• Thursday, Sep. 10, 2020
David&Goliath appoints Tiffany Persons as director of empathy
Tiffany Persons
LOS ANGELES -- 

David Angelo, founder and chairman of integrated creative agency David&Goliath (D&G), has appointed Tiffany Persons as director of empathy, a title created to encompass her unique experience and qualifications as a compassionate leader, humanitarian and highly-respected and recognized communicator. Reporting to Angelo and to D&G’s President, Yumi Prentice, Persons’ primary responsibilities will include the recruitment of underrepresented talent and roll-out of company-wide workshops to unlock empathy, activate compassion and cultivate depth as storytellers. 

Persons’ new role follows Angelo’s call to agency leaders urging them to take action by confronting the issues of systemic racism in the ad industry. As a casting industry and non-profit veteran, and most importantly, as a Black woman, Persons will be essential in accelerating recruiting efforts to increase Black talent at every level, and in further enriching an environment that breathes recognition, growth and retention of D&G’s existing Black, Indigenous, and People of Color (BIPOC) employees. Her workshops to unlock empathy and empower inclusivity are aimed to inspire a shift in conversation by raising up the voices of those who have been previously unheard. 

Persons said, “Humanity is undergoing a radical transformation and D&G is making bold steps to transform its agency in response.  It is only with empathy and impactful storytelling that the voices and valuable perspectives of all people can be heard. This is about shifting the conversation in media by shifting the people who sit at the table. Aligning the values of the agency with the culture to create inspiring content and stories that impact the world.”

Angelo related, “D&G’s culture of brave has been the cornerstone of our agency for more than 20 years. It’s the foundation of who we are and what we stand for. And over the years, we’ve unwaveringly marched to the beat of our truth, with purpose as our north star, inspiring people, brands, and organizations to bravely overcome any challenge and step into their greatest potential. It’s from this truth that in 2017, we created the position of director of philanthropy so that we could expand our agency’s philanthropic and purpose-driven initiatives. Given the immense challenges of today, from world health to systemic racism to issues around diversity, equity and inclusion, it seemed a natural evolution of our culture to create a new role, one that not only aligns with our truth, but most importantly is dedicated to creating sustainable, impactful change, from the inside of our agency out, through the lens of empathy.” 

Owner of Tiffany Casting Company (TCC) for the past 12 years, Persons has provided commercial casting for brands such as American Express, Google, AT&T, Nike, Apple, IBM, Facebook, Disneyland, and Starbucks among many others. She is also the Founder of Shine On Sierra Leone, a non-profit organization which is dedicated to providing innovative education, healthcare, spiritual and financial support that is essential to the wellbeing of the children of Kono, Sierra Leone. She also founded Muddy Lotus Primary School, the first sustainable schoolhouse built in Sierra Leone using a unique method called Earthbag building.

In 2009, Persons received the  “Woman of the World” Honor by the United Nations, as well the 2017 Eckhart Witzigmann (Chef of the Century) “Creative Responsibility” Award for the innovative Bone Soup Project, the 2011 Sustainability Award at the BMW “Women Pay-It-4ward So We All Can Rise” Awards, and the Rev. Martin Luther King, Jr. Lecture in Social Justice Award by the University of Pennsylvania Center for African Studies in 2015 all for her work with Shine On Sierra Leone. 

Persons has also received several accolades throughout her career at TCC including Cannes Lions awards for her work with agencies such as McCann on Microsoft and March for Our Lives projects.

  • Thursday, Sep. 10, 2020
Zoe Mitchell named marketing & growth director at VaynerMedia London
Zoe Mitchell
LONDON -- 

Zoe Mitchell will be joining VaynerMedia London as its first ever marketing and growth director. Mitchell joins from Wieden+Kennedy London, where she was new business director for over two years. She will report to VaynerMedia London’s managing director, Sarah Baumann.

Mitchell’s appointment is the latest in a string of senior hires at VaynerMedia London as it continues to add to its management team. Baumann joined as MD in June 2019 and has since appointed Becky McOwen Banks in March as executive creative director and Chris Yew as director of project management in August.  

During this time, the agency has grown its client list and garnered attention with new, integrated work across UNICEF, WeWork, NatWest Group, Shell, 7UP, Avon and Natura & Co.

Prior to Wieden+Kennedy, Mitchell spent time at LIDA/M&C Saatchi, Pablo and the IPA, where she is now a member of the trade body’s New Business & Marketing Group.

  • Monday, Sep. 7, 2020
Luissandro Del Gobbo named CCO of Havas in Italy
Luissandro del Gobbo
MILAN -- 

Luissandro Del Gobbo has been appointed chief creative officer of Havas in Italy. He will be in charge of managing the creative department, which comprises over 80 talents based in the two head offices in Milan and Rome.

During his 20-year career, Del Gobbo has worked in Europe and America for some of the most renowned and iconic global brands. He most recently served as global executive creative director for Heineken at Publicis. Previously he was partner, group creative director at Ogilvy Chicago, with clients from the Unilever and SC Johnson portfolios.

He has won more than 100 awards at the world’s major advertising festivals, picking up 24 Cannes Lions (including a Grand Prix for Copywriting), a Grand Clio, a Yellow Pencil at the D&AD and five golds at the One Show. 
 
“Luissandro is an extraordinary creative and a person of great culture and sound principles; over the years, he has successfully proved that he can lead complex organizations and manage international clients on a global scale,” said CEO Manfredi Calabro who leads Havas Milan.

Stéphane Xiberras, head of the Havas Global Creative Council and CCO and president of BETC, added: “Luissandro’s decision to join our Italian agency is extremely good news for the entire network; his talent and expertise will help our group reach new levels of creative excellence and strengthen Havas’ global positioning based on meaningfulness, in order to provide strong business solutions for our clients through the power of creativity.”

“I am thrilled to become part of Italy’s biggest agency and team up with Manfredi to lead it into the future with even more resolution. Stephane and the whole network’s belief in the central role of ideas and their immense transformative power played a crucial role in my decision; it’s definitely the right move at this point in my career,” said Del Gobbo.

  • Friday, Sep. 4, 2020
Editor Dan de Winter joins Work roster
Dan de Winter
NEW YORK -- 

Work Editorial has added Dan de Winter to its roster. The editor is based in New York and represented by Work Editorial globally

Growing up in Amsterdam, de Winter always had a love for the moving image and was drawn to the U.S., so in 2006 he enrolled at the Academy of Arts in San Francisco where he studied motion graphics and went on to major in cinematography. After college he stayed on in S.F. where he found work at the agency Cutwater as an assistant editor. After three years of cutting there, he moved to New York. Having been inspired by the work of editor Angus Wall, he joined Rock Paper Scissors (RPS) as an assistant to Biff Butler, who he is now reunited with at Work; de Winter was promoted to editor at RPS in 2013.

“Editing really is the part of the process I was most drawn to, bringing a story to life with whatever footage you have. The building blocks are all in front of you, it’s a matter of digging till you find that hidden gem,” said de Winter who’s always had a love for the advertising process too, observing that “the amount of great individual projects is just fantastic, each offering up so many different challenges and working together with directors and creatives to the final part of the journey”.

Work founding partner Jane Dilworth said, “Dan is a truly wonderful editor with exactly the same mindset as us at Work. It feels great to find another kindred spirit. Dan couldn’t have joined at a wonkier time but even so he’s already working away, it’s great!”

Among de Winter’s frequent collaborators are talented directors like Savanah Leaf, Ryan Staake and Bon Duke as well as agencies including W+K, 72andSunny, Droga5, and BBDO. For 72andSunny, de Winter’s breakout spot was for Samsung featuring LeBron James and directed by Andreas Nilsson of Biscuit Filmworks.

Like all of Work’s editors de Winter is drawn to the craft and was especially inspired by Rich Orrick’s “Three Little Pigs” spot for The Guardian, directed by Ringan Ledwidge. “I love that spot and could see the work and thought that went into creating that in the edit; to be in the creative hub of Work amongst so many great editors inspires me,” said de Winter.

  • Tuesday, Sep. 1, 2020
VMLY&R promotes Myron King to chief integration officer, launches Transformation Initiative
Myron King
NEW YORK -- 

VMLY&R has promoted Myron King to chief integration officer, a role in which he will lead organizational design and cultural integration strategy for North American clients. He joins VMLY&R’s executive leadership team and will report to global chief experience officer Jeff Geheb.

King will oversee the strategic integration of core agency capabilities for new and existing clients across North America. This includes focusing on Black, Indigenous and People of Color (BIPOC) corporate integration; consulting on marketplace diversity; and developing inclusive policies, practices, and protocols for business evolution. 

In addition, the chief integration officer serves as a strategic partner for the agency’s new cross-departmental Transformation Initiative. VMLY&R’s Transformation Initiative aims to implement integration efforts that combat systemic racism across all areas of the business, both client-facing and internal. The initiative will also support ongoing diversity, equity and inclusion strategies that drive measurable progress and substantive and lasting change for BIPOC employees and VMLY&R employees at large.

King’s appointment comes at the apex of a broad industry awakening on the convergence of technological advancements and the urgency of racial equity in the workplace and beyond.

“Our agency is dedicated to improving what it means to be a diverse, inclusive, and valuable partner today, and 100 years from now,” Geheb said. “To that end, we need leaders who bring expertise and perspective in how we harness creativity, technology, and culture. Myron is the very embodiment of forward-thinking leadership, and his broad experience will be a winning combination to better serve our clients and our agency’s ambitions.”

King is a veteran of the VMLY&R network, having spent nearly 15 years with the agency. He served most recently as managing director of VMLY&R’s advisory practice, where he led digital transformation efforts. Since joining the agency in 2006, King has played a vital role in helping clients navigate disruption by crafting connected and memorable brand and customer experiences for clients like Bayer, Coca-Cola, ConocoPhillips, Dell, Electrolux, Ford Motor Company, Honeywell, Kellogg, SAP, Sherwin-Williams, and Sprint.

“VMLY&R is like family to me,” King said. “Over the years I’ve watched us grow from 400 employees to over 7,000. We’ve consistently adapted and evolved to deliver some of the top creative, digital, and consumer-centric marketing solutions in the world. In the process, we’ve sustained a culture of togetherness and excellence. I’m excited to amplify our organizational design and cultural integration efforts with clients to help make VMLY&R the most diverse, inclusive, and creative agency in the world.”

King is highly active in the development of VMLY&R’s culture and employee experience. He is a founding member of the VMLY&R Diversity, Equity and Inclusion (DEI) Committee; a Mentor Captain; and an executive sponsor for BIPOC employee resource groups. He earned dual bachelor’s degrees in political science and communication studies from the University of Missouri before completing a master’s degree in public policy analysis from the University of Rochester.

  • Tuesday, Aug. 25, 2020
Eric Alexander-Hughes joins editorial roster at The Den
Eric Alexander-Hughes
LOS ANGELES -- 

Editor Eric Alexander-Hughes has joined The Den--the recently formed independent boutique shop founded by editor Christjan Jordan and EP Mary Ellen Duggan--for commercials, music videos, documentaries and web and TV content.

While studying at San Francisco State University, Alexander-Hughes started his editing career at ad agency Pereira O’Dell. He continued to hone his skills freelancing at top editorial houses in Los Angeles. Alexander-Hughes spent the last three years with Final Cut Editorial, where he edited  Spotify’s “Black History Is Happening Now” campaign featuring Pharrell Williams and the Doritos 2019 Super Bowl spot “Boy Band” featuring Chance the Rapper and The Backstreet Boys, 
 
Additional work by Alexander-Hughes includes editing the hit HBO documentary miniseries The Defiant Ones and dozens of music videos for J. Cole, Selena Gomez, Justin Bieber, Travis Scott, Diddy and Pharell, among others. 

“I think of editing as a marriage between two elements--classical and jazz,” said Alexander-Hughes. “The first is exact and cerebral, while the second is more free-style and rooted in a gut-feeling. I like to mix the two in my work--adapting to the individual needs of the client and project.”  

  • Monday, Aug. 24, 2020
Jenny Luong returns to Zulu Alpha Kilo as associate creative director
Jenny Luong
TORONTO -- 

Zulu Alpha Kilo has added Jenny Luong as its newest associate creative director to partner with recent hire, Nick Asik. This is Luong’s return and reunion at Zulu where she was previously partnered with Asik in the early 2010s. In their previous time together at the agency, they worked on award-winning campaigns like Coca-Cola’s Arctic Home and Corona Day of the Dead. 

After leaving Zulu in 2014, she worked at john st. for four years and helped Presidents Choice win Strategy’s Brand of the Year in 2016. Luong has been internationally recognized by D&AD, Cannes and Webbys for her work on Miami Ad School and the anti-bullying campaign, Kids Read Mean Tweets.

In 2018, she taught at Miami Ad School and then moved south of the border to DDB Chicago, working on iconic American brands like MARS Wrigley, MillerCoors, State Farm, Jeep and Capital One. During her time in Chicago, she was also part of the 2019 London International Awards Creative LIAsions program and was on the 2020 One Club Young Ones jury.

Luong returned to Toronto in March 2020. The fact that she moved back just prior to the global pandemic was a fortunate coincidence. “I really missed the Canadian way of working. I wanted to go back to an agency where the creative process is scrappier and there’s more of a maker mentality. My early career was spent at Zulu, so it felt like a homecoming.”

Before joining full-time at Zulu, she freelanced and helped create the Advertising & Design Club of Canada All-nighter campaign, a 24-hour webathon to save the ADCC.

  • Friday, Aug. 21, 2020
Longtime Amazon executive Jeff Wilke to retire next year
This June 2019 photo shows Jeff Wilke at an Amazon conference in Las Vegas. Amazon says executive Wilke, who oversees the company’s retail business, will retire early in 2021. He will be replaced by Dave Clark, who runs Amazon's warehouses and delivery network. Wilke has been at Amazon for more than two decades. (AP Photo/Joseph Pisani)
NEW YORK (AP) -- 

Amazon's retail chief Jeff Wilke, who helped the company transform itself from an online bookstore into a global colossus, is retiring early next year. 

Wilke, 53, has been with Amazon for more than two decades and was regarded as a potential successor to founder and CEO Jeff Bezos. His responsibilities grew along with the company, running not just Amazon.com, but the Whole Foods grocery chain and its physical book stores. 

Wilke is often referred to within Amazon as "The other Jeff" to differentiate him from Bezos. The two have worked closely together since Wilke joined the company in 1999, four years after Amazon.com started selling books online.

He will be replaced by Dave Clark, who runs Amazon's warehouses and delivery network, the Seattle-based company said Friday. Clark, who also joined the company in 1999, has sped up delivery times by expanding Amazon's fleet of vans and jets, allowing it to relying less on UPS and the postal service. 

Amazon's growing power, however, has brought increased scrutiny from lawmakers in the U.S. and abroad. Last month, Bezos was questioned by Congress about how the company treats its third-party sellers, who list and sell goods on Amazon.com. Bezos told Congress that he couldn't guarantee that employees weren't looking at seller data to create competing products, an allegation that the company and its executives had previously denied.

Last year, at an Amazon conference Las Vegas, Wilke said he welcomed the scrutiny. 

"I think that substantial entities in the economy deserve scrutiny,'" Wilke said at the time. "Our job is to build the kind of company that passes that scrutiny."

In an email to staff Friday, Wilke said that he doesn't have another job lined up.

"So why leave? It's just time," he wrote in the email. "Time for me to take time to explore personal interests that have taken a back seat for over two decades."

Wilke said he will focus on running the company through the holiday season, which is shaping up to be the busiest one yet for Amazon. Sales have skyrocketed as online sales boom during the pandemic. 

"He is simply one of those people without whom Amazon would be completely unrecognizable," Bezos wrote in a memo to staff. "Thank you, Jeff, for your contributions and your friendship."

  • Thursday, Aug. 20, 2020
Threaded Pictures signs director Chad Ostrom for regional representation
Chad Ostrom
DALLAS -- 

Threaded Pictures has signed director Chad Ostrom for commercial and branded content representation in Texas, Oklahoma and Louisiana. Ostrom, who recently moved to Dallas, remains affiliated with his NY production company, Penelope. 

Known for his visual storytelling and lifestyle work, Ostrom has fostered relationships with agencies big and small to help create high-profile campaigns for Mercedes-Benz, Tom Ford, Bristol Myers Squibb, GE and Spotify.  

A Manhattan, Kansas native, Ostrom exhibited a passion for film that led him from a BA in Film at the University of Kansas to a short stint out West at ICM and ultimately back across country to a much larger version of Manhattan on the East Coast. Through bartending by night and PA’ing by day, he quickly worked his way up to assisting the documentary/fashion/beauty director Douglas Keeve. This early industrial and branded content work on GQ, Vogue and other fashion brands taught Ostrom the importance of lighting, attention to detail, and other critical cinema etiquette that he carries with him into every project he tackles today.

Ostrom’s experience extends beyond the directing chair, having launched his own production company, the aforementioned Penelope, while in NYC. Pairing his well-rounded understanding of the business with his innate sense of creativity, he developed strong working relationships with agencies such as Publicis, VMLY&R, R/GA, Laird + Partners, The Richards Group and Saatchi & Saatchi.

“I like to build companies and be a part of something, so joining Threaded Pictures with our move to Dallas gives me a strong foundation to build upon,” says Ostrom. “Having a fellow NYC transplant in Brian (Hwang, Threaded EP) at the helm, who’s smart yet easy to talk to, goes a long way and it’s amazing to have strong post-partners like Republic Editorial and Infinite Fiction, so I can focus my energy on the actual production and rely on those guys to take it past the finish line.”

Ostrom joins Threaded Pictures’ roster of directors that includes TG Herrington, April Kirby, Ben Tedesco, Two Headed Boy and Taylor Washington. 

  • Tuesday, Aug. 18, 2020
Editor Edward Line goes into EXILE
Edward Line
SANTA MONICA, Calif. -- 

Editor Edward Line has joined EXILE, a boutique house which maintains offices in NYC and Santa Monica. He brings to EXILE more than a decade of experience in commercial, music video and narrative editing. Line was previously repped by Cartel.

Line has been sought out by creatives from agencies such as Wieden+Kennedy, Droga5 and Goodby Silverstein & Partners and crafted work for brands including Ancestry, EA Sports, Booking.com, Covergirl, and Guinness. He has collaborated with award-winning directors including Traktor, Paul Hunter and Matt Lambert and has longstanding relationships with production houses PRETTYBIRD, Stink, Pulse and Caviar.  In addition to his commercial work he’s edited music videos for high-profile artists including Usher, Sia and Ed Sheeran. Line’s short films have collected prizes at international film festivals, been shortlisted for an Academy Award and nominated for a BAFTA.

Born to British and Malaysian parents and having traveled extensively, Line has an innate appreciation of music, film and cuisine from around the world. He’s also a proud member of the LGBTQ community and offers a truly unique and multicultural perspective to his craft. 

In addition to top-level editorial talent, EXILE offers Flame, After Effects and visual effects in house on both coasts.

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