Saturday, November 17, 2018


  • Thursday, Apr. 5, 2018
Atomos, Nikon to unlock full-frame video for DPs at NAB
Nikon and Atomos' D850 Filmmakers Kit
MELBOURNE, Australia -- 

Nikon Inc. and Atomos have partnered to bring creative professionals the ultimate full-frame DSLR video setup – the new D850 Filmmaker’s Kit with 4K Ninja Flame 7” HDR monitor-recorder. This new kit provides all the essential gear filmmakers need to create stunning UHD video in a one-box solution.

Photographers expect photos to accurately reproduce all the details they see when shooting. Atomos now gives DSLR users the same level of fidelity when shooting 4K video. The Ninja Flame is a touch controlled portable camera-top HDMI video recorder. Instead of using small cards the Ninja Flame records onto high capacity, affordable SSDs from a variety of leading drive makers.

The Ninja Flame unlocks the full-frame potential of the Nikon D850 by taking the video image direct from Nikon’s class- leading 45.7 megapixel back-side illuminated (BSI) CMOS image sensor and recording it in the highest quality with visually lossless compression.

It records 4K UHD video in 4:2:2 for greater color accuracy, straight into edit-ready Apple ProRes or AvidDNxHR codecs. These formats are industry standard within film and television production, ensuring that recordings can be viewed and edited easily on almost any Mac or PC.

Unlike some other DSLRs, the D850 shoots video using the full width of the full-frame sensor, and not a crop. This means that ensuring accurate focus is critical, especially in 4K. Working with the Ninja Flame’s super-sharp, super-bright, accurate, 1920x1200 resolution screen means users can get sharp images every time.

In addition, there are a complete range of professional video monitoring tools like waveform, vectorscope, false color, 1-1 and 2-1 magnification, frame guides and more.  You can even use the display and tools to check critical focus for stills.

The Ninja Flame expands the D850’s audio capabilities. Plug one of Nikon’s microphones directly into the 3.5mm mic jack and users get professional audio with on-screen level meters, plus the ability to mix between audio coming from the camera over HDMI, and an external mic.

Beautifully presented, the Nikon D850 Filmmaker’s kit includes the camera, Ninja Flame, and three prime NIKKOR lenses ideal for content creation that exhibit the fantastic sharpness needed for 4K UHD video, including the AF-S NIKKOR 20mm f/1.8G ED, AF-S NIKKOR 35mm f/1.8G and AF-S NIKKOR 85mm f/1.8G lenses. The kit also contains an additional battery, the ME-1 Stereo Microphone and the ME-W1 Wireless Microphone. The kit is available now at Nikon dealers in the U.S.

“Nikon and Atomos are two companies that put first the excellence of image through great products. I’m delighted that we are working together to bring photographers and filmmakers the latest full frame DSLR 4K video technology at an amazing price,” said Atomos CEO Jeromy Young. “Choosing between great stills or great video quality is no longer a problem – now you can get amazing high-resolution stills capture and excellent quality 4K UHD video in one package – The Nikon D850 Filmmaker’s Kit.”

NAB Convention attendees can see and try the Nikon D850 Filmmaker’s kit on the Nikon booth (# C6019) in the Central Hall, at the NAB 2018 show in Las Vegas from April 9-12.

  • Wednesday, Apr. 4, 2018
Ncam to launch next-generation lighting and depth solutions for augmented reality at NAB
Nic Hatch, CEO of Ncam

Ncam Technologies, developer of augmented reality technology for the entertainment industries, will launch at NAB 2018 new products and solutions designed to enhance lighting and depth within AR platforms for a more naturalistic look.

Real Light is designed to solve the common challenge of making augmented graphics look like they are part of the real-world scene. Real Light captures real-world lighting (direction, color, intensity, HDR maps), and renders it onto augmented graphics in real-time, adapting to each and every lighting change.

Real Depth provides a new and unique automated technique for sensing depth. By extracting depth data in real-time, subjects are able to interact seamlessly with their virtual surroundings for the most realistic and synergetic visual engagement.

Extreme, a new option for Ncam’s camera tracking products, provides enhanced camera tracking for severe lighting conditions, especially stage lighting including strobing effects.

Nic Hatch, CEO, Ncam, said, “These new technologies take our augmented reality platform to the next level, providing our customers with unrivalled possibilities, enabling an even more realistic look to graphics content.”

All three solutions will be available for live demonstrations on Ncam’s booth C5629 at NAB 2018. Ncam’s augmented reality technology can also be seen on the booths of leading manufacturers including Avid (SU801), Vizrt (SL2416) and Ventuz (SL13316) which will also be announcing its newest software, Version Ventuz X, featuring a brand new generative motion graphics and effects toolkit aimed at real-time presentation of mass data.

  • Tuesday, Apr. 3, 2018
Panavision’s Millennium DXL2 camera to debut at NAB
Panavision's Millennium DXL2

Panavision, designer, manufacturer and provider of state-of-the-art cinema lenses, high-precision camera systems and innovative postproduction technologies, will showcase its Millennium DXL2 8K camera at the National Association of Broadcasters (NAB) Show, which runs April 7-12 in Las Vegas. Technology leaders from Panavision and its subsidiary Light Iron will also share their vision and expertise during panel discussions throughout the conference.

The DXL2 is the evolution of a unique camera ecosystem, built by Panavision based on the input of cinematographers whose feedback contributed to the DXL2’s many significant advances. Introduced in February, the DXL2 features a RED MONSTRO 8K VV sensor with 16-plus stops of dynamic range, improvements in image quality and shadow detail, a native ISO setting of 1600, and ProRes 4K up to 60 fps. Images are presented on the camera in log format using new Light Iron Color 2 science (LiColor2), which streamlines the 8K pipeline and provides quick access to high-quality RAW images. Additional features to the DXL2 include a custom-made, integrated PX-Pro color spectrum filter offering a significant increase in color separation and dramatically higher color precision to the image; a built-in Preston MDR; 24v power; and expanded direct-to-edit features.

Hands-on demonstrations of the DXL2 will take place at the Vitec booth (C6025) and at Vitec Creative Solutions (C9544).

NAB attendees also have a chance to hear directly from the experts and designers behind Panavision’s cameras and lenses, and postproduction innovator Light Iron. Several discussions will take place at the Las Vegas Convention Center (unless otherwise noted), including:

Avid Customer Association Technology Open Forum
Light Iron Panel Participant Jeff Sengpiehl, VP of Engineering
Friday, April 6, 4:45-5:30pm
Location: Avid Connect (pre-NAB conference)
Wynn Las Vegas Conference Center
3131 South Las Vegas Boulevard

HDR Varicam Workflow for Netflix’s The Week Of
Light Iron Panel Participant Katie Fellion, Head of Business Development & Workflow Strategy
Monday, April 9, 12:30-1pm
Location: Panasonic booth (C3607)

Made in Georgia: Shaking up the Film and Digital Media Production Landscape
Panel moderated by Clark Cofer, Director of Business Development, Light Iron
Monday, April 9, 3:30-4:30pm
Location: S222-S223 

Venice HDR Creative and Workflow for #PictureDay Music Video
Panavision/Light Iron Panel Participant Michael Cioni, Sr. VP of Innovation
Tuesday, April 10, 1-1:30pm
Location: Sony booth (C11001)

The Media Archivist vs. Entropy, or, Why On-Set Data Verification is Really Important
Presented by Keenan Mock, Senior Media Archivist, Light Iron
Tuesday, April 10, 3-3:20pm
Location: LumaForge’s “Faster, Together” Stage (S112LMR)

The Future of 8K
Presented by Michael Cioni, Sr. VP of Innovation Panavision and Light Iron 
Wednesday, April 11, 10-10:20am
Location: LumaForge’s “Faster, Together” Stage (S112LMR)

Understanding Full Frame Cameras & Lenses
Panavision Panel Participant Guy McVicker, Manager, Technical Marketing & Optics
Wednesday, April 11, 2:00-3:15pm
Location: Post Production World session (N231)

  • Monday, Apr. 2, 2018
TVU Networks to introduce cloud-based live, multi-camera production solution at NAB
TVU Producer Pro

At the NAB Show, TVU Networks, known for live IP video solutions, will introduce TVU Producer Pro, a powerful new cloud-based video production solution. TVU Producer Pro is the latest addition to TVU’s family of remote production solutions, enabling anyone to do professional, multi-camera live video production without expensive hardware, software or training. Covering live events such as sports, concerts, corporate presentations, house of worship services or any other multi-camera production can be done from virtually anywhere using a simple web-browser based interface. The cloud-based Producer Pro features a multi-channel IP video switcher, titling and graphics capabilities and the ability to simultaneously output directly to Facebook Live, YouTube Live, Periscope Producer, virtually any CDN platform and SDI through a TVU transceiver. TVU Networks will exhibit at NAB, April 9-12 in Las Vegas, in Booth C1707.

“Covering live, multi-camera events has traditionally been an expensive and complex task. The cost of purchasing or renting live video production hardware or production services meant smaller events had limited coverage or no coverage at all,“ said Paul Shen, CEO, TVU Networks. “TVU Producer Pro provides a flexible and economical alternative that requires no investment in expensive hardware or rental equipment services. It also provides the highest level of flexibility and simplicity allowing virtually any operator to produce the event from any location.”

Shen added, “One of the biggest challenges with web-based production tools is Internet delay. The unpredictability of Internet delay prevents actions like switching from happening at the intended frame. TVU Producer Pro’s patent-pending frame-accurate switch technology overcomes this limitation, enabling frame accurate previews in the web-based interface and the action to happen at exactly at the user’s intended frame.”

TVU Producer Pro supports multi-user operation permitting several producers to collaborate together concurrently on producing content. The simple WYSIWYG interface design makes it possible for non-professionals to easily manipulate graphics and text overlays during production.

TVU Producer Pro will work with all TVU transmitters--TVU Anywhere, TVU One, TVUPack and TVU MLink--IP video source or any standard IP video stream (HTTP, RTP, RTSP, UDP, etc.). A user can easily add up to six live streams at any time directly from the TVU Producer Pro interface. In addition, the platform is designed to allow any user of an iOS, Android or MacOS device to be added as a live video source within seconds by downloading the TVU Anywhere application.

TVU Networks has over 2,500 customers in more than 85 countries. The TVU Networks family of IP transmission and live production solutions gives broadcasters and organizations a powerful and reliable workflow to distribute live video content to broadcast, online and mobile platforms. TVU has become a critical part of the operations of many major media companies. The TVU Networks suite of solutions has been used to acquire, transmit, produce, manage and distribute professional-quality live IP HD footage as an integral part of news, sports and major global events.

  • Friday, Mar. 30, 2018
Combined Grass Valley and SAM wares to be showcased at NAB
Tim Shoulders, president, Grass Valley

Approximately five weeks after Belden Inc. completed its acquisition of Snell Advanced Media (SAM), Grass Valley, a Belden Brand, is making big strides to combine SAM products and technology into its solution offering. The expanded Grass Valley portfolio leverages the best innovation and expertise from each company to give customers the ultimate in selection and service.

At NAB Show 2018, Grass Valley will highlight how the move has created a market-leading supplier with more resources and technology that will benefit professionals in embracing the exciting changes occurring throughout the broadcast industry.

“We acquired SAM to create a proven portfolio that helps our customers strengthen their operations,” stated Tim Shoulders, president, Grass Valley. “We have no plans to announce any additional acquisitions at NAB or in the near future. Our focus right now is to complete our product and solution integration strategy and deliver a superior level of service to our customers. While there has been some speculation about further consolidation in the market, it is not currently a focus for Grass Valley.”

At NAB, visitors to the Grass Valley booth, SL106, will see offerings from both the Grass Valley and SAM portfolios organized by key application areas; live production, news, content delivery and networking. The booth also will include a dedicated camera stage and a unique “Discovery Zone” that will feature a series of self-guided virtual tours of technology topics. A hospitality booth, SL1805, is located close by to serve as a spacious, relaxing meeting space for customers to meet with sales people, product managers and executives; gain insights about the acquisition; or network with peers.

“Hard work is being done behind the scenes to ensure that our customers get the maximum benefit out of this acquisition as fast as possible,” added Shoulders. “As former SAM products are rebranded as Grass Valley, we are assuring interoperability and extending in-region support for all users. We are excited about getting to NAB to showcase our extended capabilities—when you bring two leaders together like this, it’s a win for everyone.”

  • Thursday, Mar. 29, 2018
Grass Valley, Calrec, Net Insight to discuss at-home production during NAB session
Grass Valley's Klaus Weber

Tasked with producing more live coverage with limited resources, broadcasters are turning to at-home/REMI (remote-integration model) production. At-home production can reduce the movement and help maximize the efficiency and utilization of people and equipment, and reduce on-site set-up times. During the Broadcast Engineering and Information Technology Conference (BEITC) at this year’s 2018 NAB Show, Klaus Weber of Grass Valley, Peter Walker of Calrec Audio and Larissa Görner of Net Insight will join forces to speak about the major challenges with at-home production and how these issues can be solved. The session, titled, “Live At-Home Production 2.0,” will take place on April 7 from 1:30-2:50PM (PST) in the North Hall Meeting Room (N260). 
The presentation provides a forum for each company to bring its specific industry experience to the discussion. Weber will speak about video and camera transmission, Walker is highlighting audio production, and Görner is focusing on signal transport. Together, they represent the main components of a remote production and will speak to the way each company’s state-of-the-art solutions provide better video, audio and transport workflows for at-home production. By utilizing a complementary technology approach, broadcasters are equipped with a complete, proven and easy way to generate significantly more live content.
The advantages of remote production are widely acknowledged across the industry, but what has been lacking is a focus to bring the at-home workflow to the next level by providing innovative audio-visual, networking and transport solutions. Grass Valley, Calrec Audio and Net Insight will explain this new workflow, as well as address challenges with remote production, in the At-Home Production 2.0 session.

All three companies are also holding at-home production demos live on the show floor at NAB 2018. Live demos will take place three times a day, with a production hub at the Grass Valley booth (booth SL106) providing live mixing for remote venues at the Net Insight booth (SU3821) and the Calrec booth (C7408).

  • Thursday, Mar. 29, 2018
Canon introduces its 1st full-frame cinema camera, the EOS C700 FF 
Canon's EOS C700 FF

Canon U.S.A. Inc. has announced the EOS C700 FF, the company’s first full-frame cinema camera. The beauty and majesty of full-frame digital cinema is now becoming a new creative reality. Since the introduction of the EOS 5D Mark II DSLR camera in 2008, Canon has been a part of the full-frame video movement, and the introduction of the C700 FF has reinforced Canon’s commitment to this market. At the heart of the camera is a novel Canon-developed CMOS image sensor having a total of 5952 (H) x 3140 (V) photosites with a digital cinema 17:9 aspect ratio, which gives it the same image circle size as the full frame EOS 5D camera series. This supports a wide range of shooting options.

Available in both PL and EF Mount, the EOS C700 FF provides users with the same outstanding performance, operation and modular design as the EOS C700 (released in December 2016). The camera is being shown publicly for the first time at the Canon booth (C4325) at the NAB Show 2018 in Las Vegas from April 9-12.

“Since the launch of Canon’s Cinema EOS line of products in November 2011, the goal was to one day develop a cinema camera worthy of being the ‘A’ camera on major Hollywood productions, and Canon met that goal with the introduction of the EOS C700,” said Yuichi Ishizuka, president and COO, Canon U.S.A., Inc. “After listening to our customers and closely monitoring market trends, Canon set forth a new goal: to launch a full-frame cinema camera. With this introduction, we are very excited to see the C700 FF in the hands of industry professionals as they shoot their latest projects.”

Existing owners of Canon’s original EOS C700 cinema camera will be pleased to know they can have their Super 35mm sensor upgraded to the new Full-Frame sensor for a fee*. Authorized Canon facilities such as Canon Burbank are ready to process C700 upgrades as well as lens mount swaps, and offer equipment drop off, on-site repairs and upgrades, as well as equipment testing and demonstration.

The Sensor
The newly developed sensor featured in the EOS C700 FF has an active image area of 38.1 x 20.1mm and supports readout at full size, as well as Super 35mm, Super 16mm and anamorphic modes. In addition to full-frame lenses, it can be used with conventional Super 35mm lenses to originate 4K / UHD standardized production formats and Super 16mm lenses (with an adapter) to originate 2K / HD production formats in crop modes. The sensor captures wide tonality exceeding 15 stops of dynamic range and a wide color gamut meeting ITU-R BT.2020 standards. This offers broad latitude when grading, providing outstanding effectiveness in HDR video production.

The EOS C700 FF embodies a choice of two high-performance codecs for on-board recording –Canon XF-AVC or Apple ProRes. Like other cameras in the 4K Cinema EOS family, the EOS C700 FF uses CFast cards to capture 4K / UHD or 2K / HD. A striking feature of the C700 FF is the Oversampling 4K Processing that processes a 5.9K image capture to produce 4K (DCI or UHD) having enhanced image sharpness, curtailed moire, and a lowered visibility of noise at the higher ISO settings. This is especially advantageous for on-board anamorphic image capture. Low-rate 2K/HD proxy data including metadata, can be recorded to SD cards, ideal for offline editing. The camera also allows high-frame-rate recording of up to 168fps in 2K crop and relay or simultaneous recording onto both CFast cards. In addition, the C700 FF can shoot at a Full HD high-frame-rate recording at a maximum of 168 fps. Additional formats are planned with future firmware updates.

To further complement the features of the EOS C700 FF, Canon has turned to its trusted partner Codex to provide a fully integrated (no cables) recording and workflow option. The combination of the optional Codex CDX-36150 recorder docked onto the back of the EOS C700 FF enables 5.9K 60 fps RAW recording, 4K RAW up to 72 fps (in 24p mode), 4K ProRes up to 60 fps and 2K ProRes up to 168 fps (in Super 16mm mode).

The C700 FF also supports the latest version (1.0) of the ACESproxy, the ACES (Academy Color Encoding System) color management transmission standard.

For users looking to create High Dynamic Range (HDR) imagery, the EOS C700 FF is an excellent solution, providing 15 stops of latitude (with Canon Log2 only), along with Canon’s proprietary Log Gammas (Canon Log3, Canon Log2 and Canon Log) and renowned color science. Canon Log2 is recommended when originating HDR imagery containing both highlight details and deep shadowed details. In comparison with Canon Log, Canon Log3 offers a wider dynamic range while retaining performance in darker regions.

Additionally, these cameras seamlessly integrate with Canon’s latest professional 4K UHD Reference Displays for on-set review and color management that conforms to SMPTE ST 2084 standards of HDR display.

The look of a cinematic production begins with the lens, and the EOS C700 FF offers both PL and EF lens mount options which are interchangeable at a Canon authorized service center. For full frame imaging, the EF lens mount version of the new EOS C700 FF is compatible with Canon’s family of seven Cinema Prime lenses, including the newly announced CN-E20mm T1.5 L F lens, as well as the diverse lineup of over 70 interchangeable EF lenses. The EF mount supports Canon’s Dual Pixel CMOS AF technology and Dual Pixel Focus Guide. The Focus Guide assists operators with a precision visual indicator in the viewfinder when pulling focus. Alternatively, for certain demanding shooting situations the reliable capabilities of Dual Pixel CMOS AF can be deployed. The EOS C700 FF PL mount version is also compatible with Cooke’s /i metadata communication technology.

The EOS C700 FF EF and EOS C700 FF PL are scheduled to be available in July 2018 for an estimated retail price of $33,000.

  • Tuesday, Mar. 27, 2018
RED introduces GEMINI 5K S35 sensor
RED EPIC-W with GEMINI 5K S35 sensor
IRVINE, Calif. -- 

RED Digital Cinema® has introduced the new GEMINI™ 5K S35 sensor for its RED EPIC-W® camera. The GEMINI 5K S35 sensor leverages dual sensitivity modes to provide greater flexibility for a variety of shooting environments.  Whether creators choose to shoot in standard mode for well-lit conditions or low light mode for darker environments, the RED EPIC-W with GEMINI 5K S35 sensor delivers incredible dynamic range and produces cinematic quality images.

The GEMINI 5K S35 sensor delivers exceptional low-light performance allowing for cleaner imagery with less noise and better shadow detail.  Operators can easily switch between modes through the camera’s on-screen menu with no down time.  The GEMINI 5K S35 sensor offers an increased field of view at 2K and 4K resolutions compared to the higher resolution HELIUM® sensor. In addition, the sensor’s 30.72 mm x 18 mm dimensions allow for greater anamorphic lens coverage than with HELIUM or RED DRAGON® sensors.

“While the GEMINI sensor was developed for low-light conditions in outer space, we quickly saw there was so much more to this sensor,” said Jarred Land, president of RED Digital Cinema. “In fact, we loved the potential of this sensor so much, we wanted to evolve it to make it have a broader appeal.  As a result, the EPIC-W GEMINI now sports dual-sensitivity modes. It still has the low-light performance mode, but also has a default, standard mode that allows you to shoot in brighter conditions.”

Built on the compact DSMC2® form factor, this new camera and sensor combination captures 5K full format motion at up to 96 fps along with incredibly fast data speeds of up to 275 MB/s.  Additionally, it supports RED’s IPP2 enhanced image processing pipeline in camera. Like all of RED’s DSMC2 cameras, EPIC-W is able to shoot simultaneous REDCODE® RAW and Apple ProRes or Avid DNxHD/HR recording and adheres to RED’s dedication to OBSOLESCENCE OBSOLETE®— a core operating principle that allows current RED owners to upgrade their technology as innovations are unveiled, as well as move between camera systems without having to purchase all new gear. 

Beginning at $24,500, the new RED EPIC-W with GEMINI 5K S35 sensor is available for purchase at select RED authorized dealers globally and on  Alternatively, WEAPON Carbon Fiber and RED EPIC-W 8K customers will have the option to upgrade to the GEMINI sensor at a later date.

  • Monday, Mar. 26, 2018
International Future Computing Association launches at Game Developers Conference
Neil Schneider, executive director of TIFCA

At a special launch event during the Game Developers Conference sponsored by Intel, market leaders announced The International Future Computing Association (TIFCA) which is built from the merging of the Open Gaming Alliance and the Immersive Technology Alliance.  TIFCA’s mission is to lay the groundwork and enhance the viability of building what’s next. TIFCA will do this through several key initiatives including: influential membership meetings, stakeholder education, international market-building events, and special initiatives.

Future computing refers to turning dreams into reality with computer technology and media.  This requires a balance of three pillars that include computer processing and peripherals, immersive technology, and innovative content and applications.  Goals include finding new uses and audiences for computer horsepower, connecting bleeding edge vendors with revenue generating clients, and giving influential industry players and content makers the tools and skills needed to benefit from present and future innovations.
TIFCA is divided into three specialized groups:

  • The Computing Technologists Group (CTG) grows the computer horsepower and peripheral ecosystems and is the backbone of turning big dreams into fruitful realities.  CTG is chaired by Frank Soqui, VP and general manager of Virtual Reality for Intel Corp. Activities are geared towards technology makers and OEMs working with PC, cloud, console, and mobile devices. “The evolution of computing and its role in technology innovation requires a strong ecosystem and a vision for the future. Intel has been instrumental in driving nearly 50 years of computing innovation and we look forward to collaborating with TIFCA and our partners to define what’s next,” said Soqui.
  • The Immersive Technology Alliance (ITA) enhances the adoption and viability of immersive technologies like virtual reality, augmented reality, mixed reality, stereoscopic 3D, and more.  The ITA is chaired by Daryl Sartain, director and worldwide head of VR, AI/ML, Displays, TV & Music Ecosystems at Advanced Micro Devices. Participants include device makers, IP makers, immersive content creators and toolsets, as well as academia. “AMD has been a member of TIFCA’s base for three years. We support them because they give us the data we need to make informed decisions and everything they do is focused on improving the bottom line of their membership,” said Sartain.
  • The Alliance of Content Creators (ACC) advances generations of innovative content and applications. The ACC is chaired by Wanda Meloni, CEO of M2 Insights. Types of content that are represented include video games, entertainment, enterprise, education, healthcare, and more.  Participants include content creators and content creation toolmakers. “The Open Gaming Alliance has worked with the Immersive Technology Alliance for many years. Having the OGA and ITA join forces to create this new trade organization is extremely exciting given the market opportunities for inspired future computing applications and professionals. It is the natural progression, and the potential has been clear to us for some time, with this bringing it all now full circle,” said Meloni.

“When groups of visionary companies and innovators get together like this, bright technological futures become impending realities. It’s an honor to help build these realities,” said Neil Schneider, executive director of TIFCA. Neil Schneider has served as executive director for The Immersive Technology Alliance since 2009, and is the Founder of the Meant to be Seen community where several leading innovations got their start.
TIFCA membership meetings will begin in April.

  • Monday, Mar. 26, 2018
David Jorba joins TVU Networks as European managing director
David Jorba

David Jorba, a 20-plus year broadcast industry veteran, has joined TVU Networks, a global technology and innovation company known for live IP video solutions, as executive VP, managing director of Europe. In his new role, Jorba will lead TVU’s European operations from its regional base in Barcelona and provide a local presence in all major European markets.

Jorba previously held a variety of senior positions during 16 years at Vizrt, a broadcast and digital media content solutions company. He most recently was the president and managing director at Vizrt Americas. Jorba has also recently served as a board advisor to Barcelona-based digital marketing agency TMT Factory, as well as to New York’s interactive data applications and visual branding Polygon Labs.

Paul Shen, CEO of TVU Networks, said, “As part of our commitment to TVU’s customers in the European market, we’ve built a significant presence to better accommodate our growing regional customer base. We could not have selected a better senior executive to lead our European operations. David brings years of industry expertise to TVU, having held senior leadership roles in the broadcast industry prior to joining TVU. David has successfully built and run business operations in Europe and the U.S. His expertise will help tremendously in accelerating our European efforts.”

TVU Networks has over 2,500 customers in more than 85 countries. The TVU Networks family of IP transmission and live production solutions gives broadcasters and organizations a powerful and reliable workflow to distribute live video content to broadcast, online and mobile platforms. TVU has become a critical part of the operations of many major media companies. The TVU Networks suite of solutions has been used to acquire, transmit, produce, manage and distribute professional-quality live IP HD footage as an integral part of news, sports and major global events.

As part of its enhanced support for the European region, on April 2 TVU is expanding its regional headquarters and moving to the heart of Barcelona’s innovation district, known as 22@Barcelona. Tripling its office space has enabled TVU to build and launch a new logistics platform to better support broadcaster live coverage requests and grow its team of broadcast engineering experts that are focused on helping clients transition their media workflows to IP.

Jorba said, “TVU is a company that has established itself as a leader in IP workflows and highly innovative production solutions. I’m excited to be part of a company that has the products, ideas and talent needed to build up the most cost-effective, flexible and reliable live production platform of the future.”

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