Saturday, February 17, 2018

Short Takes

Displaying 81 - 90 of 113
Friday, Mar. 14, 2008
Short Takes
DRAWINGS COME TO LIFE FOR UPS UPS' ongoing "Whiteboard" campaign out of The Martin Agency , Richmond, Va., takes on a new dimension with its latest batch of spots as the drawings on the whiteboard--penned by on-camera spokesman Andy Azula, The Martin Agency's creative director on the UPS account--...
Friday, Feb. 29, 2008
Short Takes
GSD&M IDEA CITY "UNSCREWS AMERICA" Austin, Tex.-based ad agency GSD&M Idea City has turned out an integrated campaign, "UnScrew America" spanning TV print, online media, viral videos and a website. The genesis for the project came when Leslie Chilcott, a producer of Al Gore's An...
Friday, Feb. 15, 2008
Short Takes
SEDELMAIER LETS OUT SHOUT FOR SHRM SPOT White Plains, N.Y.-headquartered animation studio J.J. Sedelmaier Productions (JJSP) has wrapped a Society of Human Resource Management (SHRM) TV spot, "Most Important Asset," that marks the animation debut of noted Milan-based illustrator Alessandro Gottardo...
Friday, Jan. 25, 2008
Short Takes
Cupid And Fate Go AWOL Match.com has kicked off the new year with a major U.K. ad campaign--from New York agency hanft raboy and partners (HRP)--in which Cupid and Fate, as played, respectively, by actors Glenn Hirst and Spencer Jones, constitute a lazy, hapless comedic duo. Instead of connecting...
Friday, Jan. 11, 2008
Short Takes
RETURN ENGAGEMENT FOR GOODBY SPOTS While Major League Baseball's release last month of the Mitchell Report on the illegal use of steroids and other performance-enhancing drugs dredged up some unseemly accusations--and questions about the ethics and competence of those who are the supposed guardians...
Friday, Dec. 14, 2007
Short Takes
DANCERS SWAY TO THE MUSIC Animation, effects and design studio Sway , based in Culver City, Calif., has wrapped "After Party," a whimsical spot for Chandon Sparkling Wine out of Dentsu America . For the project, Sway's artisans deployed detailed character animation with high dynamic range imaging (...
Friday, Dec. 7, 2007
Short Takes
COMMERCIAL "INTERRUPTION" A husband and wife are in a hotel room--he's unpacking a suitcase that's on the bed, she's in the bathroom unpacking some cosmetics and other sundry items. He can barely get out a sentence, asking her if she packed his flip-flops, when the sound of a jackhammer drowns out...
Friday, Nov. 9, 2007
Short Takes
SUPERFAD, TBWA\CHIAT\DAY TEAM ON WILD RIDE "Enter," a :60 launching Pioneer Electronics' Kuro television, takes viewers on a journey from the ocular nerve through to the wild imaginings of the mind's eye. Teaming to make this journey a reality were TBWA\Chiat\Day , Los Angeles, and Superfad , which...
Friday, Oct. 26, 2007
Short Takes
EPOCH FILMS' LENSKI PUTS IN 10 CENTS WORTH For a campaign that spoofs 1-800 chat line commercials in order to promote Boost Mobile's new 10 cents per minute, mobile-to-mobile calling, Berlin Cameron United , New York, turned to director Matt Lenski of bicoastal Epoch Films . The two :30s--"Chat...
Friday, Oct. 12, 2007
Short Takes
FIGHTING CANCER The American Cancer Society (ACS) has launched a campaign that is a departure from the organization's norm. Instead of talking about various forms of the disease, the progress being made by scientists, the importance of raising funds for more research, and preventative/early...