Monday, June 25, 2018

People on the Move

  • Monday, Jun. 25, 2018
Daniel Liss promoted to ECD at Fake Love
Daniel Liss

Fake Love, a Brooklyn-based, full-service experience company, has promoted sr. creative director Daniel Liss to executive creative director. As sr. CD, filmmaker and technologist, Liss has spent the last year at Fake Love crafting compelling new experiences for clients such as Bell Labs, Equinox and more. In his new role, Liss will report directly to co-Founder and CCO Layne Braunstein and will manage the Fake Love Creative Development team, overseeing the creative teams and everything they produce. 

Liss holds a B.A. in Cinema Studies from SUNY Binghamton and an M.P.S from NYU’s Interactive Telecommunications Program, where he returned to teach after graduation. Prior to joining Fake Love in 2017, Liss was VP/creative director at Arnold Worldwide, bringing innovative technology-based storytelling solutions across the agency’s client roster. He also spent three years before Arnold Worldwide as creative director at New York-based media design firm Local Projects where he served as lead creative on engagements for BMW Guggenheim Lab, New York Botanical Garden, and Google Creative Lab. During this time, Liss was able to help LP win the National Design Award. 

Fake Love creates multi-sensory, holistic branded experiences for its clients, driven by emergent new media, data and design. The Fake Love artisans strategize, imagine and craft ambitious projects from front to back that are innovative and often scalable, for real life or virtual environments. Most recently, Fake Love partnered with its parent company, The New York Times, and BMW to produce an immersive augmented reality (AR) experience on the David Bowie’s Visual Legacy project (BMW is an official sponsor of “David Bowie is”—the first AR experience from an advertiser to live inside the NYT app for Android.)

  • Monday, Jun. 25, 2018
Benji Vega joins Creative Energy as chief creative officer
Benji Vega

Benji Vega has been named chief creative officer at Creative Energy, an agency which operates offices in Johnson City, Tenn., and Asheville, NC. Vega comes over from The Richards Group in Dallas where he spent nearly 10 years, most recently as group creative head for the agency’s affiliate, PYRO. His credits include campaigns for restaurant and hospitality clients, financial, automotive, tourism, retailer and lifestyle brands.

Tony Treadway, president of Creative Energy, said that Vega will “oversee all of our creative executions and support an aggressive new business effort within our core vertical markets. He will also oversee our integrated approach (traditional through digital/social) to existing accounts, including Hispanic marketing efforts.”

As a managing partner, Vega founded a national Hispanic agency, iNSPIRE!, for Leo Burnett and served as creative director for Ornelas & Associates, a Dallas-based Hispanic firm for brands as diverse as Nissan and Budweiser.

  • Friday, Jun. 22, 2018
McCann London hires ECD Ross Neil, adds and promotes others
Ross Neil

McCann London has bolstered its creative team with a raft of new hires and a promotion. Ross Neil comes aboard as executive creative director. He previously served as ECD at WCRS. Neil will be working alongside McCann London’s CCOs Rob Doubal and Laurence Thomson.

Creative duo Ran Stallard and Jenna Morrissey are joining the team from Ogilvy. Stallard was an art director at Ogilvy where she worked on ads for the likes of Vodafone, Bulmers and Greenpeace. Copywriter Morrissey has lent her creative skills to campaigns for Volvo, Cannes Young Lions and Panadol.

McCann London has also added Jessica Hayes as head of talent. She had been at Google Ventures’ business.

And Lisa Carrana has been promoted to deputy head of art at McCann London. 

  • Friday, Jun. 22, 2018
Sam Fischer named VP/EP at CRASH+SUES
Sam Fischer

CRASH+SUES has brought Sam Fischer aboard as its new VP/executive producer.

With more than 20 years in the media industry as director, cinematographer, creative lead and EP, Fischer has national production experience that includes projects with DreamWorks, HBO, PBS, Disney, Food Network and more. He is a proven creative leader with a track record for creating and implementing top-quality studio and location productions that deliver on objectives and elevate brands.

“I am proud and honored to join this mainstay of the production industry in the Midwest,” said Fischer. “The core values of CRASH+SUES align with mine, and the team is incredibly talented and dedicated to excellence.”

  • Wednesday, Jun. 20, 2018
Nice Shoes brings editor Rami D’Aguiar to North America
Rami D’Aguiar

Editor Rami D’Aguiar has signed with Nice Shoes, augmenting a growing roster of creative directors, editors, VFX artists, and colorists. D’Aguiar has collaborated with agencies and top directors from all over the globe, cutting campaigns for brands such as Mitsubishi, Pepsi, Fiat, and Heineken. 

D’Aguiar’s work often takes brands through cinematic scenarios, which is especially true in the editor’s repeat collaborations with agency Africa and director Vellas for Mitsubishi, including a battle where warriors from throughout the ages attempt to thwart a Mitsubishi L200 Triton; an astronaut who mistakes an Outlander for a space shuttle; and a post-apocalyptic survivor who comfortably ambles through a hellish landscape in his car to find the best burger in town.

D’Aguiar comes to Nice Shoes through the efforts of the studio’s executive producer, development, TJ Sponzo, who has had a focus on curating talent from around the globe.

D’Aguiar has collaborated with agencies such as 72 & Sunny, BBDO Mexico, DDB Paris, Havas Paris, Leagas Delaney Italy TBWA UK, Grey NY, David, JWT, Ogilvy & Mather (Both Brazil & Chicago), Publicis, and W+K Brazil. While that has brought him in contact with quite a few North American creative teams, the editor had been looking for a partner that he could have a more consistent presence with.

“I’ve been looking for a partner that would aid me in growing my international career,” said D’Aguiar. “I connected with TJ almost immediately, and with every person I’ve met at Nice Shoes I’ve felt a strong connection. I’m very excited to begin telling stories with their team and with their clients.”

  • Tuesday, Jun. 19, 2018
Ian Boyd named content director at BSSP
Ian Boyd
SAUSALITO, Calif. -- 

BSSP, an independent, full-service agency that works with the likes of Mitsubishi, Greyhound, Rao’s Homemade and NBA2K, has named Ian Boyd as its new content director. Boyd comes from a unique background. Raised as a windsurfing wunderkind in the waters off Southern California and Hawaii, Boyd was featured on the cover of more than 40 magazines around the world, MTV Sports, and dozens of tutorial videos and sports adventure films.

From his experience performing in front of a camera, Boyd learned early that shooting photos, video and producing creative work was in his DNA. He started his own San Francisco-based interactive design studio, Cosmic Planet, which later morphed into video production agency, Reel Fresh, Inc. As head of both these content agencies, Boyd worked with a number of colorful brands and high-profile clients such as Red Bull, LEGO, LeapFrog and GoPro.

In his new role at BSSP, Boyd will help the agency build out a full-service content and production studio in its Sausalito headquarters, directing talent, content, and film. He will report to Vince Genovese, executive director of integrated production. 

  • Tuesday, Jun. 19, 2018
Mr. Wolf hires Cortvriendt to head new VFX studio in Vancouver
Chad Cortvriendt

Visual effects studio Mr. Wolf has opened a studio in Vancouver. The company, which also has operations in Los Angeles and New York, has hired veteran VFX producer Chad Cortvriendt to head the new outpost as executive producer. Cortvriendt is currently leading a team of artists in creating visual effects for the third season of Syfy’s horror anthology series Channel Zero.

Mr. Wolf executive producer Mike Pryor said the Vancouver facility will provide local VFX support for television series and features produced in Canada. “There is a lot of film and television production in British Columbia and a lot of visual effects talent that we can develop our business around,” Pryor observed. “We believe our model, which combines efficient, responsive service with high-quality effects, will work very well in that market.”

Cortvriendt has 10 years of visual effects experience in Vancouver. Cortvriendt joins Mr. Wolf from Zoic Studios, Vancouver, where he served as sr. VFX producer on the CW series The 100. Previously, he held producing roles at FuseFX, Gener8 Digital Media and Prime Focus World, all in Vancouver. His background also includes work as a stereoscopic producer and virtual reality producer. His many credits include Timeless, Dark Matter, Zoo, Suicide Squad, Ghostbusters, Batman v Superman: Dawn of Justice, Captain America: Civil War, Jungle Book and The Amazing Spider-Man 2.

Regarding Mr. Wolf, Cortvriendt said he sees it as the opportunity to build a top visual effects team from the ground up. “I’ve worked with some very talented VFX artists in my career and I look forward to bringing them on board,” he stated. “I also look forward to the challenges of daily problem-solving and instilling a commitment to excellence.”

Mr. Wolf provided visual effects services for the first two seasons of Channel Zero through its New York location. With season three, it assumed the role of lead visual effects supplier on the series. The Vancouver team is currently involved in creating a variety of visual effects for the show, ranging from complex set extensions to character enhancements.

“Our role with Channel Zero has evolved and expanded every season,” noted Pryor. “The producers were excited by our decision to open in Vancouver as it brings us closer to the production, which shoots in Winnipeg.”

In Los Angeles and New York, Mr. Wolf serves a varied clientele that includes television shows, features, advertising and broadcast promotions. Its credits include Sneaky Pete, One Day at a Time, Powers, Patriots Day, Hardcore Henry and American Hustle.

  • Monday, Jun. 18, 2018
Dan Neumann becomes head of strategy at digital agency RED
Dan Neumann

Digital creative agency RED has hired Dan Neumann as head of strategy. Neumann joins RED from Droga5, where he served as group strategy director for six years. He will report to RED CEO and fellow long-time Droga5 veteran, Nick Phelps, who joined the agency six months prior. RED is owned by holding company Endeavor (formerly WME-IMG), which is also a minority investor in Droga5. 

In his newly created role, Neumann will be responsible for developing an impact-focused strategy discipline within the agency. Neumann brings 12 years of industry experience to RED, having worked on big name brands including American Express Travel, Blizzard Entertainment, Coke Zero, Newcastle Brown Ale, Strongbow, Tencent Games, and T-Mobile, to name a few. Prior to Droga5, Neumann served as sr. digital strategist at Wieden + Kennedy NYC.

In addition to hiring a head of strategy, RED has also implemented a refresh of its creative leadership by promoting Roni Sebastian to executive creative director and Emily Zaborniak to group creative director. 

Sebastian brings more than 17 years of industry experience to his new role with expertise spanning creative strategy, integrated marketing, interaction and interface design, user experience, branding and creative leadership. As ECD, he will be tasked with guiding the vision and inspiring cross-discipline teams to develop advertising that consumers can engage with and enjoy. 

Zaborniak combines her decade of marketing experience at major agencies with her knack for storytelling. Her dedication to great work has led to wins at Cannes Lions, The One Show, and other numerous award shows. As GCD, she will be overseeing multiple client accounts, guiding the creative team, and leading cultural initiatives such as the RED Women’s Group.

  • Monday, Jun. 18, 2018
Marcus Keith named head of client engagement at VML London
Marcus Keith

VML London has hired Marcus Keith for a newly created head of client engagement role. He formerly served as R/GA London’s client services director.

As head of client engagement, Keith will take responsibility for best practices across the agency’s client roster, including Colgate-Palmolive, PepsiCo, Ford, Nestlé, Bridgestone and the International Olympic Committee. He will also lead the agency’s Baileys global digital agency of record account, which VML London was awarded in May after a final-round competitive pitch against R/GA and We Are Social. Keith will report to VML London’s managing director Amanda Farmer.

While at R/GA, Keith was responsible for the client services discipline and running the McDonald’s and Diageo accounts, including the agency’s multi-award winning Guinness business.

Jon Sharpe, VML’s CEO Europe, said, “Our ambition to become our clients’ most important partner is one that Marcus shares, and his experience at agencies like R/GA and McCann will help us develop even more effective and innovative work for our clients.”

Keith commented, “I’ve had a wonderful three years at R/GA, but VML is an amazing agency with strong leadership at a really exciting point in its growth.”

Keith’s appointment aligns with the momentum VML London is experiencing in 2018. The Baileys account win came shortly after Nestlé Skin Health appointed VML London as global agency of record following a competitive pitch. VML also appointed Sharpe as CEO Europe and Harsh Kapadia as executive creative director, London, in January.

  • Wednesday, Jun. 13, 2018
Geheb promoted to chief experience officer at VML; Mitchell becomes CTO
Jeff Geheb

Jeff Geheb has been promoted to the newly created role of chief experience officer at VML. With the move, Geheb broadens his remit, extending into design thinking, computer-human interaction, experience design and user experience. He will be the visionary behind VML’s entire global platforms and experiences practice. 

In his 15 years at VML, most recently as chief technology officer, Geheb has played a pivotal role growing the agency’s world-class technology capabilities. He has shaped many of VML’s most fundamental client engagements through his balanced understanding of consumers, business and technology. Geheb has diverse experience across clients such as Ford, Kimberly-Clark, Microsoft and Sprint. 

Geheb has been recognized by Kansas City Techweek’s Tech100 and Ingram’s “40 under 40,” which recognizes emerging leaders in the region. He is also on the KC Tech Council board of advisors. 

“VML continues to strengthen our reputation as the leader of marketing that is at the sweet spot of creativity and technology,” said Jon Cook, VML global CEO. “This fusion gives us the unique ability to lead our client partners in transformation across the entire connected consumer experience. The creation of the new chief experience officer role marks a further step toward this goal. Jeff has a superb track record of bringing value to our clients and will continue to be a tremendous steward of our experiences practice.”

Succeeding Geheb as chief technology officer is David Mitchell who has been promoted to that role. Mitchell will oversee the agency’s technology practice across North America and globally, leading technology efforts for the agency’s clients across architecture, software development, quality and technical operations.

Mitchell’s promotion demonstrates VML’s commitment to software architecture, API orchestration and artificial intelligence as keys to unlock the future of the connected consumer experience.

Before joining the agency in 2010, Mitchell led development teams from requirements through delivery on large business-critical systems for multiple Fortune 500 companies in insurance, finance and telecommunications.

Mitchell’s award-winning global team comprises more than 600 people who collaborate with VML strategy, creative and connections to unlock and enable the most powerful ideas. He has diverse experience across VML clients such as Sprint, Ford, Korean Air and Kellogg.

Both Geheb and Mitchell will continue to be based at VML’s headquarters in Kansas City, working across the global network. Geheb will report to Cook. Mitchell will report to Geheb.