Saturday, July 20, 2019


Displaying 1 - 10 of 25
Wednesday, Jun. 26, 2019
Supreme Court Says "Scandalous" Trademarks May Be Registered
Here’s some news for brands, creators, and other entities developing nonconforming names or entertainment content. Monday, the Supreme Court ruled that FUCT and other profane, “scandalous” or “immoral” words may be registered as trademarks. Until this decision, the US Patent and Trademark Office (“...
Tuesday, Jun. 18, 2019
Vietnam Warns Brands About Advertising on YouTube; Philip Morris Suspends Influencer Marketing; NYC Sues For False Advertising
Vietnam Warns Brands About Advertising on YouTube Videos That Contain "Anti-State Propaganda" Vietnam's Ministry of Information and Communication has reached out to various companies and told them to stop advertising on YouTube videos that contain "anti-state propaganda," according to news reports...
Wednesday, Jun. 12, 2019
Is an Advertiser Responsible for False Advertising if a Word Has Two Meanings?
What do you do when a term that you are planning to use in advertising has more than one meaning? Are you responsible for false advertising if consumers misunderstand the claim? That was the one of the issues in a recent lawsuit brought against computer storage device maker Sandisk. Sandisk sells...
Monday, Jun. 3, 2019
HHS Finalizes Rule Requiring Disclosure of Prescription Drug Prices on Television
The United States Department of Health and Human Services finalized a new rule that requires most television commercial advertising for prescription drugs to disclose their list prices. The rule will go into effect in July. HHS believes that by disclosing the prices of drugs in direct-to -consumer...
Tuesday, May. 28, 2019
Is "Best for Seniors" Puffery? (And What Do Endorsements by Organizations Mean Anyway?)
What does it mean when an organization endorses a company's products? What is the claim that is communicated -- and what substantiation is required? That was the issue in a recent lawsuit against AARP . Some consumers sued AARP, alleging that AARP misled them into joining the organization by making...
Thursday, May. 23, 2019
Google Updates Ad Policies on Abortion-Related Advertising
Google just announced changes to its policies relating to abortion-related advertising. The changes, which only apply to advertisers in the United States, the United Kingdom, and Ireland, will go into effect in June. Under the new policy, advertisers that want want to run ads using keywords related...
Tuesday, Aug. 2, 2016
Are Augmented Reality Games Liable for Depictions of Buildings, Trademarks or Artwork?
In the few weeks since its release, Pokémon™ GO has dominated the interactive entertainment landscape. The augmented reality game has reportedly achieved more than 30 million downloads and lots of buzz. But as its popularity grows, so do questions about its legal implications - including the use of...
Wednesday, Oct. 14, 2015
Be Careful When Creating Composite Characters
A New York federal court has provided the creative community with an important reminder about the risks of portraying composite characters. The case, Greene v. Paramount Pictures Corp. , underscores that even under New York law, which does not extend the right of publicity as far as other States,...
Tuesday, Sep. 15, 2015
Copyright Notice
Media companies and other copyright holders may need to change the way they deal with infringing content on the Internet. In a closely watched copyright case, Lenz v. Universal Music Corp. (also known as the "Dancing Baby" case), the United States Court of Appeals for the Ninth Circuit ruled...
Wednesday, Sep. 9, 2015
"Black Mass," "Freeheld," "Trumbo," "Demolition," "Where to Invade Next" Among Movies In Toronto Fest Lineup
Hank Williams, Dan Rather and Lance Armstrong: The fictional guest list to the 40th Toronto International Film Festival is a curious group. As the largest launching pad to the fall movie season, the Toronto Film Festival is a regular home to the biopics and other true-life tales that usually...

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