this year, as well as director Raphael Rogers’ dramatic short “Revelations: The Fall” and the half-hour documentary “The Chain” from director Scott Weintrob.

“The Chain is about altruistic kidney donors starting off a chain reaction by paying it forward,” Gerhart continued. “I engulfed myself in that project for several months as I pieced it together from over 50 hours of footage.  After screening at the American Documentary Film Festival and elsewhere, many donations were made to UCLA and the National Kidney Registry because of it.  There’s something really fun in the challenge of being handed a project with 30-50 hours of footage and no script and turning it into something beautiful with a powerful message.”

At Cutters LA, Gerhart joins staff editors Chris Hafner, Barnett Kiel, Jacob Kuehl and Adam Parker, each of whom is available for projects anywhere through any of Cutters’ facilities.

  • Wednesday, Apr. 8, 2015
Synthetic Pictures hires Stephanie Seligman Balint as East Coast EP
Stephanie Seligman Balint

Stephanie Seligman Balint has been named the new East Coast Executive Producer at Synthetic Pictures. Balint joins Synthetic’s management team led by founding director Justin Corsbie and West Coast and Austin, Texas EP Allison Smith.

Most recently Balint was EP at design and animation company Scout. Now back in live-action, she will work closely with Synthetic’s diverse roster of directors. Balint got her start on the agency side as a producer before making the leap to the production company side, taking the role of head of production at Chelsea Pictures.

She then launched the New York office for A Band Apart, where she worked closely with feature directors as they transitioned to commercials, including Steve Buscemi and Tim Burton.

Balint also brings to Synthetic extensive experience in international production, the result of years working with Palma Pictures in Spain. Recognition for Balint’s work includes a Gold Lion for her work for Staples while with Industrial Artists.

“Justin [Corsbie] and I both have a long history with New York City, and we felt that we needed someone who was a natural extension of us to help expand our presence there,” noted Smith. “Stephanie fits the bill and brings such a vast level of connections and expertise to the table.

Active in commercials, branded content and filmed entertainment, Synthetic Pictures maintains offices in L.A., Austin and New York City.

  • Wednesday, Apr. 8, 2015
Company 3 Adds Exec Producer Ashley McKim
Ashley McKim
SANTA MONICA, Calif. -- 

Ashley McKim has joined Company 3 as executive producer. Based in Santa Monica, McKim will report to Bill Romeo, chief marketing officer, as she builds and expands the company’s commercial finishing business in the Southern California market.

McKim comes to Company 3 from a successful tenure at Cutters, where she worked with award-winning editors, building agency relationships; led marketing and sales initiatives, and developed new business opportunities for the global editorial house as well as its partner companies.

Prior to Cutters, McKim held a similar role at Hybrid Edit and served as EP and head of sales at Beef Films and Chop House Post, where, as partner, she finely honed her entrepreneurial abilities. McKim comes from a background of advertising, marketing and media relations.

  • Wednesday, Apr. 8, 2015
Director Justin Leibow joins Humble and sister shop Postal
Justin Leibow

Director Justin Leibow has joined integrated content studio Humble for commercial representation in the U.S. Leibow will also come aboard the directorial roster of Humble’s new sister shop, Postal, which specializes in effects- and design-heavy projects. Known equally for his talents across live-action filmmaking and motion graphics, Leibow is a custom fit for both rosters.

Leibow’s directing credits span such brands as Coca-Cola, Visa, Toyota, Gap, Target, and Sprint. He also recently wrote and directed live action short films J. Arthur and Exquisite, which toured a range of U.S. film festivals. Other recent directing projects include a 10-spot global campaign for PayPal, Super Bowl spot “Lucky Chuck” for GolfNow, and the main title sequence for NBC’s About a Boy. Leibow joins Humble and Postal from Wild Plum. Prior to that he developed a high-profile reputation in design from his eight years as executive creative director at Superfad, which he co-founded in 2005.

  • Monday, Apr. 6, 2015
Sharre Jacoby joins Buster as executive producer
Sharre Jacoby

Film and TV marketing veteran Sharre Jacoby has been named executive producer of Buster, the animation and design studio of Los Angeles-based Stun Creative. She will report directly to Michael Vamosy, Stun’s chief creative officer. Jacoby will oversee all aspects of production at Buster, and take an active role in new business development.

Prior to joining Buster, Jacoby was executive producer/head of operations at Pembrook Productions, a design and marketing agency with clients including HBO, BET, Discovery, OWN, ITV and Lifetime. Before that, she was sr. producer, and then head of production at New Wave Entertainment where she worked for over a decade producing film main titles and broadcast design for clients such as HBO, MTV, Discovery Channel, BET and Bravo. She began her career working as a postproduction supervisor/post producer on films including Terry Gilliam’s “The Fisher King” and Robert Duvall’s “The Apostle.” She has been honored with PromaxBDA Gold for Discovery’s “Shark Week,” a Create Award for HBO’s “Sports of the 20th Century” main title design, and an Emmy nomination for “On the Record with Bob Costas.”

  • Monday, Apr. 6, 2015
Tim Hamilton joins 2C as sr. VP, development
Tim Hamilton

2C Creative & Content has hired Tim Hamilton as sr. VP, development. The production company that helped launch Hamilton’s development career has brought him back onboard as it celebrates its 10th anniversary with an eye toward expanding its unscripted slate. Hamilton brings a credit list that includes creating and producing series for VH1, A+E, TLC, UP, Animal Planet, Destination America and Travel Channel.

“With his background in our sweet spot, Tim is the natural choice to champion the expansion of 2C’s development slate as we head into our next decade,” said Chris Sloan, founder and chief creative officer of 2C, which is represented by William Morris Endeavor Entertainment. Carla Kayufman Sloan is 2C’s co-founder.

Hamilton first met the Sloans while he and Carla were producing series for Telepictures in Los Angeles. A few months later, Chris and Carla Sloan launched 2C Media in Miami, asked Hamilton to join them and gave him his first opportunity to executive produce and run a series. He produced “Project: Freshman,” “Be a Red Star” and the “My Network Premiere Special” before taking an opportunity to continue his development career in L.A.

“It is such a wonderful and rare opportunity to rejoin the company that helped launch my career over a decade ago,” said Hamilton. “I’m excited to work with Chris and Carla in not only building on 2C’s strong development slate, but also helping to bring their efforts to new heights.”

Most recently, Hamilton served as VP of development at Tremendous! Entertainment in Los Angeles where he launched the West Coast development and production office, while overseeing the company’s new slate of domestic and international television projects. He created and executive produced “Ghost Asylum” for Destination America, “Angels Among Us” for TLC, “Off Pitch” for VH1, “Ghostland, Tennessee” for Animal Planet, “Family Addition with Leigh Anne Tuohy” for UP, and “Bama State Style” for A+E.  Prior to joining Tremendous, Hamilton was part of the development team at 495 Productions.

He is a member of the Producers Guild of America and the Academy of Television Arts and Sciences and has been honored with multiple Telly Awards and a Webby Award nomination for his work as executive producer of 2C’s “Project: Freshman.”

Over the past 10 years, 2C has created and produced such original series and specials as “Growing Up Gator” (GAC), “Florida Untamed” (Animal Planet), “Airport 24/7: Miami” (Travel Channel) and “Swamp Wars” (Animal Planet).

  • Friday, Apr. 3, 2015
Beth Pasciucco joins Havas Worldwide
Beth Pasciucco

Havas Worldwide has appointed Beth Pasciucco to serve as managing director, global financial services practice leader, and global client lead. Pasciucco will focus on developing innovative growth strategies, acquisition marketing, and brand and customer experiences across the financial sector and beyond, and will also have responsibility for key client relationships. Based out of the network’s New York headquarters, Pasciucco will report to Havas Creative Group and Havas Worldwide CEO Andrew Benett.

Pasciucco’s appointment reflects Havas’ commitment to providing clients with top-notch, diverse talent to meet the ever-changing world of marketing. Her hire is part of Havas’s strategy to create best-in-class practice areas focused on developing innovation, best practices, and thought leadership.

“Our goal is to help our clients grow their businesses into the future, and we are always looking at new ways to do that. Beth’s excellent track record in building brands in complex categories—including the financial sector—and her expertise in helping brands cultivate customer relationships, will be of great benefit to our clients,” Benett said.

Prior to joining Havas, Pasciucco was managing director and head of brand management and customer experience at AXA. Her previous experience includes serving as chief marketing officer, global wealth management group at Morgan Stanley and as a managing director, director of institutional marketing at Putnam Investments. She was named a worldwide partner and the director of global marketing for a division of Mercer Consulting, and also held the most senior marketing position at Fidelity Investments for Fidelity Personal Investments, managing the brand and retail promotion to individual investors.

“The move to Havas represents not just the next step in my career, but also a homecoming,” said Pasciucco, who began her career on the ad agency side of the business at Arnold Worldwide, a Havas Creative Group agency. “Havas looks very different now, with its bold ambition to create the most integrated client offering available anywhere.”

Pasciucco holds a BA in English from College of the Holy Cross and is a member of the Board of Trustees for Next Step Foundation, Cambridge, MA. 

  • Thursday, Apr. 2, 2015
Professor Andreas Hykade becomes director of the Institute of Animation
Andreas Hykade

Filmmaker Andreas Hykade took office yesterday as the new director of the Institute of Animation, Visual Effects and Digital Postproduction at the Filmakademie Baden-Wuerttemberg in Ludwigsburg. Previously the professor had worked at the Institute as sr. lecturer of animation.

Hykade studied at the Academy of Arts in Stuttgart from 1989 to 1990 and subsequently at the Filmakademie Baden-Wuerttemberg from 1992 to 1995, as one of the Filmakademie’s first graduates in “Animation/Digital Art Work.” Hykade has been working as a freelance director of animated films since 1992, realizing projects for children as well as adults. His work includes award-winning short films such as “We lived in Grass” (1995), “Ring of Fire” (2000), “Love & Theft” (2010) and, most recently, “Nuggets” (2015). Also, Hykade has carried out popular German TV-productions, including “Tom and the Slice of Bread with Strawberry Jam & Honey” (2004-2012), as well as interactive projects. His artistic output has been honored with numerous retrospectives, including a show at the Museum of Modern Art in New York City in 2007.

Since 2002, Hykade has been teaching at the Filmakademie Baden-Wuerttemberg. Furthermore, he has worked as a lecturer at the renowned Art University Kassel (2005-2010) and as a visiting professor at a number of international schools, among them Harvard University (2008), Shenkar College Tell Aviv (2010) and Royal College of Arts London (2001-’02). In 2011, Hykade became sr. lecturer for Animated Film at the Filmakademie Baden-Wuerttemberg and the head of the subject area Animation at the Institute of Animation. The 46-year-old succeeds professor Thomas Haegele as Institute director. Haegele led the Institute of Animation since its foundation in 2002 and retired in December 2014.

  • Thursday, Apr. 2, 2015
Derek Macleod-Veilleux named EP at Framestore NY
Derek Macleod-Veilleux

Oscar-winning visual effects and creative content studio Framestore has tapped Derek Macleod-Veilleux as executive producer in New York. Macleod-Veilleux’s focus will be on sales, account management and strategic development, while also working closely with the production teams, offering pipeline support across all projects.  He will work collaboratively with Luis Ribeiro, who joined Framestore in December as EP with a focus on business development for VFX, digital/VR and design; Sarah Hiddlestone, head of VFX production, integrated advertising; and James Razzall, who was promoted last year to the North American sales umbrella-role of sr. EP, based out of Los Angeles. Macleod-Veilleux will report directly to Jon Collins, president of integrated advertising, worldwide, and Jonathan Shipman, head of integrated production.

The hire comes at a time of steady growth across Framestore’s commercials division in the U.S. The company recently increased its leadership team headcount--in addition to the hire of Ribeiro, other recent additions from the past few months have included Jennifer Siegel and John Duffin as EPS of Framestore Pictures, a live action production company under the Framestore umbrella, in New York and Los Angeles.

“Dez initially began working with us on a freelance basis, but we quickly saw that his rich background and diverse experience with stellar brands and directors would make him a major asset full time,” said Collins.

Macleod-Veilleux started his career in Sydney, Australia, at visual effects companies Cutting Edge and Oscar-winning Animal Logic. When he came to the U.S. he worked as an EP at The Mill NY, where he worked with directors such as Nicolai Fuglsig, Rupert Saunders, and Filip Engstrom; and brands such as AT&T, Coca-Cola, Pepsi, Mercedes, Maybelline and Ford. Macleod-Veilleux was most recently head of production at MPC, where he was instrumental in building out their New York and Mexico City Offices. He was also the EP on their award winning Dell “Thomas” spot and Dish’s “Hopper” campaign working with directors such as Raf Wathion, Björn Rühmann, Noam Murro, Renny Maslow and The Guard Bros.

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