Proudly part of many FYC Academy Campaigns
Academy/Guild Awards Season Marketing Opportunities
Target your FYC campaign to SHOOT’s audience of
above-the-line & below-the-line decision makers!
Academy/Guild Awards Season Marketing Opportunities
Target your FYC campaign to SHOOT’s audience of
above-the-line & below-the-line decision makers!




















Build Awards Season Momentum
While not every film may be in the running for an Oscar or every film or program in the running for Guild Awards, there are still many good business reasons to promote them. There are many Guild and Industry award shows leading up to the Oscars that recognize award-worthy work that can set your film, program and talent apart from the crowd. SHOOT readers and followers are members of multiple guilds and unions.
Annual Road to Oscar Series
SHOOT is pleased to continue our Annual The Road to Oscar 16-week Series leading up to the Academy Awards. We talk to Producers, Directors, Cinematographers, Writers, Editors, Production Designers, Visual Effects and Music & Sound artists, gaining insights into the challenges they faced on their Guild and Oscar-nominated films. Preview articles: assessments of Oscar prospects for nominees, as well as a look at trends in this year’s competition. Coverage of the winners will appear on SHOOTonline immediately following the Academy Awards. All installments will be published on SHOOTonline.com (website with 40,000 unique visitors,) The SHOOT Dailies (daily email newsletter,) and The SHOOT >e.dition (weekly email newsletter going to 15,000 subscribers every Friday. Several parts will also appear in SHOOT Magazine (PDF Issue with digital distribution). PDF issues are posted online for readers to view/download. SHOOT will promote the PDF version with a banner Ad on the SHOOT >e.dition for 6 weeks after the issue is published to bring extra attention to the print advertisers and it is emailed to subscribers.
Click Here for SHOOT’s 2025-2026 Academy/Guild Awards Season Calendar
SHOOT Platforms provide an ideal environment in which to promote prior to nominations & then nominated films, programs and artisans through final voting. Separately or in combination, each offers the ideal environment in which to promote your films and artisans to an audience of industry above-the-line and below-the-line decision-makers, including AMPAS and all major industry Guild members. The SHOOT audience includes creatives, executives, producers, directors, cinematographers, writers, editors, VFX artists & supervisors, composers & other music execs, production designers, etc.
Purchase website banners by the week or by the month for cost savings. The Ideal cornerstone for FYC Campaigns providing fantastic exposure all season long! In addition to the “Road to Oscar Series (during Academy Guilds/Academy Season) and the Road to Emmy Series (during Emmy Season) there will be all kinds of FYC-related news and features that will appear on the site and in the SHOOT >e.dition & SHOOT Dailies email newsletters during the season. Because we are a highly targeted site, it is filled with industry-related content of great interest to people you want to reach who are reading all throughout the site regularly, all year long.
Key Benefits to advertising on SHOOTonlne…
#1 When you purchase a banner it runs on the Home Page and all pages throughout the news, screenwork, and SPW sections of the site – and there are thousands of pages—a key benefit– because while thousands of users enter the site via the Home Page, thousands others enter via links in articles from one of our email newsletters so they are entering the site on all different pages and your banner will be wherever that is!
#2 Banners will also rotate up and down on pages where there are multiple slots of your size. Sometimes running in two slots on the same page; always while appearing on all different pages at the same time.
#3 Mobile Friendly! if your banner is not an ideal size for mobile, you’ll be able to provide an additional size banner for mobile at no extra cost so your banners appear perfectly on all devices!
Digital Formats: JPEG, GIF, Animated GIF, HTML5, javascript, 3rd party serving
Biggest/Splashiest High Visibility Sizes:
Regular Banner Sizes:
Click Here for For SHOOTonline Banner Specs
Click Here for Digital Ad Rates
The SHOOT >e.dition email newsletter Published every Friday, this weekly email newsletter goes to 15,000+ opt-in subscribers. The SHOOT >e.dition contains headlines/abstracts to all of the content published on SHOOTonline.com since the previous Friday’s SHOOT >e.dition. Banner creative is due two days in advance of run date. File formats accepted: JPEG, GIF, Animated Gif; site-served; you may provide tracking tags.
Banner sizes include “Top” 468×60, “Side” 180×150, “Skyscraper” 180×600. and choice of two ‘Bottom Banner” sizes 468×60 or 595×250
SHOOT Dailies email newsletter
Published daily Monday-Friday, you can get banner to us the day before. This email newsletter has a subscriber base of 3,500. If already promoting on SHOOTonline.com and The SHOOT >e.dition, this is great add-on for making an added splash. File formats accepted: JPEG, GIF, Animated Gif. Banner sizes include 728×90, 180×600, 180×150.
SHOOT Custom Email Blasts sent to our opt-in database of 40,000. To utilize SHOOT’s custom email blast service there is a minimum buy requirement of a two-week SHOOTonline.com banner.
Ideal for screening invitations, streaming notices, promoting BTS Videos, and other FYC Messages.
Click Here for Custom Email Blast Rates/specs
When you run a Print Ad, the PDF version runs with live link to your FYC site in the PDF version of the issue that is posted on SHOOTonline.com for additional readers to view/download.
We also email the PDF version to 22,000 opt-in subscribers.
Put your FYC message into decision-makers’ hands!
Click Here for SHOOT Magazine Print (with bonus PDF version) Ad Rates
Click Here for SHOOT Magazine Ad Sizes/Specs
Click Here for SHOOT 2025/2026 Academy/Guild Awards Calendar, including dates for annual 16-part series.
Hear back from us so we can help you put together a tailor-made and cost-effective campaign
970 x 250
728 x 90
300 x 250
300 x 600
970x90
Sits right above bottom of screen, as readers scroll down, banner remains there so it is always seen
600 x 500 up to 800 x 550
First thing users see when they go to the site, it opens on
black background
1110 x 250 + left & right 300 x up to 1250
Wraps all around top and sides of the site, biggest splashiest option
Over 22,000 opt-in subscribers
Over 3,500 opt-in subscribers
Sent to our opt-in database of 40,000
We also email the PDF version to 22,000 opt-in subscribers
Use the links to the right to filter events by Awards Show & see all SHOOT related articles for that particular show.