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Displaying 101 - 110 of 125
Friday, Oct. 26, 2007
EPOCH FILMS' LENSKI PUTS IN 10 CENTS WORTH For a campaign that spoofs 1-800 chat line commercials in order to promote Boost Mobile's new 10 cents per minute, mobile-to-mobile calling, Berlin Cameron United , New York, turned to director Matt Lenski of bicoastal Epoch Films . The two :30s--"Chat...
Friday, Oct. 12, 2007
FIGHTING CANCER The American Cancer Society (ACS) has launched a campaign that is a departure from the organization's norm. Instead of talking about various forms of the disease, the progress being made by scientists, the importance of raising funds for more research, and preventative/early...
Friday, Sep. 28, 2007
SELECTED SHORTS FROM JOHN ST. Toronto ad agency john st has wrapped a three-spot campaign for Stanfield's underwear, including "Meat Locker," featuring a tour of a meat plant in which our guide directs us to an industrial deep freezer that bottoms out at minus 55 degrees. That temperature, says the...
Friday, Sep. 14, 2007
BIG LAWN EXPECTING AIRTIME Expecting --a short film directed by Chuck Bennett who's best known for his spotmaking endeavors at Big Lawn Films , Santa Monica--is airing this month on the Independent Film Channel, as part of its "Shorts" program. This Short Takes column first reported on Expecting in...
Friday, Aug. 17, 2007
WHEN PIGS FLY... When it comes to sex, men are pigs--literally, in this Trojan condoms spot titled "Evolve" directed by Phil Joanou of bicoastal/international MJZ for The Kaplan Thaler Group , New York, with visual effects by Framestore NY . We open on a stylish club/bar in which oink oink pigs try...
Friday, Jul. 20, 2007
FINDING "HAPPINESS" IN DOCUMENTARY FORM Coca-Cola's lauded "Happiness Factory" spot--an animation tour de force directed by Todd Mueller and Kylie Matulick of Psyop, New York, for Wieden + Kennedy , Amsterdam--has garnered numerous accolades, including most recently a Silver Lion at Cannes and just...
Friday, Jun. 22, 2007
CAUGHT WITH HIS PANTS DOWN A mundane slice of office life is anything but with sounds of a man in ecstasy being heard through the corridors. A curious employee looks to find exactly what he's hearing and stumbles into the boss' office where we see him handing out money to someone off camera. Caught...
Friday, Jun. 8, 2007
A HANDFUL FOR AN EYEFUL The offbeat humor of Skittles has made its way north of the U.S. border with a three-spot package--"Abs," "Bike" and "Chop"-- out of TBWA oronto directed by Jim Hosking via production house OPC, Toronto. In "Bike," for instance, a teenager bored to tears in a classroom...
Friday, May. 25, 2007
LEAVING VEGAS FOR THE TRACK Having fun with and debunking the adage "What happens in Vegas, stays in Vegas," is a three-spot campaign for California Thoroughbred Horse Racing co-directed by Eric Joiner and Robert Richardson, ASC, of bicoastal Tool of North America for Rubin Postaer and Associates...
Friday, May. 11, 2007
FINALLY A QUALIFIED CANDIDATE Susie Flynn is 10 years old and is running for president as the voice for some nine million children in this country without health insurance. The "Elect Susie" campaign was created by Fallon Minneapolis for Children's Defense Fund (CDF) to help build awareness of its...