Director Profiles
Displaying 91 - 100 of 168
Friday, Nov. 9, 2007
Creative Voice: Eric Hirshberg
For Eric Hirshberg, president/chief creative officer of Deutsch LA , to separate branded content from content is inherently a mistake. "Consumers don't make this distinction," he observed, noting that so-called branded content has "to compete on its own merits....People have no lower bar for...
Friday, Oct. 26, 2007
Creative Voice: Dave Tobey
Great work starts with the client. And that is the case with the Save Darfur Coalition's "Portfolio," a public service TV spot directed by Jake Scott of RSA for Greer Margolis Mitchell & Burns (GMMB), an ad agency/media firm specializing in major social issues and political campaigns. "...
Friday, Sep. 28, 2007
Creative Voice
This week's entry in our "The Best Work You May Never See" gallery--Four Winds Casino's "Breakfast" directed by Trevor Cornish of Santa Monica-based TWC --prompted us to take a closer look at Two By Four, the Chicago ad agency behind the spot and the overall campaign. If it were in Las Vegas, Four...
Friday, Jun. 8, 2007
Creative Voice: Iris Lo, Wieden + Kennedy, Shanghai
Last month, Iris Lo relocated from Hong Kong to Shanghai to become creative director of Wieden + Kennedy's office there. She has partnered with W+K Shanghai creative director Frank Hahn and managing director Kel Hook to complete the management team in China. Current clients of W+K Shanghai include...
Friday, Dec. 15, 2006
Creative Voice
"There is no greater natural resource than the human imagination." That's the tagline to four Video On Demand (VOD) short films that will ultimately drive traffic to ge.com/imaginationtheater . The shorts--two animated (The Crossing and Samurai), two shot live action (Cubicle and Birth)--kick off "...
Friday, Nov. 17, 2006
Creative Voice
In the alphabet soup of agency monikers (BBDO, DDB, TBWA et al), one that's seemingly hidden in the creative broth is DGWB. But SHOOT was prompted to dive in and look into the Santa Ana, Calif.-based ad shop on the basis of two recent humorous ScreenWork entries: Frys.com's "Pod" directed by Simon...
Friday, Nov. 3, 2006
Creative Voice
The hiring of creative director Geoff McGann (see story in this week's News section) underscores the growth and new found independence at Public Interest as it has evolved over the past several months. For the first seven-and-a-half years of its existence, the shop was headquartered on the Santa...
Friday, Oct. 20, 2006
Directors Series: David Harner
A leap of faith catapulted a directorial career much further than the aspiring helmer himself could have envisioned. The steadfast belief was in a concept for a Hallmark Cards spot that had taken a backseat to another commercial but David Harner, then a creative at Leo Burnett USA, Chicago, felt...
Friday, Oct. 20, 2006
Directors Series: Albert Kodagolian
Director/DP Albert Kodagolian looks back and recalls that he has been a "perpetual foreigner." Born to Armenian parents, the helmer spent his early childhood in the southern regions of the Caspian Sea near the Armenian and Iranian border. At age 12, he was sent to a boarding school in Cyprus...
Friday, Oct. 20, 2006
Directors Series: Phil Morrison
The good-natured absurdity of the Jimmy Dean "Happy Breakfast" commercials and the jarringly relevant Volkswagen Jetta "Safe Happens" campaign are seemingly worlds apart creatively. Add into the mix the Apple Mac vs. PC series of spots that have quickly become part of buzz-generating pop culture...