Proudly part of many FYC Academy Campaigns

Academy/Guild Awards Season Marketing Opportunities

Target your FYC campaign to SHOOT’s audience of 
above-the-line & below-the-line decision makers!

PAST & PRESENT FYC CLIENTS

ANNUAL ROAD TO OSCAR SERIES COVERAGE

SHOOT's “Road To Oscar” series puts the spotlight on the producers, directors, documentarians, cinematographers, writers, editors, production designers, visual effects & animation supervisors & artists, composers and other artisans in the running during Academy season for Guild and Industry Awards along the Road to Oscar, right up to the Academy Awards. 
We look forward to working with you this Guild & Academy Season!

SHOOT Academy Season FYC Advertising FAQ

Build Awards Season Momentum
While not every film may be in the running for an Oscar or every film or program in the running for Guild Awards, there are still many good business reasons to promote them. There are many Guild and Industry award shows leading up to the Oscars that recognize award-worthy work that can set your film, program and talent apart from the crowd.  SHOOT readers and followers are members of multiple guilds and unions. 

Annual Road to Oscar Series
SHOOT is pleased to continue our Annual The Road to Oscar 16-week Series leading up to the Academy Awards.  We talk to Producers, Directors, Cinematographers, Writers, Editors, Production Designers, Visual Effects and Music & Sound artists, gaining insights into the challenges they faced on their Guild and Oscar-nominated films. Preview articles: assessments of Oscar prospects for nominees, as well as a look at trends in this year’s competition. Coverage of the winners will appear on SHOOTonline immediately following the Academy Awards. All installments will be published  on SHOOTonline.com (website with 40,000 unique visitors,) The SHOOT Dailies (daily email newsletter,) and The SHOOT >e.dition (weekly email newsletter going to 15,000 subscribers every Friday.  Several parts will also appear in  SHOOT Magazine (PDF Issue with digital distribution).  PDF issues are posted online for readers to view/download. SHOOT will promote the PDF version with a banner Ad on the SHOOT >e.dition for 6 weeks after the issue is published to bring extra attention to the print advertisers and it is emailed to subscribers.

Click Here for SHOOT’s 2025-2026 Academy/Guild Awards Season Calendar

SHOOT Platforms provide an ideal  environment in which to promote prior to nominations & then nominated films, programs and artisans through final voting.  Separately or in combination, each offers the ideal environment in which to promote your films and artisans to an audience of  industry above-the-line and below-the-line decision-makers, including AMPAS and all major industry Guild members.  The SHOOT audience includes creatives, executives, producers, directors, cinematographers, writers, editors, VFX artists & supervisors, composers & other music execs, production designers, etc. 

 

Purchase website banners by the week or by the month for cost savings.   The Ideal cornerstone for FYC Campaigns providing fantastic exposure all season long! In addition to the “Road to Oscar Series (during Academy Guilds/Academy Season) and the Road to Emmy Series (during Emmy Season) there will be all kinds of FYC-related news and features that will appear on the site and in the SHOOT >e.dition & SHOOT Dailies email newsletters during the season.  Because we are a highly targeted site, it is filled with industry-related content of great interest to people you want to reach who are reading all throughout the site regularly, all year long. 
Key Benefits to advertising on SHOOTonlne…
#1 When you purchase a banner it runs on the Home Page and all pages throughout the news, screenwork, and SPW sections of the site – and there are thousands of pages—a key benefit– because while thousands of users enter the site via the Home Page, thousands others enter via links in articles from one of our email newsletters so they are entering the site on all different pages and your banner will be wherever that is! 
#2 Banners will also rotate up and down on pages where there are multiple slots of your size. Sometimes running in two slots on the same page; always while appearing on all different pages at the same time.
#3 Mobile Friendly! if your banner is not an ideal size for mobile, you’ll be able to provide an additional size banner for mobile at no extra cost so your banners appear perfectly on all devices!

Digital Formats: JPEG, GIF, Animated GIF, HTML5, javascript, 3rd party serving

Biggest/Splashiest High Visibility Sizes:

  • Interstitial 600x500up to 800×550 – First thing users see when they go to the site, it opens on black background
  • Wallpaper/Skin Top 1110 x 250 + left & right 300x up to 1250 – Wraps all around top and sides of the site, biggest splashiest option
  • Floor (also known as Catfisher) 970×90 or 970×250 – Sits right above bottom of screen, as readers scroll down, banner remains there so it is always seen!
  • Expanding Large Leaderboard: 970×90 expanding to 970×415

Regular Banner Sizes:

  • Billboard: 970×250
  • Large Leaderboard: 970×90
  • Leaderboard: 728×90
  • Side Half Page: 300×600
  • Side Mid Rectangle: 300×250

Click Here for For SHOOTonline Banner Specs

Click Here for Digital Ad Rates

The SHOOT >e.dition email newsletter  Published every Friday, this weekly email newsletter goes to 15,000+ opt-in subscribers. The SHOOT >e.dition contains headlines/abstracts to all of the content published on SHOOTonline.com since the previous Friday’s SHOOT >e.dition. Banner creative is due two days in advance of run date.  File formats accepted: JPEG, GIF, Animated Gif; site-served; you may provide tracking tags.
Banner sizes include “Top” 468×60, “Side” 180×150, “Skyscraper” 180×600. and choice of two ‘Bottom Banner” sizes 468×60 or 595×250

SHOOT Dailies email newsletter 
Published daily Monday-Friday, you can get banner to us the day before. This email newsletter has a subscriber base of 3,500.  If already promoting on SHOOTonline.com and The SHOOT >e.dition, this is great add-on for making an added splash. File formats accepted: JPEG, GIF, Animated Gif.  Banner sizes include 728×90, 180×600, 180×150.

SHOOT Custom Email Blasts   sent to our opt-in database of 40,000. To utilize SHOOT’s custom email blast service there is a minimum buy requirement of a two-week SHOOTonline.com banner.

Ideal for screening invitations, streaming notices, promoting BTS Videos, and other FYC Messages.

Click Here for Custom Email Blast Rates/specs

When you run a Print Ad, the PDF version runs with live link to your FYC site in the PDF version of the issue that is posted on SHOOTonline.com for additional readers to view/download. 
We also email the PDF version to 22,000 opt-in subscribers.
Put your FYC message into decision-makers’ hands! 
Click Here for SHOOT Magazine Print (with bonus PDF version) Ad Rates
Click Here for SHOOT Magazine Ad Sizes/Specs

Click Here for SHOOT 2025/2026 Academy/Guild Awards Calendar, including dates for annual 16-part series.

SCROLL DOWN TO SEE EXAMPLES OF SHOOT FYC AD OPTIONS

Interested in FYC Advertising with SHOOT?

Hear back from us so we can help you put together a tailor-made and cost-effective campaign

SHOOTonline FYC Academy Season Ad Options

Billboard

970 x 250

Leaderboard

728 x 90

Medium Rectangle

300 x 250

Side Half Page

300 x 600

Floor

970x90

Sits right above bottom of screen, as readers scroll down, banner remains there so it is always seen

Interstitial

600 x 500 up to 800 x 550

First thing users see when they go to the site, it opens on
black background

Wallpaper/Skin Top

1110 x 250 + left & right 300 x up to 1250

 Wraps all around top and sides of the site, biggest splashiest option

The SHOOT >e.dition Email Newsletter

Published every Friday, this weekly email newsletter contains headlines/abstracts to all of the content published on SHOOTonline.com since the previous Friday's SHOOT >e.dition

Over 22,000 opt-in subscribers

The SHOOT Dailies Email Newsletter

Published daily Monday-Friday. If already promoting on SHOOTonline.com and The SHOOT>e.dition, this is great add-on for making an added splash.

Over 3,500 opt-in subscribers

SHOOT FYC Custom Email Blasts

Ideal for screening invitations, streaming notices, promoting BTS Videos, and other FYC Messages. To utilize SHOOT's custom email blast service there is a minimum buy requirement of a two-week SHOOTonline.com banner.

Sent to our opt-in database of 40,000

SHOOT Magazine Print FYC Advertising

When you run a Print Ad, the PDF version runs with live link to your FYC site in the PDF version of the issue that is posted on SHOOTonline.com for additional readers to view/download.

We also email the PDF version to 22,000 opt-in subscribers

SHOOT Award Show Coverage

Use the links to the right to filter events by Awards Show & see all SHOOT related articles for that particular show.

FILL OUT FORM To Recieve more info ON

SHOOT FYC Oscar Advertising Campaigns