• Tuesday, Jun. 20, 2017
Burger King's Google Stunt That Went Awry Scores Cannes Lions Direct Grand Prix
  • CANNES, France
  • --

The Whopper-sized prank that went awry landed on its feet at the Cannes Lions, scoring the Direct Grand Prix, underscoring how the jury valued the risk taking of agency DAVID Miami for client Burger King. The campaign consisted of 15-second spots which posed the query, “OK, Google, what is the...

This content is archived. The full version is only available to SHOOT members.


Memberships can be purchased for as little as $14.95 per month and can be cancelled at any time. In addition to SHOOT archives access SHOOT membership includes:

  • My SHOOT cv Profile with 1 Reel up to 10 videos (live profile example)
  • Access all SHOOT Magazine PDFs
  • SHOOT Print Magazine subscription
  • Management area for all SHOOT digital publications
  • Personal NewsRoom
  • Official PDF Version
  • Coming Soon -  Talent recruitment postings for projects and jobs in film, TV, commercials, etc.

Note: If you are already a paid SHOOT member please login here.


MySHOOT Company Profiles