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Friday, Dec. 17, 1999
Global Production And The Net
MILK & HONEY PRODUCtion Services has embraced the fact that production, like all businesses, is going global. Looking back on this final year of the 20th century, I see several questions rising to the foreground. Here are some of them: Is the production industry in the U.S. winding down? How...
Friday, Dec. 10, 1999
The Great Communicators
For an agency that prides itself on a subtle, soft- sell approach, Arnold Communications hits hard, and hits consistently. The Boston-based agency is best known for its innovative and award-winning campaigns for Volkswagen, but that work alone didn't make it SHOOT's choice for agency of the year...
Friday, Dec. 10, 1999
Smoking Gun
At the top of Peter Favat's to-do list is something of a Herculean task: Eliminate smoking. For the past six years, the creative director at Boston agency Arnold Communications has spearheaded the Massachusetts Department of Public Health's Tobacco Control Program media campaign, which boasts one...
Friday, Dec. 10, 1999
Car Guys
The buzz began in '97 with a lazy Sunday afternoon. It grew louder in '98 with redesigned Beetles spinning, flying, and driving against a stark white background. And it was louder still this year as the Beetle got bolder and the narratives richer, from the jazzy senior citizen escaping to Vegas to...
Friday, Dec. 10, 1999
Altering Perceptions
In the midst of the advertising blitz TV viewers are bombarded with daily, what type of commercial sets itself apart from the mundane? Senior copywriter John Simpson and senior art director Wade Devers of Arnold Communications, Boston, have some ideas on the subject. "Unless you're advertising a...
Friday, Dec. 10, 1999
Golf Shoes Fore Sale
Jamie Graham, senior VP/ creative director, and Ron Harper, senior art director, both started at Arnold Communications, Boston, on the same day some three years ago. The two were quickly paired on the FootJoy account, which is a division of Titleist and FootJoy Worldwide. FootJoy makes golf shoes...
Friday, Dec. 10, 1999
Action: Late-Breaking News
Animation studio Wild Brain has named producer Nina Rappaport to head up its expanding CG efforts. Rappaport had been freelancing at the San Francisco shop since May, working with its key creatives to cultivate a slate of CG projects which currently includes an animated short film, a TV series and...
Friday, Dec. 10, 1999
The End Signs Earle Sebastian
Bicoastal shop The End has signed Los Angeles-based director Earle Sebastian for music videos and commercials. Sebastian was formerly represented by bicoastal HSI Productions and is currently handled in the U.K. by Serious Pictures, London. While Sebastian's background is mainly in music videos,...
Friday, Dec. 10, 1999
J.C. Barros Finds Gas. Food & Lodging
Director J.C. Barros, best known for his work in music videos, has signed with Gas. Food & Lodging (GF&L), Culver City, for spot and video representation. Prior to signing with GF&L, Barros was repped for music videos by Miami-based Lounge Films, a company which Barros started along...
Friday, Dec. 10, 1999
Razorfish Buys Lee Hunt Associates, TSDesign
Publicly traded, New York-headquartered Razorfish, a global digital communications company, has acquired entertainment brand specialist Lee Hunt Associates (LHA), New York, and Internet strategy and product design firm TSDesign, Boston. The combined purchase was valued at $49 million. Parties...

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