Sunday, Sep. 12, 2021

S4 Capital--the tech-led, new age/new era digital advertising and marketing services company, established by Sir Martin Sorrell in May 2018--announced a merger between lifestyle marketing company Cashmere and S4’s content arm, Media.Monks. The coming together significantly expands the...

Monday, Jan. 4, 2021

S4 Capital has brought into the fold integrated agency Decoded Advertising and integrated performance marketing shop Metric Theory. S4, headed by executive chairman Sir Martin Sorrell, will pair its creative digital content production company MediaMonks with Decoded Advertising. S4 will also...

Wednesday, Jul. 11, 2018

S4 Capital, the new holding group of former WPP CEO Martin Sorrell, has agreed to acquire digital production company MediaMonks for a reported price of some $350 million.

A released statement from Sorrell read in part, “We’re delighted to join forces with MediaMonks. This represents a...

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