Displaying 1181 - 1190 of 1227
Friday, Jun. 8, 2001
Pedone & Partners Issues Call For Help
This pro bono :30 from New York ad agency Pedone & Partners opens on a close-up of a broken trophy. Supered underneath the statuette is the first sentence of a real-life story: "Angela entered the E.R. at 7:52 pm," … From the POV of looking through a kitchen doorway, we see an anxious young...
Friday, Jun. 8, 2001
"Laptop"
Do you know the way to San Jose? Ad agency GSD&M, Austin, Texas, certainly does, and its creatives have mapped out a humorous route on behalf of client Southwest Airlines. In this spot that debuted on air last month, an airplane is nearly filled with people. A female flight attendant utters...
Friday, Jun. 1, 2001
The Sound Of Silence—And Deep Anguish
In this :30 for the King County Sexual Assault Resource Center, the sound of silence is powerful. But ironically, that power stems from the ability of silence to poignantly convey powerlessness—in this case, a mother helplessly listening to her daughter's story. The spot only shows reaction shots...
Friday, Jun. 1, 2001
"Varieties"
Life in the drive-through, fast-food lane has you either waiting too long in your car or zipping right through—or somewhere in-between those two extremes. However, in this case, another option surfaces: Driving in reverse. This :30 opens on a spokesman surrounded by memorabilia from Canada's A&...
Friday, May. 25, 2001
Players Immersed In The Game Of Tennis
Tennis, anyone? A dip in the ocean? How about both? Mixing tennis with H(approximately)O makes for a riveting, high-energy contest between two players in "Better Than Oxygen/Tennis," a :30 promoting Pocari sports drinks for Tokyo ad agency Asatsu/DK. Two young men battle it out in a no-holds-barred...
Friday, May. 25, 2001
"Gramps"
This :30 for Thule car rack systems opens on an elderly man in his living room. Seated in a recliner, he's doing the newspaper crossword—and he's wearing an oxygen mask A young man enters the room, sneaks up behind the unknowing senior, and starts fiddling with the oxygen tank: He's redirecting the...
Friday, May. 18, 2001
Film Fest Caveat: Big Brother Is Watching
The setting and scenario pique viewer curiosity from the very outset. A man stands alone in a gloomy, cavernous warehouse, surrounded by tables. On them sit what appear to be thousands of metal boxes, each covered with appurtenances—all with protruding eyepieces beckoning him and us. Predictably...
Friday, May. 18, 2001
"Rental Car"
Intent on catching their flight, busy executives rush their rental car to the airport. But what initially appears to be a typical Hertz or Avis spot turns out instead to be promoting something very different. The four execs get out of the automobile, one methodically unloading baggage from the...
Friday, May. 11, 2001
"Blow Dart"
This :30 for Binder Park Zoo's Wild Africa Park in Battle Creek, Mich., opens on a khaki-uniformed man who's identified via a super as Greg McKnight, the zoo's director. He stands in an office study that is reminiscent of the setting in which Marlin Perkins hosted the venerable Mutual of Omaha's...
Friday, May. 11, 2001
An Actor Prepares—An Audience Weeps
This black-and-white theatrical trailer initially plays like a modest version of The Actors Studio—that Bravo cable TV network series in which famous actors, directors and producers discuss their craft. Except in this case, the actor is hardly well known, and the setting isn't a stage, but rather a...

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