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Friday, Feb. 7, 2003
SPECIAL REPORT: AGENCY PRODUCERS_ Playing The Field
For the first time since its inception in 1979, the cable sports network ESPN has launched a comprehensive branding campaign. (In the past, the network has advertised specific shows and content.) The new package, titled "Without Sports," began airing in December. Created by Wieden+Kennedy (W+K),...
Friday, Feb. 7, 2003
SPECIAL REPORT: AGENCY PRODUCERS_ The Right Stuff
Last fall, Mary Cheney, head of production at Bartle Bogle Hegarty (BBH), New York, was in pre-production on Levi's Type1 Jean's "Stampede," which aired during last month's Super Bowl telecast. A few days before the production was set to shoot in Los Angeles, director Frederic Planchon of Academy,...
Friday, Feb. 7, 2003
Post/VFX, Music/Sound Design And Equipment Briefs
SHORT CUTS Dallas-based Reel FX Creative Studios worked on spot for Hasbro's G.I. Joe via Tracy Locke, Dallas. "Joe vs. Cobra II" (:60) features ten characters, four vehicles and three environments, all created in CG. Early on in the project, Reel FX presented the agency with a storyline through...
Friday, Feb. 7, 2003
A Reporter's Notebook: Sundance '03
Part Two of a three-part series. PARK CITY, Utah—"The trip to Sundance cost more than my film," Eric Escobar tells me. It's safe to assume that Escobar isn't alone in that regard, given the advances in digital technologies, and the pricey hotel room rates in Park City. 10:00 a.m. It's my second day...
Friday, Feb. 7, 2003
DGA Nominees Reflect On Best Spot Director Honor
Last week, Leslie Dektor of Hollywood-based Dektor Film received his 13th Directors Guild of America (DGA) Award nomination for best commercial director of the year (SHOOT, 1/31, p. 1). He's won the coveted award twice—for his body of work in 1992 and '00. But the déjà vu of entering the select...
Friday, Feb. 7, 2003
Kerstetter, Kitrilakis Launch Shop
Bob Kerstetter, a noted ad agency creative who last year gained high-profile recognition as a spot director, has co-founded a shop that, like himself, is somewhat of a hybrid—a creative services/ production boutique called Lushadelic. He formed the new venture in partnership with Stelio Kitrilakis...
Friday, Feb. 7, 2003
FLASHBACK: 5 YEARS/10 YEARS
FEBRUARY 6, 1998/Director Erick Ifergan, formerly of Tony Kaye & Partners, West Hollywood and London, is launching Serial Dreamer, West Hollywood. The new shop is a satellite of bicoastal/international The End….Post/effects house Hollywood Digital is opening a full service facility in Santa...
Friday, Feb. 7, 2003
X-Ray Marks Spots For Director Dickerson
Director Brandon Dickerson has signed for exclusive spot representation with X-Ray Films, a division of Crossroads Films, bicoastal and Chicago. The deal marks an expansion of the director's affiliation with the company—his music video work has been done through its Merge@ Crossroads division since...
Friday, Feb. 7, 2003
Teens Get Real For A Cause
Like many public institutions of secondary education, "All Smoke High" found itself the victim of a dire financial crunch this year. Unlike most of its counterparts, however, "All Smoke High" was shut down entirely at the end of the 2001-'02 school year. Despite solid success in achieving its...
Friday, Feb. 7, 2003
Tom Lazarevich Buys Peter Elliott Productions
Director/camera- man Tom Lazarevich reported that he and a group of investors have purchased tabletop shop Peter Elliott Productions, Chicago, from director Peter Elliott, and renamed the operation High Road Productions. According to Lazarevich, who has directed tabletop fare for clients such as...

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