Displaying 1201 - 1210 of 1226
Friday, Mar. 30, 2001
Oakland A's Hit 'Em Out Of And At The Park
Though both are defending division champions—in the American and National League West, respectively—the Oakland A's and the San Francisco Giants are worlds apart in attendance. Since Paci-fic Bell Park's opening last year, it has come to be regarded by many as major league baseball's best stadium...
Friday, Mar. 23, 2001
Breakfast For Two, Reconciliation For None
Silence speaks volumes in this :30 that captures the chill in a spousal relationship. A 30-something husband and wife sit opposite each other at a breakfast-nook table, but there's no afterglow in this morning after. Instead the woman pointedly studies a newspaper as her hubby grapples with how to...
Friday, Mar. 23, 2001
"Light Up"
This spot opens on a wintry landscape. Five teenagers trudge through knee-deep snow, carrying bundles. One of several shots discloses that these are magazines, being dumped in the snow. A close-up of one back cover shows the Surgeon General's warning label on a cigarette ad. Cut to an automobile...
Friday, Mar. 16, 2001
"Coffee"
Spitting in a public place would hardly seem fortuitous—unless you're playing the California Lottery. Two strangers—a man and a woman—are in a mini-market, each getting a morning cup of java. As the woman intently studies her California Lotto play slip, the man sets down his coffee next to hers on...
Friday, Mar. 16, 2001
Baker Smith Gets Lucky With "Cheryl"
If you're in New York or Los Angeles, coming to a theatre near you next week (3/23) is a :90 introducing Lucky magazine. The cinema ad adheres to the pre-requisite that moviegoers suspend their disbelief in order to be entertained. Except in this case, the suspension has tongue very firmly...
Friday, Mar. 9, 2001
"Tongue-Tied"
This curious scenario is related in a curious combo animation/live-action technique from bicoastal Curious Pictures. In a bustling wintertime schoolyard, a young boy has gotten his tongue stuck to a metal climbing ladder. A classmate runs to their teacher to tell her of the lad's predicament...
Friday, Mar. 9, 2001
Grandma Exercises Her Political Clout
An elderly woman, brightly clad in red sweats, does stretching exercises in the comfort of her living room. While the workout in this :30 titled "Stella" may seem a bit tame, a voiceover by MTV's Kurt Loder explains that our senior citizen flexes some powerful political muscle. "Stella Mason is a...
Friday, Mar. 2, 2001
Getting Into The KQED "Swing" Of Things
There's an old Woody Allen joke that explains why Los Angeles is so clean: "It's because they put all of their garbage on television." But the antithesis of that funny, yet painfully true, observation—particularly in this age of reality-based programming—is public television, as reflected in this...
Friday, Mar. 2, 2001
"Summer Lovin' "
At first, we appear to be witnessing a chronic case of shaky cam. A little boy stands transfixed in a park, holding an ice cream cone. What he is staring at—still not in view—piques our curiosity: Whatever it is, it's squeaking as it bobs up and down, its movement reflected in the camera's. A...
Friday, Feb. 23, 2001
No "More" Fails To Deter The Industry
The dot-com burial ground provides fertile soil for "The Best Work You May Never See" gallery. This time, the demise of online health-and-beauty-products supplier More.com undermined plans to air three spots that marked the commercial directing debut of feature filmmaker John Waters, the self-...

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