primetime commercial Emmy
Apple’s “The Greatest”--directed by Kim Gehrig of Somesuch--won the primetime commercial Emmy this evening (1/7) during the second of two Creative Arts Emmy Awards ceremonies held this weekend in the Peacock Theater at LA Live.
“The Greatest” features a cast of real people who are quite...
Apple scored four of the seven primetime Emmy nominations announced today (7/12) for Outstanding Commercial. This represents a high water mark for the brand, which has found a place in the spot Emmy nominees’ circle for five consecutive years. Actually Apple has scored at least two nods annually...
Sandy Hook Promise’s “Teenage Dream”--directed by Henry-Alex Rubin of SMUGGLER for BBDO New York--won the primetime commercial Emmy on Saturday (9/3) during the first of two Creative Arts Emmy Awards ceremonies held this weekend at the Microsoft Theater in Los Angeles.
“Teenage Dream”...
Nike’s “You Can’t Stop Us”--directed by Oscar Hudson of Pulse Films for Wieden+Kennedy--won the primetime commercial Emmy on Sunday (9/12) during the third of three Creative Arts Emmy Awards ceremonies held this weekend at LA Live in downtown Los Angeles.
The spot shows how--in the face...
Apple entered the primetime commercial Emmy nominees’ circle for the third consecutive year--this time for two spots: AirPods Pro’s “Jump” directed by Sam Brown of Imperial Woodpecker for TBWA\Media Arts Lab; and Apple Watch Series 6’s “It Already Does That” directed by Craig Gillespie of MJZ....
The primetime commercial Emmy Award evolved from “Chimps”--that’s the title of the HBO spot, directed by Joe Pytka for BBDO New York, which won the very first such Television Academy recognition in 1997. The commercial Emmy has since gone on to encompass a wide range of work, taking on greater...
Sandy Hook Promise’s “Back-to-School Essentials”--directed by Henry-Alex Rubin of SMUGGLER for BBDO New York--won the primetime commercial Emmy on Saturday (9/19), the fifth and concluding night of the Creative Arts Emmy Awards.
The public service piece starts off as a familiar back-to-...
Apple and Sandy Hook Promise returned to the primetime commercial Emmy nominees’ circle for the second consecutive year--this time, respectively for “Bounce” out of TBWA/Media Arts Lab, and “Back-to-School Essentials” from BBDO New York. Last year’s Apple actually scored two nods, for MacBook’s...
Procter & Gamble’s “The Talk” won the primetime commercial Emmy on Saturday (9/8) during the first night of the Creative Arts Emmy Awards weekend at the Microsoft Theater in Los Angeles.
Created by BBDO New York and directed by Malik Vitthal of The Corner Shop, “The Talk” is part of...
Procter & Gamble scored two primetime commercial Emmy nominations this year--one for “The Talk” out of BBDO New York, the other for Tide detergent’s “It’s A Tide Ad” from Saatchi & Saatchi NY. Earlier, SHOOT caught up with the creative team on “The Talk” (SHOOTonline, 7...