The Best Work You May Never See
Displaying 141 - 150 of 1227
Friday, Sep. 7, 2012
The Best Work You May Never See: Toyota GT86's "The Real Deal" From Saatchi London
Digital Domain created an oppressive computer generated (CG) world to showcase Toyota's new GT86 in a new U.K. spot titled "The Real Deal" from Stink director Adam Berg and Saatchi & Saatchi London . Berg, working with Saatchi & Saatchi's creative team, tapped Digital Domain to tell a story...
Friday, Sep. 7, 2012
New Promo: Discovery's "Fifth Gear"
Ceri Payne, part of the creative team at The Discovery Channel in the U.K., directed this promo for the new show Fifth Gear featuring the slowed-down reaction shots of people inside and beneath a car jumping from a ramp and going airborn. The :30 is marked by a sense of both awe and fun. Payne...
Friday, Aug. 31, 2012
The Best Work You May Never See: Comedy Central Latin America's "Siesta"
Bryan Buckley of Hungry Man directed this promo spot for Comedy Central Latin America out of Wieden+Kennedy São Paulo that pokes fun at Latinos' traditional daytime siesta by showing the contestants of a world napping championship who have to prove they are really sleeping. The spot is part of the...
Friday, Aug. 24, 2012
New Music Video: My Morning Jacket's "Outta My System" Directed By James Frost
James Frost of Honey Badger directed this music clip which takes us from a live-action setting to an animated world reached by jumping down a rabbit hole. Our protagonists--members of the band My Morning Jacket, including frontman Jim James--become animation characters themselves as they take a...
Friday, Aug. 24, 2012
New Web Film: Newegg's Parent Persuasion Professor
Electronics-focused e-retailer Newegg and its agency, goodness Mfg ., are taking an unconventional approach to back-to-school shopping with their Parent Persuasion Program. Unconventional in the sense that typically hidden tactics used by marketers are being openly handed over to students to use on...
Friday, Aug. 17, 2012
Best Viral Video: Ray-Ban's "Ray-Bug"
Directors William Campbell and Will Johnson of Gentleman Scholar craft a new viral video for Ray-Ban's "Never Hide" campaign. Edited by Steve Prestemon of Whitehouse Post , the piece follows a young Russian couple on an adventure into an abandoned house where they stumble upon a bug metamorphosing...
Friday, Aug. 17, 2012
Top Spot of the Week: Dayton/Faris, Hill Holliday Reveal Human Frailties For Liberty Mutual
If you've ever parked on a steep hill and forgot to put on the parking brake, had an unfortunate run-in with your garage door, or lost your grip on that air conditioner you were foolishly installing in a living room window by yourself, you can't help but relate to the poor saps in "Humans." The new...
Friday, Aug. 17, 2012
The Best Work You May Never See: A "Superhuman" Effort For Paralympics
With the Summer Games in the world's rearview mirror, another compelling Olympian event, though carrying a considerably lower profile, is coming to London--the Paralympics for physically-challenged athletes. However, descriptions like "physically challenged," "disabled" or the politically and...
Friday, Aug. 10, 2012
Best New Public Service Initiative: National College Finance Center's "Don't Major In Debt"
This PSA directed by Richie Keen of Superlounge for agency The Field (social) directs viewers to a new National College Finance Center website ( www.collegefinancecenter.org ) which provides students and their families with tools to learn the smartest ways to address financing for college. The PSA...
Friday, Aug. 10, 2012
The Best Work You May Never See: Baptist Health System's "Misses You" From Ad Shop Macias
We open on dormant athletic gear. A lone basketball. A bike in storage. Goggles perched near a swimming pool. But soon all are being used as athletes--a biker, a swimmer, a runner, a basketball player--pursue their passion, a most appropriate message during this Olympics-obsessed time. Supers...