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Friday, Feb. 18, 2000
Spot Lensing Off To Fast Start In Los Angeles
Location shoot days in Los Angeles City and County increased significantly in January 2000, over the same month of the previous year. According to the Entertainment Industry Development Corporation (EIDC), the public/private sector partnership that oversees the Los Angeles City/County Film Office,...
Friday, Feb. 18, 2000
SPECIAL REPORT: MUSIC & SOUND DESIGN_ One For All
The Association of Music Producers (AMP), which now has chapters in New York, Chicago and Los Angeles, is a two-year-old national trade organization for commercial music and sound design houses that, among other issues, has recently begun to explore the concept of a uniform bidform for music. The...
Friday, Feb. 18, 2000
SPECIAL REPORT: MUSIC & SOUND DESIGN_ The Color Of Sound
Michael Maxwell, creative director/composer of Pink Noise, New York, says that of his latest commercial work, "Wires," for Canon directed by Nico Beyer of bicoastal Compass Films via DCA Advertising, New York, is his favorite. "[The spot] especially lent itself to that free-form music and sound...
Friday, Feb. 18, 2000
SPECIAL REPORT: MUSIC & SOUND DESIGN_ Groovy Tunes
For SHOOT's Winter Top 10 spot tracks, the top three spots all have one striking characteristic in common: they contain almost no dialogue and are driven mostly by their soundtracks. The Web site eTour, that connects users with sites of interest, used the image of a plane driving through suburbia...
Friday, Feb. 18, 2000
Short Of Breath But Long On Laughs: C.J. Waldman Creates And Directs "Pete Nisserman" For New York Sports Clubs.
Getting short of breath on a first date might be a priority for a young, healthy male with raging hormones. But in this case, it kills romance before it even has a chance to begin. In "Pete Nisserman,"-a client-direct :30 for the New York Sports Clubs (which has franchised into other East Coast...
Friday, Feb. 18, 2000
YOUR SHOT: Fine Line
Editor's note: The following is excerpted from Jef Loeb's testimony last week before the U.S. House of Representatives' Commerce Subcommittee on Telecommunications, Trade and Consumer Protection. The subcommittee is examining the controversy over the Office of National Drug Control Policy's (ONDCP...
Friday, Feb. 18, 2000
SPOT.COM.MENTARY : "Y2Vote"
The ties between advertising and politics have been strong over the years-some would say too strong, given that television time has become dangerously important in helping to determine the outcome of national, state and even local elections. One school of thought is that TV stations should be...
Friday, Feb. 18, 2000
SPECIAL REPORT: MUSIC & SOUND DESIGN - Gone Fishin': Catfish Music grows from studio to full-fledged music house.
Catfish Music, Chicago, was officially launched as a music house by composers/ producers Joel Raney and Jeff Boyle on New Year's Day, 1999. But the pair had been collaborating closely for three years, working out of Raney's recording studio, also called Catfish, while they were both represented by...
Friday, Feb. 18, 2000
SPECIAL REPORT: MUSIC & SOUND DESIGN - The top three tracks prove that sometimes all you need is music.
For SHOOT's Winter Top 10 spot tracks, the top three spots all have one striking characteristic in common: they contain almost no dialogue and are driven mostly by their soundtracks. The Web site eTour, that connects users with sites of interest, used the image of a plane driving through suburbia...
Friday, Feb. 18, 2000
SPECIAL REPORT: MUSIC & SOUND DESIGN - The Color Of Sound
Michael Maxwell, creative director/composer of Pink Noise, New York, says that of his latest commercial work, "Wires," for Canon directed by Nico Beyer of bicoastal Compass Films via DCA Advertising, New York, is his favorite. "[The spot] especially lent itself to that free-form music and sound...